{"id":431598,"date":"2025-09-17T16:41:10","date_gmt":"2025-09-17T16:41:10","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/431598\/"},"modified":"2025-09-17T16:41:10","modified_gmt":"2025-09-17T16:41:10","slug":"suntory-global-spirits-pens-jim-beam-sponsorship-with-cadillac-formula-1-team-video","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/431598\/","title":{"rendered":"Suntory Global Spirits pens Jim Beam sponsorship with Cadillac Formula 1 team \u2013 video"},"content":{"rendered":"<p><b>Suntory Global Spirits has signed a \u201cmulti-year\u201d global partnership for its flagship bourbon brand, Jim Beam, with the Cadillac Formula 1 Team.<\/b><\/p>\n<p>The arrangement, announced today (17 September), sees Jim Beam become the team\u2019s \u201cofficial spirits partner\u201d, ahead of the racing outfit\u2019s debut in the FIA Formula 1 World Championship in 2026. The partnership will include fan engagement initiatives and retail and trade activations, with a focus on responsible drinking messaging.<\/p>\n<p>Financial details were not disclosed.<\/p>\n","protected":false},"excerpt":{"rendered":"Suntory Global Spirits has signed a \u201cmulti-year\u201d global partnership for its flagship bourbon brand, Jim Beam, with the&hellip;\n","protected":false},"author":2,"featured_media":431599,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4103],"tags":[4199,707,4200,146837,79,146838,16,15],"class_list":{"0":"post-431598","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-f1","8":"tag-f1","9":"tag-formula-1","10":"tag-formula1","11":"tag-jim-beam","12":"tag-sports","13":"tag-suntory-global-spirits","14":"tag-uk","15":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115220636165954380","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/431598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=431598"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/431598\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/431599"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=431598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=431598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=431598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}