{"id":448098,"date":"2025-09-24T14:17:16","date_gmt":"2025-09-24T14:17:16","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/448098\/"},"modified":"2025-09-24T14:17:16","modified_gmt":"2025-09-24T14:17:16","slug":"iceberg-offers-up-milan-style-britpop","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/448098\/","title":{"rendered":"Iceberg offers up Milan-style Britpop"},"content":{"rendered":"<p>\n                                        <b>Translated by<\/b><br \/>\n                                        <br \/>Nicola Mira\n                                    <\/p>\n<p>\n                                    <b>Published<\/b><br \/>\n                                    <\/p>\n<p>                                        September 24, 2025<\/p>\n<p class=\"article-content col-md-8 offset-md-1\">\n                                Italian label <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-iceberg\" title=\"Iceberg\" target=\"_blank\" rel=\"noopener\">Iceberg<\/a> has reinterpreted Britpop style with a Milanese touch for its <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-milan-fashion-week\" title=\"Milan Fashion Week\" target=\"_blank\" rel=\"noopener\">Milan Fashion Week<\/a> show. Zip-up bomber jackets, linen trench coats, fitted knitwear, creased tailored trousers and boldly flowing skirts were just some of the items in Iceberg\u2019s Spring\/Summer 2026 collection designed by Creative Director <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-james-long\" title=\"James Long\" target=\"_blank\" rel=\"noopener\">James Long<\/a>, who drew his inspiration from Italian sensibility with an added British twist.<\/p>\n<p><img decoding=\"async\" class=\"news-image\" style=\"width:100%;max-width:645px;\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/09\/f217.jpg\" alt=\"Iceberg, Spring\/Summer 2026\" loading=\"lazy\"\/>Iceberg, Spring\/Summer 2026 <\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">\u201cI love Iceberg\u2019s freedom, the sportswear attitude characteristic of the label\u2019s DNA, which is also part of my creative background. This is [Iceberg\u2019s] seasonal mood: a sporty Italian state of mind blended with a British viewpoint. It\u2019s sharp, it\u2019s playful, it\u2019s totally Iceberg,\u201d said Long.<\/p>\n<p>The collection\u2019s knitwear was big on fitted cuts, in the long-sleeved polo shirts with contrasting collar, and the lightweight, body-cocooning knitted dresses with drop-stitch diagonals. A knitted dress was worn over draped layers of sheer chiffon. The miniskirts featured curled asymmetrical panels, and leather blazers were matched with back-slit pencil skirts.<\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">Long\u2019s new collection oozed character, for example the zip-up knitted top with yellow and green braided stripes over a jersey base. Long ribbed dresses featured woven V-necklines; striped shirts with sporty shoulder panels were layered over one another, while some trousers had double creases to create sharp volumes.<\/p>\n<p>Long has been designing Iceberg\u2019s collections for\u00a010 years. \u201cHis British spirit blends well with our\u00a0Italian taste. We always mix a little\u00a0femininity\u00a0with a sportswear touch.\u00a0James is very good, he&#8217;s extremely consistent, collection after collection. It&#8217;s something you don\u2019t often see, other than in labels with a very strong DNA. He\u2019s so good because he puts himself at the label&#8217;s disposal,\u201d said Paolo Gerani, CEO of <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-gilmar\" title=\"Gilmar\" target=\"_blank\" rel=\"noopener\">Gilmar<\/a>, Iceberg\u2019s parent company, talking to <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-fashionnetwork-com\" title=\"FashionNetwork.com\" target=\"_blank\" rel=\"noopener\">FashionNetwork.com<\/a>.<\/p>\n<p><img decoding=\"async\" class=\"news-image\" style=\"width:100%;max-width:645px;\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/09\/47ad.jpg\" alt=\"Iceberg, Spring\/Summer 2026\" loading=\"lazy\"\/>Iceberg, Spring\/Summer 2026 <\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">Gilmar reported revenue of \u20ac50 million for its last fiscal year, on par with the previous one, with Eastern Europe and the USA the main markets. \u201cWe have three new initiatives in the pipeline: one is a manufacturing unit for luxury labels.\u00a0We\u2019re working with <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-gucci\" title=\"Gucci\" target=\"_blank\" rel=\"noopener\">Gucci<\/a>,\u00a0Burberry and <a class=\"fnwAddLinks\" href=\"https:\/\/uk.fashionnetwork.com\/tags-zegna\" title=\"Zegna\" target=\"_blank\" rel=\"noopener\">Zegna<\/a>. It&#8217;s a new business area\u00a0we&#8217;re developing.\u00a0Secondly, we&#8217;ve\u00a0recently launched\u00a0Iceberg Jeans, a more affordable line for a younger target group. And we\u2019ve just started\u00a0working with hospitality clients,\u201d said Gerani.<\/p>\n<p>\u201cThese are extremely tough times for the fashion industry as a whole, and for consumption in general. It&#8217;s like when an aircraft crashes, there are always multiple causes.\u00a0This is what&#8217;s happening now: Wars, [weak] spending capacity,\u00a0geopolitical uncertainty,\u201d added Gerani. \u201cThey say \u2018there&#8217;s an opportunity in every crisis\u2019,\u00a0but this crisis is major, it&#8217;s hard to see the opportunity. Rather than the markets,\u00a0we need to understand how fashion might change\u00a0once the \u2018era of appearances\u2019 is past,\u201d he concluded.\n                            <\/p>\n<p>\n                                Copyright \u00a9 2025 FashionNetwork.com All rights reserved.\n                            <\/p>\n","protected":false},"excerpt":{"rendered":"Translated by Nicola Mira Published September 24, 2025 Italian label Iceberg has reinterpreted Britpop style with a Milanese&hellip;\n","protected":false},"author":2,"featured_media":448099,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4],"tags":[952,748,393,2584,66024,150894,4884,72066,150893,150895,15909,130792,5775,1144,15910,712,16,15,1764,13826],"class_list":{"0":"post-448098","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-uk","8":"category-united-kingdom","9":"tag-beauty","10":"tag-britain","11":"tag-england","12":"tag-fashion","13":"tag-fashionnetwork-com","14":"tag-gilmar","15":"tag-great-britain","16":"tag-gucci","17":"tag-iceberg","18":"tag-james-long","19":"tag-luxury","20":"tag-milan-fashion-week","21":"tag-network","22":"tag-northern-ireland","23":"tag-professionals","24":"tag-scotland","25":"tag-uk","26":"tag-united-kingdom","27":"tag-wales","28":"tag-zegna"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115259706187780131","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/448098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=448098"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/448098\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/448099"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=448098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=448098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=448098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}