![\"Volcan](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/Volcan-de-mi-Tierra-Formula-One-1-640x404.jpg\")
Volcan de mi Tierra is a joint venture of LVMH and the Gallardo family, established in 2017<\/p>\nMo\u00ebt Hennessy-backed Volcan de mi Tierra has been announced as the official Tequila partner of Formula One (F1).<\/p>\n
Volcan de mi Tierra is a joint venture of LVMH and the Gallardo family, established in 2017<\/p>\n
As part of Mo\u00ebt Hennessy\u2019s parent company LVMH and Formula One\u2019s 10-year agreement, Volcan de mi Tierra<\/a> will be the championship\u2019s official Tequila, marking a \u2018significant\u2019 milestone in the brand\u2019s international expansion.<\/p>\n As the official partner of F1, the Tequila brand will reach a worldwide audience of more than 825 million people.<\/p>\n Volcan de mi Tierra\u2019s first appearance in the world of Formula One was as the official Tequila partner of the Las Vegas Grand Prix in 2023 and 2024.<\/p>\n This year, Volcan will significantly expand its presence across F1-operated hospitality spaces, including the F1 Paddock Club, throughout the remainder of the 2025 season.<\/p>\n Emily Prazer, chief commercial officer of Formula One, said: \u201cFormula One has always been a symbol of prestige and excellence. We\u2019re thrilled to welcome Volcan de mi Tierra as the official Tequila of F1. When the brand first partnered with the Las Vegas Grand Prix, it was clear that they shared Formula One\u2019s vision for innovation, craftsmanship and sophistication.<\/p>\n \u201cWe are excited to build on the success of the recent years and take this collaboration to the next level.\u201d<\/p>\n Inspired by the Gallardo family\u2019s message that \u2018Tequila should taste like Tequila,\u2019 the brand\u2019s premium portfolio features blanco, reposado, cristalino, Blanco Tahona (B.T)<\/a>, and Xtra Assemblage (X.A)<\/a>.<\/p>\n Santiago Cortina Gallardo, CEO and co-founder of Volcan de mi Tierra, commented: \u201cWe are delighted to witness Volcan de mi Tierra reach the global stage with Formula One. Our brands champion those who rise to every challenge, push past their limits, and embrace their inner fire.<\/p>\n \u201cTequila lovers and motorsport enthusiasts demand the best \u2013 and that\u2019s exactly what they get with Volcan de mi Tierra.\u201d<\/p>\n Related news<\/strong><\/p>\n \n \n
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