{"id":486064,"date":"2025-10-09T16:16:14","date_gmt":"2025-10-09T16:16:14","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/486064\/"},"modified":"2025-10-09T16:16:14","modified_gmt":"2025-10-09T16:16:14","slug":"nba-why-us-baketball-league-is-returning-to-china-after-six-years","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/486064\/","title":{"rendered":"NBA: Why US baketball league is returning to China after six years"},"content":{"rendered":"<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The NBA estimates that around 300 million people play basketball in China &#8211; but much of its popularity stems from the success of Yao Ming in the NBA.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The 7ft 5in centre joined the Houston Rockets in 2002, helping to transform them into &#8220;China&#8217;s team&#8221; during a seven-year spell in the United States.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">The Macau games aim to bolster the NBA&#8217;s profile in China further, capitalising on an audience that is eager for the return of the sport.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Games have now returned to Chinese state television, with the nation estimated to bring in $5bn (\u00a33.7bn) for NBA China, according to ESPN.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;We are experiencing as great enthusiasm for the game as we ever have in China,&#8221; said NBA commissioner Adam Silver.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;As you know, there&#8217;s tremendous interest in the NBA throughout China, so it&#8217;s wonderful to be back here.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Suns guard and four-time NBA All-Star Devin Booker adds: &#8220;Basketball without borders is super important, being here on their homeland and letting them see us play in person.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">This article is the latest from BBC Sport&#8217;s <a href=\"https:\/\/www.bbc.com\/sport\/ask-me-anything\" class=\"ssrcss-k8mrr8-InlineLink e1kn3p7n0\" target=\"_blank\" rel=\"noopener\">Ask Me Anything<\/a> team.<\/p>\n","protected":false},"excerpt":{"rendered":"The NBA estimates that around 300 million people play basketball in China &#8211; but much of its popularity&hellip;\n","protected":false},"author":2,"featured_media":486065,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5311],"tags":[49,978,659],"class_list":{"0":"post-486064","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-united-states","8":"tag-united-states","9":"tag-us","10":"tag-usa"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115345108801201778","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/486064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=486064"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/486064\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/486065"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=486064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=486064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=486064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}