{"id":506083,"date":"2025-10-17T06:02:15","date_gmt":"2025-10-17T06:02:15","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/506083\/"},"modified":"2025-10-17T06:02:15","modified_gmt":"2025-10-17T06:02:15","slug":"greeces-short-term-rental-market-sees-steady-off-season-growth-airdna-finds","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/506083\/","title":{"rendered":"Greece\u2019s Short-Term Rental Market Sees Steady Off-Season Growth, AirDNA Finds"},"content":{"rendered":"<p><a href=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/Airbnb_Athens_property.jpg\" rel=\"lightbox\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-583544\" class=\"wp-image-583544 size-full\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/Airbnb_Athens_property.jpg\" alt=\"Photo source: Airbnb\" width=\"1200\" height=\"798\"  \/><\/a><\/p>\n<p id=\"caption-attachment-583544\" class=\"wp-caption-text\">Photo source: Airbnb<\/p>\n<p class=\"pf0\">Greece\u2019s short-term rental market continues to perform strongly beyond the summer peak, according to AirDNA\u2019s latest review, which shows sustained demand and balanced supply through September.<\/p>\n<p class=\"pf0\">Data from the analytics platform reveal that <strong>demand<\/strong> for stays in Greece rose by <strong>4.3 percent<\/strong> year-on-year in September, while <strong>supply<\/strong> increased by <strong>3.9 percent<\/strong>. This parallel growth helped maintain market balance despite a slight drop in <strong>average occupancy<\/strong>, which edged <strong>down by 0.4 percent<\/strong> due to the expanded availability of listings.<\/p>\n<p class=\"pf0\"><a href=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/AirDNA_September-2025-demand.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-583538\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/AirDNA_September-2025-demand.jpg\" alt=\"\" width=\"1300\" height=\"727\"  \/><\/a><\/p>\n<p class=\"pf0\">AirDNA noted that overall performance remained robust, supported by continued traveler interest in seaside and island destinations after the summer rush. The data confirm that <strong>visitors are extending their stays into the shoulder season<\/strong>, underscoring Greece\u2019s growing appeal as a flexible short-term rental market.<\/p>\n<p class=\"pf0\">As the high season comes to a close, September figures show a <strong>4 percent<\/strong> annual decline in the <strong>average daily rate (ADR)<\/strong>, which fell to 169 euros, and a<strong> 2 percent<\/strong> drop in <strong>revenue per available rental (RevPAR)<\/strong>, which stood at 100 euros. <strong>Occupancy<\/strong> rose by <strong>2 percent<\/strong> compared with last year, reaching 59 percent, though sharply lower than August\u2019s 76 percent.<\/p>\n<p class=\"pf0\">According to AirDNA, these performance shifts highlight the market\u2019s<strong> heavy dependence on peak-season tourism<\/strong>.<\/p>\n<p class=\"pf0\"><a href=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/AirDNA_September-2025-ADR-Occupancy-RevPAR.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-583537\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/AirDNA_September-2025-ADR-Occupancy-RevPAR.jpg\" alt=\"\" width=\"1300\" height=\"727\"  \/><\/a><\/p>\n<p><strong>Greek short-term rentals remain strong beyond summer peak<\/strong><\/p>\n<p class=\"pf0\">The analysis also points to a gradual flattening of seasonality across key destinations. <\/p>\n<p class=\"pf0\">In <a href=\"https:\/\/www.gtp.gr\/LocPage.asp?id=75\" target=\"_blank\" rel=\"noopener\">Athens<\/a>, the share of annual demand during the <strong>shoulder months<\/strong> (March\u2013May and September\u2013October) rose from 39 percent in 2019 to<strong> 41 percent<\/strong> in 2024, while summer\u2019s share fell from 32 to 30 percent. <\/p>\n<p class=\"pf0\"><a href=\"https:\/\/www.gtp.gr\/LocPage.asp?id=11531\" target=\"_blank\" rel=\"noopener\">Rhodes<\/a> shows a similar pattern, with mid-season demand rising from 39 to <strong>41 percent<\/strong> over the same period and summer declining slightly from 51 to 50 percent. Winter travel remains modest at 9\u201311 percent, but the trend indicates growing visitor interest beyond the traditional peak.<\/p>\n<p class=\"pf0\"><a href=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/AirDNA_Greece-shoulder-season-demand_1.jpg\" rel=\"lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-583536\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/AirDNA_Greece-shoulder-season-demand_1.jpg\" alt=\"\" width=\"1300\" height=\"728\"  \/><\/a><\/p>\n<p class=\"pf0\">Overall, AirDNA identifies a <strong>structural broadening of Greece\u2019s tourism calendar<\/strong>, supported by milder weather, lower prices, and reduced crowding. <\/p>\n<p class=\"pf0\">\u201cRising temperatures and frequent summer heatwaves are encouraging travelers to seek cooler months, while lower off-season prices add to the appeal,\u201d the analysis notes, adding that <strong>growing concerns over <\/strong><strong>overtourism<\/strong> also drive visitors toward less crowded periods.<\/p>\n<p>Across <strong>Europe<\/strong>, short-term rental <strong>demand<\/strong> rose by <strong>3.6 percent<\/strong> in September, while <strong>supply<\/strong> grew by <strong>2.3 percent<\/strong> to reach four million listings. <\/p>\n<p>In countries like <strong>Spain<\/strong> and <strong>Italy<\/strong>, reduced supply due to <strong>stricter regulations<\/strong> led to higher occupancy and some of the strongest RevPAR growth rates on the continent \u2014 up 4 and 2 percent respectively.<\/p>\n<p>Follow <strong><a href=\"https:\/\/news.google.com\/publications\/CAAqJQgKIh9DQklTRVFnTWFnMEtDMjVsZDNNdVozUndMbWR5S0FBUAE?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" target=\"_blank\" rel=\"noopener\" data-auth=\"NotApplicable\">GTP Headlines on Google News<\/a><\/strong> to keep up to date with all the latest on tourism and travel in Greece.<\/p>\n","protected":false},"excerpt":{"rendered":"Photo source: Airbnb Greece\u2019s short-term rental market continues to perform strongly beyond the summer peak, according to AirDNA\u2019s&hellip;\n","protected":false},"author":2,"featured_media":506084,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3091],"tags":[51,2441,16,15],"class_list":{"0":"post-506083","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-markets","8":"tag-business","9":"tag-markets","10":"tag-uk","11":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115387993356832618","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/506083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=506083"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/506083\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/506084"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=506083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=506083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=506083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}