{"id":537893,"date":"2025-10-30T15:42:15","date_gmt":"2025-10-30T15:42:15","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/537893\/"},"modified":"2025-10-30T15:42:15","modified_gmt":"2025-10-30T15:42:15","slug":"spains-byan-launches-three-month-london-pop-up","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/537893\/","title":{"rendered":"Spain&#8217;s Byan launches three-month London pop-up"},"content":{"rendered":"<p>\n                                    <b>Published<\/b><br \/>\n                                    <\/p>\n<p>                                        October 30, 2025<\/p>\n<p class=\"article-content col-md-8 offset-md-1\">\n                                Spanish fashion label Byan is set to open a three-month pop-up boutique in the heart of London\u2019s Covent Garden. The Henrietta Street standalone store will showcase the brand\u2019s Autumn\/Winter collection from 12 November until January.<\/p>\n<p><img decoding=\"async\" class=\"news-image\" style=\"width:100%;\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/10\/44a6.png\" alt=\"Image: Byan\" loading=\"lazy\"\/>Image: Byan <\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">The new season collection spans plaid coats and jackets in 100% wool with cotton velvet detailing, plus mix-and-match tailoring alongside separates and dresses with prices ranging from \u00a3140-\u00a3360.<\/p>\n<p>It becomes Byan\u2019s first standalone retail presence in London \u201coffering customers the chance to shop the full collection in one place\u201d.<\/p>\n<p class=\"col-md-8 offset-md-1 article-content--texte\">Founder and CEO Andrea Moragues said: \u201cLondon has always been a city that inspires us [and] Covent Garden is renowned for its vibrant blend of heritage and modernity so it felt like the perfect destination for us to launch our new boutique.\u201d<\/p>\n<p>Whether it\u2019s test-marketing a move into physical retail or a way of introducing a digital-only brand to a wider audience during retail\u2019s busiest trading period, pop-ups have become a regular feature of the Christmas landscape.<\/p>\n<p>And the most recent crop of brand openings include premium Italian knitwear label Artknit Studios choosing upscale Draycott Avenue in London\u2019s Chelsea for its pop-up, sustainable fashion brand Omnes is set to open a temporary store at Redical\u2019s Victoria Leeds, marking the retailer\u2019s first space outside of London, Cornish cold-water surf company Finisterre opening a dedicated pop-up space in London to 21 December and digital fashion brand Arne is opening on Soho\u2019s Carnaby Street from 1\u00a0November.\u00a0\n                            <\/p>\n<p>\n                                Copyright \u00a9 2025 FashionNetwork.com All rights reserved.\n                            <\/p>\n","protected":false},"excerpt":{"rendered":"Published October 30, 2025 Spanish fashion label Byan is set to open a three-month pop-up boutique in the&hellip;\n","protected":false},"author":2,"featured_media":537894,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5312],"tags":[952,2000,299,2584,15909,5775,15910,104],"class_list":{"0":"post-537893","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-spain","8":"tag-beauty","9":"tag-eu","10":"tag-europe","11":"tag-fashion","12":"tag-luxury","13":"tag-network","14":"tag-professionals","15":"tag-spain"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115463883627921830","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/537893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=537893"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/537893\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/537894"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=537893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=537893"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=537893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}