{"id":706431,"date":"2026-01-19T13:26:37","date_gmt":"2026-01-19T13:26:37","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/706431\/"},"modified":"2026-01-19T13:26:37","modified_gmt":"2026-01-19T13:26:37","slug":"liberty-appoints-new-cfo-to-accelerate-business-globally","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/706431\/","title":{"rendered":"Liberty appoints new CFO to \u2018accelerate business\u2019 globally"},"content":{"rendered":"<p><strong>Liberty has appointed Alex Pregnolato as its new Chief Financial Officer (CFO), effective immediately.<\/strong><\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/tv-show-ad-pu\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"600\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/01\/Pop-Under-1.gif\" class=\"no-lazy-load wp-post-image\" alt=\"\"\/><\/a><\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/tv-show-ad-mob-pu\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"500\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/01\/Mobile-Pop-Under.gif\" class=\"no-lazy-load wp-post-image\" alt=\"\"\/><\/a><\/p>\n<p>Pregnolato brings international leadership experience across the global luxury retail sector, most recently serving as CFO and Head of Transformation at De Beers, and previously as CFO for Versace Americas.<\/p>\n<p>With deep expertise in financial strategy, transformation and operational efficiency, Pregnolato \u201cwill play a key role in supporting Liberty\u2019s long-term growth and strategic ambitions\u201d.<\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/scoop-ad-pu-dt\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/12\/INDUSTRY_Scoop_720x30075.png\" class=\"no-lazy-load wp-post-image\" alt=\"\"  \/><\/a><\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/scoop-ad-bb-pu-mob\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"250\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/12\/INDUSTRY_Scoop_300x250100.png\" class=\"no-lazy-load wp-post-image\" alt=\"\"\/><\/a><\/p>\n<p>Adil Mehboob Khan, CEO of Liberty, said: \u201cAlex comes from the top end of luxury and is a global asset, having worked and lived in the UK and across Europe, the Americas and Asia.<\/p>\n<p>\u201cAs Liberty\u2019s international appeal continues to grow, and our luxury brand is expanding globally, Alex brings financial and operational expertise that will help us accelerate further the business and bring Liberty magic to new customers and regions.<\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/spring-fair-ad-mob-pu\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"1250\" height=\"1042\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/12\/SF26_industry.fashion_Digital_300x250.png\" class=\"no-lazy-load wp-post-image\" alt=\"\"  \/><\/a><\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/spring-fair-ad-dt-pu\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1067\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/01\/SF26_industry.fashion_Digital_720x300-scaled.png\" class=\"no-lazy-load wp-post-image\" alt=\"\"  \/><\/a><\/p>\n<p>Pregnolato added: \u201cLiberty is a growing business with incredible heritage. It\u2019s a powerful brand and is an authority in retail and design.<\/p>\n<p>\u201cI am delighted to join such an iconic and well loved company at an important moment, and look forward to working with Adil and the leadership team to drive profitable growth, deliver the strategy and contribute my personal experience in global markets and in luxury operating models.\u201d<\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/nextail-ad-pu\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/01\/Nextail-GIF-720x300-1.gif\" class=\"no-lazy-load wp-post-image\" alt=\"\"\/><\/a><\/p>\n<p><a rel=\"nofollow noopener\" href=\"https:\/\/www.theindustry.fashion\/ads\/nextail-ad-mob-pu\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"250\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/01\/Nextail-GIF-300x250-1.gif\" class=\"no-lazy-load wp-post-image\" alt=\"\"\/><\/a><\/p>\n<p>Pregnolato\u2019s appointment follows last week\u2019s news that <a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/liberty-names-buying-and-merchandising-director-as-new-md-for-retail\/\" target=\"_blank\" rel=\"noopener\">Liberty has appointed Lydia King as Managing Director of Retail<\/a>, succeeding Sarah Coonan, who will leave the British department store at the end of the month.<\/p>\n<p>King was most recently Group Buying &amp; Merchandising Director at Liberty, where she played a central role in shaping the retailer\u2019s buying strategy &#8211; leading teams across fashion, beauty and lifestyle.<\/p>\n<p>In her new position, she will retain responsibility for Liberty\u2019s buying and merchandising, while also overseeing Liberty\u2019s flagship store.<\/p>\n","protected":false},"excerpt":{"rendered":"Liberty has appointed Alex Pregnolato as its new Chief Financial Officer (CFO), effective immediately. Pregnolato brings international leadership&hellip;\n","protected":false},"author":2,"featured_media":706432,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7757],"tags":[748,393,474,4884,73684,257,16,15],"class_list":{"0":"post-706431","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-london","8":"tag-britain","9":"tag-england","10":"tag-finance","11":"tag-great-britain","12":"tag-liberty","13":"tag-london","14":"tag-uk","15":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/115921996740317131","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/706431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=706431"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/706431\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/706432"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=706431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=706431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=706431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}