{"id":794333,"date":"2026-02-28T08:17:19","date_gmt":"2026-02-28T08:17:19","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/794333\/"},"modified":"2026-02-28T08:17:19","modified_gmt":"2026-02-28T08:17:19","slug":"lisbon-has-always-been-europes-cool-kid-is-it-finally-growing-up","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/794333\/","title":{"rendered":"Lisbon has always been Europe\u2019s cool kid \u2014 is it finally growing up?"},"content":{"rendered":"<p>\t\t<img fetchpriority=\"high\" width=\"646\" height=\"485\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/02\/P1180454-b7e6.jpg\" class=\"article-image wp-image-26324339\" alt=\"A classic vintage tram in Lisbon with a Coca Cola ad on the front. An e-bike is seen just behind it.\" decoding=\"sync\"\/><br \/>\n\t\tLisbon has fast become Europe\u2019s digital nomad and freelancer hub; an estimated 16,000 foreign remote workers currently live in the city (Picture: Luke Baker)<\/p>\n<p><a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/lisbon\/\" rel=\"nofollow noopener\" target=\"_blank\">Lisbon<\/a> has long had a reputation for being quietly magnetic: a city of light, colour and easy charm.<\/p>\n<p>But in recent years, it\u2019s also gained a name for being the place digital nomads and freelance creatives flock to, drawn by the alluring combination of low taxes, easy visas, good <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/weather\/\" rel=\"nofollow noopener\" target=\"_blank\">weather<\/a> and a southern <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/tag\/europe-travel\/\" rel=\"nofollow noopener\" target=\"_blank\">European<\/a> lifestyle that, until recently, came with remarkably cheap living costs.<\/p>\n<p>After the pandemic, the city became shorthand for a certain way of living: remote work, caf\u00e9 culture, and creativity, at a moment when many were reassessing what they wanted from work and from life in general.<\/p>\n<p><a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/tag\/portugal\/\" rel=\"nofollow noopener\" target=\"_blank\">Portugal<\/a> was my first overseas trip, bar the <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/tag\/isle-of-wight\/\" rel=\"nofollow noopener\" target=\"_blank\">Isle of Wight<\/a>. Arriving as a pasty 11-year-old with peroxide-tinted hair, I still remember stepping outside onto the plane\u2019s metal stairs and being hit by a wall of heat.<\/p>\n<p>I may as well have been on a different planet. I left sun-kissed with core memories and a Lu\u00eds Figo football shirt (Cristiano was still waiting in the wings).<\/p>\n<p>Some twenty-four years since my last visit, I returned in the off-season to see if Lisbon is still Europe\u2019s cool kid, or if, like me, it\u2019s entering a more sensible era.<\/p>\n<p>\t\t<img width=\"646\" height=\"484\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/02\/P1180443-c69a.jpg\" class=\"article-image wp-image-26324334\" alt=\"A man in a black suit and grey bowler hat stands with his back to the camera, arms behind his back, on a cobbled street in Lisbon.\" decoding=\"async\" loading=\"lazy\"\/><br \/>\n\t\tFor years, the Portuguese capital appealed to digital nomads\u00a0who come to work as much as play (Picture: Luke Baker)<\/p>\n<p>\t\t\t\tBest of Metro Deals\t\t\t<\/p>\n<p>Get exclusive\u00a0discounts\u00a0with\u00a0<a href=\"https:\/\/www.metro-deals.co.uk\/deals\/london\" rel=\"nofollow noopener\" target=\"_blank\">Metro Deals<\/a>\u00a0\u2013  save on getaways and spa days.\u00a0Powered by Wowcher<\/p>\n<p><strong>Bannatyne Spa<\/strong>: Spa day for two with treatments, lunch &amp; prosecco \u2014\u00a0save up to 57%\u00a0off.<\/p>\n<p><a href=\"https:\/\/www.metro-deals.co.uk\/deal\/london\/beauty\/spa\/39394863\/bannatyne-spa-day-lunch-2?ito=module_fact_box%5D\" rel=\"nofollow noopener\" target=\"_blank\"> Get deal now<\/a><\/p>\n<p><strong>Mystery Escape<\/strong>: Hotel stay with return flights from as low as \u00a392pp \u2014\u00a0save on worldwide holiday packages.<\/p>\n<p><a href=\"https:\/\/www.metro-deals.co.uk\/deal\/travel\/mystery-holiday-competitions\/mystery-holiday\/42834642\/surprise-mystery-holiday-escape?ito=module_fact_box\" rel=\"nofollow noopener\" target=\"_blank\">Get deal now<\/a><\/p>\n<p><strong>Beach Retreat (Lanzarote)<\/strong>: 4* Lanzarote beach holiday with flights \u2014\u00a0save up to 58%.<\/p>\n<p><a href=\"https:\/\/www.metro-deals.co.uk\/deal\/travel\/beach-holidays\/canary-island-holidays\/43343763\/4-star-lanzarote-beach-retreat?ito=module_five_box\" rel=\"nofollow noopener\" target=\"_blank\">Get deal now<\/a><\/p>\n<p>A creative\u2019s haven<\/p>\n<p>I jump straight in and meet with a street photographer who perfectly fits the bill of Lisbon\u2019s modern creative class: Jonathan Pace, a 29-year-old <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/tag\/italy\/\" data-track=\"inline-tag-auto-link_article\" rel=\"nofollow noopener\" target=\"_blank\">Italian<\/a> who moved here in 2020.<\/p>\n<p>He arrived in the middle of <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/tag\/coronavirus\/\" rel=\"nofollow noopener\" target=\"_blank\">Covid<\/a> with a new job and no real idea of the city. \u2018I landed at night and started work two days later. I didn\u2019t even know Lisbon yet,\u2019 he says.<\/p>\n<p>That experience, he explains, isn\u2019t unusual. Many people moved here sight-unseen, especially younger creatives and expats looking for somewhere that felt exciting but liveable.<\/p>\n<p>I can\u2019t imagine he has many regrets. Lisbon offers a mix that\u2019s hard to replicate: proximity to the coast, a brilliant food and bar scene, and a pace of life that makes the working week feel lighter.<\/p>\n<p>\t\t<img width=\"646\" height=\"860\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/02\/Jonathan-c0a3.jpg\" class=\"article-image wp-image-26324327\" alt=\"\" decoding=\"async\" loading=\"lazy\"\/><br \/>\n\t\tJonathan Pace, an Italian freelancer who moved to Lisbon in 2020 (Picture: Luke Baker)<\/p>\n<p>Portugal actively leaned into that appeal, introducing incentives to attract foreign workers \u2013 from favourable tax schemes to remote-work visas \u2013 making the move not just desirable, but refreshingly straightforward.<\/p>\n<p>For many, Lisbon was a rare opportunity to build a life without the financial and emotional burnout that had become the norm elsewhere.<\/p>\n<p>But this rosy picture hides a darker truth<strong>.<\/strong> As more people arrived, the <a data-ico=\"hyperlink-article\" data-track=\"inline-tag-auto-link_article\" href=\"https:\/\/metro.co.uk\/tag\/cost-of-living\/\" rel=\"nofollow noopener\" target=\"_blank\">cost of living<\/a> rose, and locals began to feel squeezed out.<\/p>\n<p>Lisbon has swiftly become one of Europe\u2019s most expensive cities to live in relative to local wages, a reality that\u2019s hard to square with the version of the city many people originally moved here for.<\/p>\n<p>The city introduced a slate of protective measures, including stricter rules around short-term rentals, an attempt to nudge things back into balance.<\/p>\n<p>Jonathan is honest about the tension beneath the pastel tiles.<\/p>\n<p>\u2018Digital nomads don\u2019t always integrate,\u2019 he tells me. \u2018Some people come here for surfing and remote work, but they don\u2019t really live in the city. They stay in their own bubble.\u2019<\/p>\n<p>Still cool, hits different<\/p>\n<p>After parting ways, I wander into Pr\u00edncipe Real, a trendy neighbourhood of boutiques, natural wine bars and leafy squares. <\/p>\n<p>It\u2019s long been known as one of Lisbon\u2019s most stylish corners, but what strikes me most isn\u2019t the brogues or oversized vintage leather, but the number of thirty-somethings pushing buggies \u2014 something I\u2019d never associated with the carefree, backpacker-infused city of old.<\/p>\n<p>\t\t<img width=\"646\" height=\"431\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/02\/window-4605938-f6da.jpg\" class=\"article-image wp-image-26324360\" alt=\"\" decoding=\"async\" loading=\"lazy\"\/><br \/>\n\t\tThe Portuguese government has rolled out a slate of restrictions to tackle the rocketing cost of living (Picture: Luke Baker)<\/p>\n<p>It feels like a subtle sign that Lisbon\u2019s wave of youth and creative nomads is evolving; still hip, but with a responsible bedtime and a deposit on a flat somewhere in progress.<\/p>\n<p>It stood in contrast to life back in the UK and parts of Europe like Ireland, where many people in their early thirties openly talk about delaying children and home ownership \u2013 not out of choice, but because housing insecurity has made both feel out of reach.<\/p>\n<p>Lisbon no longer feels like a place people pass through on their way to something else. <\/p>\n<p>For many, it has become somewhere they choose to stay, creatives who arrived chasing freedom and flexibility, and gradually found themselves building routines, communities and longer-term lives.<\/p>\n<p>\t\t<img width=\"646\" height=\"714\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-01-14-at-14.38.54-eae0-e1768554191171.jpg\" class=\"article-image wp-image-26324361\" alt=\"\" decoding=\"async\" loading=\"lazy\"\/><br \/>\n\t\tLike the rest of us, Lisbon is ageing (Picture: Luke Baker)<\/p>\n<p>People like Jonathan, who came for the ease and stayed once life started to take shape. The city still attracts newcomers, but it now asks more of them in return. Not in an exclusionary way, but in the quiet, everyday sense of a place adjusting to its own popularity.<\/p>\n<p>If Lisbon can hold that balance \u2013 remaining open to those willing to contribute as much as they take, while protecting the things that made it appealing in the first place \u2013 its appeal won\u2019t disappear. It will simply evolve.<\/p>\n<p>Lisbon\u2019s still cool, just more self-assured. <\/p>\n<p>Which, if we\u2019re honest, is much cooler anyway.<\/p>\n<p class=\"metro-more-link\">Arrow<br \/>\nMORE: <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/02\/27\/londons-coolest-loo-best-views-city-27140693\/?ico=more_text_links\" class=\"\" rel=\"nofollow noopener\" target=\"_blank\">London\u2019s coolest loo has some of the \u2018best views\u2019 of the city<\/a><\/p>\n<p class=\"metro-more-link\">Arrow<br \/>\nMORE: <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/02\/27\/us-tourism-knees-sunrise-city-deserves-visited-25513015\/?ico=more_text_links\" class=\"\" rel=\"nofollow noopener\" target=\"_blank\">US tourism is on its knees \u2014 but the \u2018sunrise city\u2019 deserves to be visited<\/a><\/p>\n<p class=\"metro-more-link\">Arrow<br \/>\nMORE: <a data-ico=\"hyperlink-article\" href=\"https:\/\/metro.co.uk\/2026\/02\/26\/white-dove-mediterranean-sea-20-c-march-weather-gets-first-uk-flights-27107103\/?ico=more_text_links\" class=\"\" rel=\"nofollow noopener\" target=\"_blank\">The \u2018white dove of the Mediterranean sea\u2019 with 20\u00b0C March weather gets first UK flights<\/a><\/p>\n<p><a class=\"metro-button share-bar-comments\" data-vars-position=\"bottom\" href=\"#metro-comments-container\"><br \/>\n\t\t\tComment now<\/p>\n<p>\t\t\tComments<br \/>\n\t\t<\/a><a data-ico=\"hyperlink-article\" class=\"metro-button share-bar-preferred-source\" data-vars-position=\"bottom\" href=\"https:\/\/google.com\/preferences\/source?q=https:\/\/metro.co.uk\" target=\"_blank\" rel=\"nofollow noopener\"><br \/>\n\t\t\t\tAdd Metro as a Preferred Source on Google<\/p>\n<p>\t\t\t\tAdd as preferred source<br \/>\n\t\t\t<\/a>\t\t\t\t\t\t<\/p>\n<p>\t\t\t\tThe Getaway Expert<\/p>\n<p>Your exclusive seven-day guide to travelling with confidence from Metro&#8217;s resident travel expert, Alice Murphy.<\/p>\n","protected":false},"excerpt":{"rendered":"Lisbon has fast become Europe\u2019s digital nomad and freelancer hub; an estimated 16,000 foreign remote workers currently live&hellip;\n","protected":false},"author":2,"featured_media":794334,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5174],"tags":[2000,299,5510,5187,388,28381,3046,183,2510],"class_list":["post-794333","post","type-post","status-publish","format-standard","has-post-thumbnail","category-eu","tag-eu","tag-europe","tag-europe-travel","tag-european","tag-lifestyle","tag-lisbon","tag-portugal","tag-travel","tag-travel-inspiration"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/116147273948781198","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/794333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=794333"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/794333\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/794334"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=794333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=794333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=794333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}