{"id":853904,"date":"2026-03-27T13:22:14","date_gmt":"2026-03-27T13:22:14","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/853904\/"},"modified":"2026-03-27T13:22:14","modified_gmt":"2026-03-27T13:22:14","slug":"tom-quinn-sophia-bush-markiplier-among-speakers-at-sxsw-london","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/853904\/","title":{"rendered":"Tom Quinn, Sophia Bush, Markiplier Among Speakers at SXSW London"},"content":{"rendered":"

\n\tNeon chief Tom Quinn<\/a>, YouTuber Markiplier<\/a> and actress Sophia Bush<\/a> are among the speakers lined up for the conference strand at SXSW London<\/a>, the U.K. spinoff of the Austin, Texas festival.<\/p>\n

\n\tThe second edition of the event, which runs in the hip Shoreditch district of London from June 1 to 6, has 300 conference sessions on a wide variety of subjects spanning technology, business, health and culture.<\/p>\n

\n\tOther speakers include Eldridge\u2019s Todd Boehly, fashion designer Katharine Hamnett, Cindy Rose, CEO of WPP, Mia Bays, director of BFI Film Fund, Ben Cohen, co-founder of Ben & Jerry\u2019s, singer-songwriter Mike Skinner of The Streets, Nadia Fall, artistic director of the Young Vic theater and Lars Rasmussen, co-founder of Google Maps.<\/p>\n

\n\tSix key themes feature in the program:<\/p>\n

\n\tAI as the New Power Structure
<\/strong>Discussions span from the infrastructure that underpins global economies to the algorithms influencing them, the festival says. \u201cAs AI systems scale, questions of sovereignty, control, and ultimately, accountability are becoming everyday concerns.\u201d Sessions will explore \u201cwho holds authority over the technologies defining the digital era and assess who bears responsibility within the algorithmic age.\u201d<\/p>\n

\n\tLiving Longer, Living Better
<\/strong>\u201cAs technology changes how we understand health and longevity, reshaping healthcare far beyond traditional clinical settings,\u201d the festival says. It will \u201cexplore how AI and machine learning are compressing timelines for medical discovery and development, and examine the real-world challenges of translating AI-led breakthroughs into treatments and therapies.\u201d<\/p>\n

\n\tCulture Can Save Humanity
<\/strong>\u201cCulture has always been one of society\u2019s most powerful forces for progress,\u201d the festival says. This theme will explore \u201cthe growing complacency in creative industries, the power of music and creative communities to mobilize audiences and drive social impact, the role of nightlife culture in shaping communities, and artists using music to support climate action.\u201d<\/p>\n

\n\tSociety Rewired
<\/strong>\u201cSocieties are being forced to confront new questions about governance and accountability as misinformation and media influence shift the boundaries of free speech,\u201d SXSW London says. It will explore \u201chow the rules that once defined public discourse are now redundant and how we navigate this evolving landscape, including the role of activism and how leaders are pushing back against authoritarian trends to defend democratic values.\u201d<\/p>\n

\n\tCreativity in the Algorithmic Age
<\/strong>\u201cPlatforms increasingly determine how audiences discover information, meaning creators and marketers alike are adapting to a world shaped by algorithms,\u201d the festival states. Sessions will explore \u201chow attention has become one of the most valuable currencies, question whether traditional marketing models are becoming obsolete, and examine how creators are learning to design content within algorithmic systems.\u201d<\/p>\n

\n\tFuturism in Practice
<\/strong>\u201cFrontier technologies are redefining how people interact with the world, as advances in robotics, extended reality and AI reshape human experience,\u201d SXSW London says. This theme will \u201cexplore the technologies blurring the boundaries between physical and digital environments \u2013 simultaneously examining breakthroughs emerging from advanced research institutions, including ARIA and Google DeepMind.\u201d<\/p>\n

\n\tKaty Arnander, director of programming at SXSW London, says: \u201cSXSW London is centered around the idea of convergence, bringing together voices \u2013 even unexpected pairings \u2013 in ways that rarely happen elsewhere. This year\u2019s agenda takes that idea even further. From frontier technology and medical innovation to music, activism and the creator economy, the program strikes a strong balance between tension and harmony, ultimately cultivating a space for healthy debate. By providing a space for this collision of ideas, SXSW London is the place for any business leader, venture capitalist, or marketer to gain insights, discover innovative concepts, and expand their professional networks.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Neon chief Tom Quinn, YouTuber Markiplier and actress Sophia Bush are among the speakers lined up for the…\n","protected":false},"author":2,"featured_media":853905,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7757],"tags":[748,393,4884,257,218816,7680,24477,8165,16,15],"class_list":{"0":"post-853904","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-london","8":"tag-britain","9":"tag-england","10":"tag-great-britain","11":"tag-london","12":"tag-markiplier","13":"tag-sophia-bush","14":"tag-sxsw-london","15":"tag-tom-quinn","16":"tag-uk","17":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/116301355144917797","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/853904","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=853904"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/853904\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/853905"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=853904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=853904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=853904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}