{"id":85577,"date":"2025-05-08T21:00:09","date_gmt":"2025-05-08T21:00:09","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/85577\/"},"modified":"2025-05-08T21:00:09","modified_gmt":"2025-05-08T21:00:09","slug":"itv-show-becomes-channels-most-expensive-flop-in-years-after-dismal-ratings-despite-mega-budget-big-name-host","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/85577\/","title":{"rendered":"ITV show becomes channel&#8217;s &#8216;most expensive flop in years&#8217; after dismal ratings despite mega budget &#038; big name host"},"content":{"rendered":"<p>ITV\u2019s bid to turn former Doctor Who star David Tennant into one of its new faces has ended in one of its biggest ratings flops in years.<\/p>\n<p><a href=\"https:\/\/www.thesun.co.uk\/tv\/34830387\/itvs-genius-game-in-huge-shake-up\/\" rel=\"noopener\" target=\"_blank\">Genius Game<\/a>, hosted by the former Time Lord actor, 54, cost more than \u00a32.5million to make but viewing figures this week plunged to a paltry average of 739,000.<\/p>\n<p><a href=\"#\"><img decoding=\"async\" alt=\"David Tennant hosting the game show Genius Game.\" height=\"640\" width=\"960\" data-credit=\"ITV\" data-img=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/itv-viewers-switch-off-david-991097318_9e7488.jpg\" data-caption=\"Doctor Who star David Tennant's ITV show Genius Game saw viewing figures plummet to 739,000\"   loading=\"lazy\" src=\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2025\/05\/itv-viewers-switch-off-david-991097318_9e7488.jpg\" role=\"img\"\/><\/a><\/p>\n<p>1<\/p>\n<p>Doctor Who star David Tennant&#8217;s ITV show Genius Game saw viewing figures plummet to 739,000Credit: ITV<\/p>\n<p>It was thrashed by BBC One\u2019s Race Across the World on Wednesday and beaten on <a href=\"https:\/\/www.thesun.co.uk\/topic\/channel-4\/\" target=\"_blank\" rel=\"noopener\">Channel 4<\/a> by The Sun\u2019s documentary, <a href=\"https:\/\/www.thesun.co.uk\/news\/34838839\/madeleine-mccann-documentary-christian-brueckner\/\" rel=\"noopener\" target=\"_blank\">Madeleine McCann: The Unseen Evidence.<\/a><\/p>\n<p>A television insider said: \u201cThe Genius Game was a reflection of ITV\u2019s rush to create the next big challenge show following the huge success of <a href=\"https:\/\/www.thesun.co.uk\/topic\/the-traitors\/\" target=\"_blank\" rel=\"noopener\">The Traitors<\/a>. <\/p>\n<p>&#8220;They chose <a href=\"https:\/\/www.thesun.co.uk\/who\/david-tennant\/\" rel=\"noopener\" target=\"_blank\">Tennant <\/a>as he\u2019s such a household name, although his not-insubstantial fee also inflated the cost of making the programme. Yet despite pumping so much money into the show, it hasn\u2019t delivered ratings wise.\u201d<\/p>\n<p>The prime-time reality game-show, in which contestants compete in a series of mental challenges, kicked off with an average of 1.2million watching but by episode two that had slumped to 846,000.<\/p>\n<p>Wednesday night\u2019s total was a new low and came after <a href=\"https:\/\/www.thesun.co.uk\/topic\/itv\/\" target=\"_blank\" rel=\"noopener\">ITV<\/a> announced it was cutting the number of episodes airing each week from two to one.<\/p>\n<p>Race Across the World, which aired at the same time on <a href=\"https:\/\/www.thesun.co.uk\/topic\/bbc-one\/\" target=\"_blank\" rel=\"noopener\">BBC One<\/a>, had an average rating of 3.3million.<\/p>\n<p>And a documentary about a Cardiff hospital on <a href=\"https:\/\/www.thesun.co.uk\/topic\/bbc-two\/\" target=\"_blank\" rel=\"noopener\">BBC Two<\/a> was not far behind Genius Game with 633,000 on average.<\/p>\n<p>ITV pointed out the show was getting extra viewers on catch-up service <a href=\"https:\/\/www.thesun.co.uk\/topic\/itvx\/\" target=\"_blank\" rel=\"noopener\">ITVX<\/a>.<\/p>\n<p>A spokesman said: \u201cGenius Game remains in the peak schedule on ITV1 at 9pm on Wednesdays and is available to view on ITVX.<\/p>\n<p>\u201cEpisode one (shown on Wednesday, April 30) has so far consolidated with 1.9million viewers. Episode two is currently up to 1.3million.\u201d<\/p>\n<p>The first episode of Genius Game has delivered ITV1&#8217;s biggest 25-54 viewing numbers outside of CBB in the Wednesday 9pm slot so far this year.<\/p>\n<p>Mortified Alex Jones apologises to David Tennant on The One Show after he calls her out for dropping huge spoiler<\/p>\n","protected":false},"excerpt":{"rendered":"ITV\u2019s bid to turn former Doctor Who star David Tennant into one of its new faces has ended&hellip;\n","protected":false},"author":2,"featured_media":85578,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[24430,824,77,560,208,205,118,16,15],"class_list":{"0":"post-85577","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-david-tennant","9":"tag-doctor-who","10":"tag-entertainment","11":"tag-exclusives","12":"tag-itv","13":"tag-section-tvnews-tv","14":"tag-the-sun-newspaper","15":"tag-uk","16":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114474229709569426","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/85577","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=85577"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/85577\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/85578"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=85577"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=85577"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=85577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}