{"id":85869,"date":"2025-05-08T23:32:09","date_gmt":"2025-05-08T23:32:09","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/85869\/"},"modified":"2025-05-08T23:32:09","modified_gmt":"2025-05-08T23:32:09","slug":"how-a-good-cake-convinced-graeme-lowdon-to-join-the-cadillac-f1-team","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/85869\/","title":{"rendered":"How ‘a good cake’ convinced Graeme Lowdon to join the Cadillac F1 team"},"content":{"rendered":"

Incoming Cadillac F1 team principal Graeme Lowdon is no stranger to the ups and downs of Formula 1, and after the slow demise of his previous Manor team, you could forgive him for stepping away from management.<\/strong><\/p>\n

And yet all it took was a metaphor about a good cake to convince Lowdon that joining forces with Cadillac and General Motors was a worthwhile investment.<\/p>\n

The \u201cgood cake\u201d metaphor guiding Graeme Lowdon at Cadillac F1<\/p>\n

In the build-up to the Miami Grand Prix, PlanetF1.com had an exclusive opportunity to speak with Cadillac F1 team principal Graeme Lowdon, and we had one key question on our minds: What made this team such a compelling proposition?<\/p>\n

And for Lowdon, it was simple.<\/p>\n

\u201cWell, it\u2019s like a good cake,\u201d he explained.<\/p>\n

\u201cLook at the ingredients; if this doesn\u2019t turn out well, there\u2019s something seriously wrong with the chef, because the ingredients are so appealing.\u201d<\/p>\n

Lowdon is no stranger to the fickle nature of Formula 1. In 2010, he used his connections in the business and motorsport industries to propel junior category team Manor Racing into the big leagues of F1.<\/p>\n

Through its various iterations at Virgin Racing, Marussia F1, and Manor Marussia, the outfit never quite found its footing. Mounting financial pressures paired with the loss of star driver Jules Bianchi at the 2014 Japanese Grand Prix ultimately saw Lowdon and fellow team boss John Booth departing the outfit at the end of the 2015 season.<\/p>\n

Booth and Lowdon instead turned the outfit into a World Endurance Championship team, albeit without the institutional backing that could have helped it thrive.<\/p>\n

But with Cadillac, things are much different.<\/p>\n

Understanding Cadillac F1:<\/p>\n

\ud83d\udc49\u00a0Cadillac F1: Everything you need to know about the new 11th team<\/a><\/p>\n

\ud83d\udc49\u00a0Cadillac F1: Who are the key personnel at America\u2019s latest Formula 1 team?<\/a><\/p>\n

\u201cSo, if we look at the ownership side, TWG \u2014 I think people are only starting to learn about the breadth of motor sport that they have in the portfolio, and for me, that\u2019s super cool,\u201d Lowdon explained of the company run by American entrepreneur Dan Towriss<\/a>.<\/p>\n

\u201cYou\u2019ve got NASCAR, you\u2019ve got IndyCar, Indy NXT, Supercars, Formula E.<\/p>\n

\u201cTo have the ambition to do that, immediately, for anyone like me, you think, \u2018Okay this is interesting.’\u201d<\/p>\n

TWG Motorsports may be facilitating the team\u2019s entry into Formula 1, and it may be deeply serious about its cross-discipline racing endeavors \u2014 but it wasn\u2019t the only factor that had Lowdon interested. He also pointed to the involvement of General Motors via its sub-brand, Cadillac.<\/p>\n

\u201cWhat I really like about GM, in terms of racing \u2014 I love the fact that when they commit to something, they really commit,\u201d he explained.<\/p>\n

\u201cI\u2019ve been going to Le Mans for years and years and years, and I can\u2019t remember a time there wasn\u2019t a GM product racing there, whether it\u2019s a Corvette or something in LMP1, or LMDh.<\/p>\n

\u201cThe ingredients are cool, and Formula 1 is a formula that I know well and I love.<\/p>\n

\u201cAnd then also, I\u2019ll never, ever forget the first conversation I had with Mario Andretti as well. The guy is a legend, and within two minutes, you can see why he was a world champion.<\/p>\n

\u201cAnd so, somebody presents all that to you, you don\u2019t cross the road, you grab it.\u201d<\/p>\n

Read next:\u00a0Four reasons why GM\u2019s huge F1 arrival makes so much sense<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"Incoming Cadillac F1 team principal Graeme Lowdon is no stranger to the ups and downs of Formula 1,…\n","protected":false},"author":2,"featured_media":85870,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4103],"tags":[5621,4199,2894,707,4200,5622,225,79,16,15],"class_list":{"0":"post-85869","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-f1","8":"tag-cadillac","9":"tag-f1","10":"tag-f1-features","11":"tag-formula-1","12":"tag-formula1","13":"tag-graeme-lowdon","14":"tag-home-page","15":"tag-sports","16":"tag-uk","17":"tag-united-kingdom"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/114474827511974735","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/85869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=85869"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/85869\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/85870"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=85869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=85869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=85869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}