{"id":971767,"date":"2026-05-19T20:32:26","date_gmt":"2026-05-19T20:32:26","guid":{"rendered":"https:\/\/www.europesays.com\/uk\/971767\/"},"modified":"2026-05-19T20:32:26","modified_gmt":"2026-05-19T20:32:26","slug":"indias-tech-startups-are-shaping-the-next-generation-of-probiotic-and-prebiotic-supplements","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/uk\/971767\/","title":{"rendered":"India\u2019s tech startups are shaping the next generation of probiotic and prebiotic supplements"},"content":{"rendered":"<p><b>New Delhi<\/b><b>: <\/b>From chewable tablets to kombuchas to fortified yoghurts, prebiotics and probiotics have quietly slipped into everyday wellness routines. As consumers become more aware of the long-term benefits of a healthy gut\u2014lower risks of cardiovascular disease, inflammation and certain cancers\u2014there has been a growing frenzy around not just foods rich in them but also dietary supplements.<\/p>\n<p>Probiotics are live microbes, often called \u00a0\u201cgood bacteria\u201d, that support gut health. And prebiotics are complex carbohydrates and plant fibres that act as food for these bacteria.<\/p>\n<p>Shelves at stores and landing pages of online grocery retailers are flooded with supplements claiming that they can boost the ability of already well-functioning native bacteria and promote overall health. In India alone, the prebiotics and probiotics market together generated an estimated <a href=\"https:\/\/www.grandviewresearch.com\/horizon\/outlook\/synbiotic-product-market\/india\" rel=\"nofollow noopener\" target=\"_blank\">$16.8 million<\/a> in revenue in 2024.<\/p>\n<p>\t\t\t\t\tShow Full Article<\/p>\n<p>But despite the booming market and exaggerated health claims, the usual off-the-shelf formulations simply do not seem to work.<\/p>\n<p>\u201cThere is a lack of strong clinical evidence to suggest that these products improve gut health. Much of the enthusiasm around these products is driven by marketing,\u201d said Vidyasagar Ramappa, Senior Consultant, Gastroenterology, Hepatology and Nutrition, Manipal Hospital, Bengaluru.<\/p>\n<p>The human gastrointestinal tract is home to nearly 39 trillion bacteria, along with some fungi and viruses. Over the past two decades, researchers have established that many of these microbes, such as Lactobacillus, Bifidobacterium and Saccharomyces, are essential for maintaining a healthy gut.<\/p>\n<p>One reason why off-the-shelf probiotics and prebiotics may not dramatically improve gut health is that these resident microorganisms come together in vastly different ways to shape each person\u2019s gut.<\/p>\n<p>A recent<a href=\"https:\/\/www.nature.com\/articles\/s41467-026-72289-9\" rel=\"nofollow noopener\" target=\"_blank\"> study<\/a> published in Nature Communications analysed a dataset of over 51,000 gut microbiomes from 45 countries to understand why probiotics work for some people but not others.<\/p>\n<p>They looked at how microbes in the gut interact with Bifidobacterium\u2014one of the most commonly used probiotic bacteria\u2014across people of different ages, lifestyles, and disease conditions.<\/p>\n<p>The study found that infants, adults and elderly people all carried very different strains of Bifidobacterium in their guts. They show that even within the same age group, people can have different communities of microbes depending on their lifestyle. Those living in highly urbanised, industrialised societies generally showed a higher prevalence of Bifidobacterium species compared to rural and tribal populations.<\/p>\n<p>\u201cWe found that gut microbiomes differ dramatically across populations\u2014Europeans, North Americans, Indians and hunter-gatherer communities in Africa,\u201d\u00a0 said Tarini Shankar Ghosh, assistant professor at Indraprastha Institute of Information Technology, Delhi (IIIT-Delhi) and senior author of the study.<\/p>\n<p>Another limitation with probiotics is that many manufacturers choose bacterial strains simply because they are easy to grow and produce at scale, <a href=\"https:\/\/www.nature.com\/articles\/s41579-026-01311-0#ref-CR35\" rel=\"nofollow noopener\" target=\"_blank\">not necessarily<\/a> because they are proven to improve health. So most strains of Bifidobacterium or Lactobacillus commonly found in probiotic supplements are often not best equipped to survive the stomach\u2019s highly acidic environment and digestive enzymes.<\/p>\n<p>Even if they manage to survive the acidic stomach juices, they need to escape resident microbes. Some bacteria produce compounds such as bacteriocins that prevent invading microbes from <a href=\"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/19490976.2025.2611545\" rel=\"nofollow noopener\" target=\"_blank\">establishing themselves<\/a>.<\/p>\n<p>\u201cGut microbe composition varies even within two perfectly healthy individuals, so when an external microbe enters the gut, its success depends largely on how it interacts with the microbial friends and foes already living there,\u201d said Ghosh.<\/p>\n<p>Prebiotics and probiotics may still offer some benefits in specific cases. For instance, after antibiotic treatments, which often wipe out both harmful and beneficial bacteria, they may help <a href=\"https:\/\/www.sciencedirect.com\/science\/article\/abs\/pii\/S0378517317306762\" rel=\"nofollow noopener\" target=\"_blank\">restore<\/a> some of the beneficial commensal bacteria.<\/p>\n<p>\u201cThere are situations where probiotics can be useful\u2014for example, in certain gastrointestinal disorders such as inflammatory bowel disease and necrotising enterocolitis in preterm babies\u2014but even there, they are mildly efficient,\u201d said Ramappa.<\/p>\n<p>Part of the challenge is that scientists still do not fully understand how they work inside the body. For instance, some studies suggest that strains of Lactobacillus may help in respiratory conditions like <a href=\"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/19490976.2020.1766345\" rel=\"nofollow noopener\" target=\"_blank\">asthma<\/a>. But scientists still cannot fully explain how bacteria living in the gut could influence organs such as the lungs.<\/p>\n<p>\u201cWe do not have large-scale clinical trials that examine the effects of probiotics before and after treatment. Until we have stronger evidence from such studies, it is difficult to say with confidence how helpful these products really are,\u201d said Ramappa.<\/p>\n<p><strong>Also read: <\/strong><a href=\"https:\/\/theprint.in\/health\/gut-health-probiotics-now-among-top-selling-drugs-in-india-but-doctors-advise-caution-against-hype\/2635083\/\" rel=\"nofollow noopener\" target=\"_blank\">Gut health probiotics now among top selling drugs in India, but doctors advise caution against hype<\/a><\/p>\n<p><b>Building for your body<\/b><\/p>\n<p>Researchers are now trying to move beyond this one-size-fits-all approach to precision therapeutics.<\/p>\n<p>One example is <a href=\"https:\/\/www.rebyota.com\/\" rel=\"nofollow noopener\" target=\"_blank\">REBYOTA<\/a>, the first microbiome-based treatment approved by the US Food and Drug Administration to prevent recurring Clostridioides difficile infection in adults\u2014a bacterial infection that causes severe diarrhoea and gut inflammation, often after antibiotic use. Instead of relying on a handful of generic bacterial strains, the therapy restores a community of commensals that can better re-establish themselves in the intestine.<\/p>\n<p>Using large-scale genomic sequencing, researchers can now map the microbes already living inside a person\u2019s gut. They then use machine-learning models to analyse these microbial patterns and predict which beneficial bacteria are most likely to survive the digestive tract, settle in the gut and work effectively in that individual.<\/p>\n<p>India\u2019s tech startups are also beginning to move in this direction, analysing consumers\u2019 microbiome data to shape the next generation of probiotic supplements.<\/p>\n<p><a href=\"https:\/\/iombio.com\/?utm_source=chatgpt.com\" rel=\"nofollow noopener\" target=\"_blank\">Iom Bioworks<\/a>, a Bengaluru-based startup founded in 2022, develops personalised prebiotics targeting sleep, stress and gut health. Customers can submit their stool samples, which the company uses to sequence microbial DNA and identify which bacterial species are present in the gut and in what proportions.<\/p>\n<p>Different gut bacteria process food in different ways, producing metabolites\u2014chemical compounds such as amino acids and carbohydrates, that can influence digestion, inflammation, sleep, mood and even brain function.<\/p>\n<p>\u201cOur focus is on the gut-brain axis. The gut and the brain are constantly communicating with each other, which is why stress and anxiety often show up as digestive problems too,\u201d said Bipin Pradeep Kumar, founder of Iom Bioworks.<\/p>\n<p>Using AI models, machine learning and DNA sequencing techniques, Kumar\u2019s team identifies which bacterial species may need to increase or decrease to alter these metabolites.<\/p>\n<p>\u201cWe analyse how different microbes respond to food components and the kinds of metabolites they produce in an individual\u2019s gut. Based on these microbial patterns, we can optimise certain bacteria through targeted prebiotics and personalised nutrition,\u201d said Kumar.<\/p>\n<p>It is still too early to know whether personalised microbiome products will become clinically-proven therapies or remain wellness supplements.<\/p>\n<p>For precision probiotics and prebiotics to be used as medical treatments, they will have to go through rigorous clinical trials to prove that they are safe and effective, something that has long been <a href=\"https:\/\/www.nature.com\/articles\/s41591-019-0439-x\" rel=\"nofollow noopener\" target=\"_blank\">debated<\/a> about the supplements already on the market.<\/p>\n<p>\u201cWe are probably at least a decade away from precision probiotics and prebiotics becoming part of routine clinical practice,\u201d said Ramappa. \u201cUntil then, for healthy individuals, homemade fermented foods like curd and pickles can naturally provide beneficial microbes, while salads, fruits and fibre-rich foods remain some of the best sources of prebiotics that nourish the gut microbiome.\u201d<\/p>\n<p>(Edited by Theres Sudeep)<\/p>\n","protected":false},"excerpt":{"rendered":"New Delhi: From chewable tablets to kombuchas to fortified yoghurts, prebiotics and probiotics have quietly slipped into everyday&hellip;\n","protected":false},"author":2,"featured_media":971768,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[4318],"tags":[105,4434,12271,8583,16,15],"class_list":["post-971767","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nutrition","tag-health","tag-nutrition","tag-prebiotics","tag-probiotics","tag-uk","tag-united-kingdom"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@uk\/116603148535342034","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/971767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/comments?post=971767"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/posts\/971767\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media\/971768"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/media?parent=971767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/categories?post=971767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/uk\/wp-json\/wp\/v2\/tags?post=971767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}