![\"\"](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/05\/SEI297934036-cf38.jpg\")
\n\t\tNobody\u2019s Fool is the newest game show on ITV\u2019s schedule (Picture: Matt Frost\/Shutterstock)<\/p>\n
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\n\t\tNobody\u2019s Fool is the newest game show on ITV\u2019s schedule (Picture: Matt Frost\/Shutterstock)<\/p>\n
ITV<\/a>\u2019s newest game show has made a solid first impression, with viewers declaring it \u201910 times better\u2019 than The Neighbourhood<\/a>, which had a pretty rough run.<\/p>\n Hosted by Graham Norton<\/a>, the reality show followed real households competing for a \u00a3250,000 prize. Alas, it failed to secure a loyal audience and was pulled from its primetime slot<\/a> following dwindling ratings each week.<\/p>\n Hoping to succeed where The Neighbourhood failed is Nobody\u2019s Fool, fronted by Emily Atack<\/a> and Danny Dyer<\/a>.<\/p>\n Tipped with the potential to become the next Traitors<\/a>, the quiz show plays on the success of saucy drama series Rivals<\/a>, in which Emily plays Sarah Stratton and Danny plays Freddie Jones.<\/p>\n \u2018It\u2019s not about how smart you are, but how smart your rivals think you are. Expect lying, scheming, and a whole lot of quizzing,\u2019 teases Nobody\u2019s Fool\u2019s synopsis.<\/p>\n As for the format, 10 contestants stay in a \u2018unique and mischievous Smart House,\u2019 which tests intelligence.<\/p>\n \t\t In a game of strategy, players must eliminate the worst performer among them, or they will lose half the prize pot.<\/p>\n Nobody\u2019s Fool was first broadcast last night after the final Britain\u2019s Got Talent<\/a> semi-final in the 9pm slot.<\/p>\n From there, it\u2019ll air on Sunday and Monday evenings at 9pm on ITV1, and episodes can be streamed on ITVX.<\/p>\n It\u2019s fair to say the game show market is saturated these days, meaning it takes a lot for one to stand out and keep viewers coming back.<\/p>\n However, Nobody\u2019s Fool got off to a strong start.<\/p>\n Taking to X, viewers were admittedly shocked by how much they enjoyed its debut.<\/p>\n \t\t \t\t @roaringleo89 called it \u2018addicting\u2019, adding: \u2018Great new reality competition show! I\u2019m hooked!\u2019<\/p>\n @JuFitJuJu also praised the \u2018twists\u2019, while @JulieMc14795436 predicted: \u2018I\u2019m going to really like this.\u2019<\/p>\n @KingOfSunshine \u2018will be watching again\u2019, and @SocialMediaJon1 already \u2018can\u2019t wait\u2019 for more.<\/p>\n \u2018Oh I am ENJOYING this\u2026 Much more than Neighborhood\u2026\u2019, wrote @TMSdrawings.<\/p>\n \u2018It\u2019s a bit Traitors\/Generation Game\/The Chase\u2026and I\u2019m here for it!\u2019, added @gillyn4.<\/p>\n Others need warming up a bit more, though, as @ryxtilley accused the format of \u2018ripping off\u2019 The Traitors, and @JeffDGraves said it was \u2018not original\u2019.<\/p>\n \t\t\t\t\tAre you enjoying Nobody’s Fool so far?<\/p>\n \t\t\t\t\tWant to get bespoke updates on the TV shows you love? Sign up to Metro’s TV newsletters and tell us which ones you can’t get enough of<\/p>\n Launching in the middle of a UK heatwave also likely didn\u2019t help Nobody\u2019s Fool\u2019s campaign, as ratings were lacklustre.<\/p>\n Episode 1 garnered 875k viewers, half a million down on The Neighbourhood as well as Genius Game, which was hosted by David Tennant and landed on the chopping block after just one season.<\/p>\n Commenting on the figures, @KingOfSunshine tweeted: \u2018Episode 1 Hottest day of the year combined with Saturday night launch doesn\u2019t give the full picture I would say. Give it a chance to bed in and see. Certainly a much more enjoyable watch compared to other shows launched recently\u2019.<\/p>\n Over the past couple of years, ITV has aired several new reality shows and quizzes.<\/p>\n Sadly, though, not all have triumphed like The 1% Club or been guaranteed a renewal like Love Island.<\/p>\n Instead, Stephen Mangan\u2019s The Fortune Hotel has not yet been confirmed for a third season, Sir Stephen Fry-fronted Jeopardy! UK will not return, and Pictionary, presented by Mel Giedroyc, had its plug pulled after one outing.<\/p>\n \t\t \t\t Reality-wise, viewers haven\u2019t been sold by the likes of Celebrity Sabotage and Shark!\u00a0Celebrity Infested Waters also tanked, with hopes for a second season dead in the water.<\/p>\n Whether Nobody\u2019s Fool can restore audiences\u2019 faith in the channel remains to be seen, but it should help having a link to the next season of Rivals<\/a>, which launched last week<\/a>.<\/p>\n With an ensemble cast comprising Alex Hassell, Katherine Parkinson, Aidan Turner, and more, series 1 was a huge win for Disney+, becoming the 10th most-streamed series in the US in October 2024.<\/p>\n A second season was subsequently given the green light to continue the adaptation of Dame Jilly Cooper\u2019s novel series.<\/p>\n Nobody\u2019s Fool airs Sunday and Monday at 9pm on ITV1, and episodes can be streamed on ITVX.<\/strong><\/p>\n Got a story?<\/strong><\/p>\n If you\u2019ve got a celebrity story, video or pictures get in touch with the Metro.co.uk<\/a> entertainment team by emailing us celebtips@metro.co.uk, calling 020 3615 2145 or by visiting our Submit Stuff<\/a> page \u2013 we\u2019d love to hear from you.<\/p>\n Arrow Arrow Arrow![\"Graham](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/05\/SEI_294760544-d2e7-e1777562351257.jpg\")
\n\t\tGraham Norton\u2019s The Neighbourhood did not perform well in the ratings (Picture: ITV)<\/p>\n![\"\"](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/05\/SEI297840598-e5c4.jpg\")
\n\t\tDanny Dyer and Emily Atack are hoping to have more success than their, ahem, rivals (Picture: ITV)<\/p>\n![\"TX](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/05\/SEI_280996707-c4ef.jpg\")
\n\t\tNobody\u2019s Fool has been dubbed an ITV version of The Traitors (Picture: BBC\/Studio Lambert\/Cody Burridge\/Matt Burlem)<\/p>\n![\"Undated](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/05\/SEI_289822006-e251.jpg\")
\n\t\tITV has failed to impress viewers in recent months with the likes of Celebrity Sabotage (Picture: ITV)<\/p>\n![\"\"](\"https:\/\/www.europesays.com\/uk\/wp-content\/uploads\/2026\/05\/SEI232054127-cd18.jpg\")
\n\t\tSeveral other game shows have been axed, including Pictionary, presented by Mel Giedroyc (Picture: ITV)<\/p>\n
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