DraftKings Becomes Exclusive Sports Betting Sponsor for Ty Dillon’s No. 10 Chevrolet in Two NASCAR Cup Races
Kaulig Racing has inked a high-profile, two-race partnership with sports betting giant DraftKings, naming the platform the exclusive sports betting operator of their No. 10 Chevrolet, driven by Ty Dillon.
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Key Highlights
+ DraftKings is now the exclusive sports betting sponsor for Kaulig Racing’s Ty Dillon in two NASCAR Cup Series events.
+ Sponsorship includes branding on Dillon’s car, suit, pit crew uniforms, and pit wall.
+ Dillon currently ranks 32nd in Cup Series standings with one top-10 finish this season, making him an underdog.
+ Five-figure longshot odds are expected for Dillon in both races, with current Cup Series championship odds at +70,000.
+ Partnership builds on Dillon’s unexpected runner-up finish as the lowest-seeded driver in the NASCAR In-Season Challenge.
Sponsorship Details & Visibility
During two NASCAR Cup Series events, the DraftKings logo will be prominently featured on Dillon’s car, fire suit, pit crew uniforms, and wall infrastructure.
- St. Louis – Enjoy the Illinois 300 (September 7) at World Wide Technology Raceway in Madison, IL.
- Kansas – Hollywood Casino 400 (September 28): at Kansas Speedway in Kansas City, MO.
This deal marks a notable extension of an existing relationship. DraftKings has modernly capped this season’s In-Season Challenge Presented by DraftKings, where Dillon made an impressive run to the finals despite his underdog seed.
Ty Dillon’s Take
Dillon expressed enthusiasm for the partnership.
I am passionate about delivering fans the best experience possible… I’m proud to have DraftKings on the No. 10 Chevrolet, and honored to have them join us this season.
–Ty Dillon | Kaulig Racing
Meanwhile, DraftKings reposted Kaulig Racing’s announcement on X (formerly Twitter), “You’ll want to tail this one!“
You’ll want to tail this one! 🤑@DraftKings will be on board @tydillon‘s No. 10 at St. Louis and Kansas in September! pic.twitter.com/maxGDCmKa2
— Kaulig Racing (@KauligRacing) August 12, 2025
Dillon’s NASCAR Cup Series Performance
Entering those events, Dillon sits 32nd in the Cup Series standings with a single top‑10 finish this season—an eighth-place outing at EchoPark Speedway.
His performance in the In-Season Challenge further illustrates his competitive spirit. Despite heavy competition, he advanced to the final matchup from the lowest seed.
Betting Odds & Underdog Status
DraftKings lists Ty Dillon at +70,000 odds to win the 2025 NASCAR Cup Series Championship, underlining his longshot status but making any upset victory a headline-worthy moment.
Why Where Watching
This sponsorship significantly boosts Kaulig Racing’s visibility and enhances DraftKings’ position in motorsports betting. For fans, it adds another layer of excitement to two highly anticipated races.
While exact betting odds for the two races featuring DraftKings sponsorship have yet to be published, available data suggests these will be high-profile events with top-tier favorites.*
Ty Dillon, historically an underdog contender, could become a story to watch if he outperforms expectations, especially with the platform sponsoring his appearance.
*Stay tuned for odds updates.