While San Diego State University’s new designation as a Prevention Research Center (PRC) and its $5 million federal grant may sound impressive, the reality is that this announcement raises more questions than answers about what true, lasting change will look like for the people of Imperial Valley and by extension potentially eastern Coachella Valley.

The project emphasizes “community-driven” planning, but history shows that well-funded academic institutions often parachute into vulnerable regions with research agendas already in place. Residents become subjects of study rather than empowered partners in shaping their own solutions. The heavy emphasis on “needs assessments,” “advisory boards,” and “guides” suggests that much of this grant money will fund administrative layers, salaries, and reports—not immediate relief for families already enduring 120-degree summers.

SDSU claims this initiative is “sustainable” and “long-lasting,” but it is still a five-year project dependent on federal dollars. What happens in 2030, when the grant expires? Will cooling centers close? Will health workers disappear? Without permanent funding or structural policy changes—such as affordable housing improvements, or investment in renewable energy infrastructure—this project risks becoming another temporary academic exercise.

The article frames extreme heat as the primary issue, but Imperial Valley’s and eastern Coachella Valley’s health disparities run far deeper than heat exposure. Chronic poverty, systemic under investment in healthcare, and economic inequities will not be solved by “cooling maps” or “workshops.” SDSU highlights Phoenix as a model, but Imperial Valley and eastern Coachella Valley are not Phoenix—they are rural, agricultural regions. Unless the project directly challenges these systemic drivers, the impact will remain shallow.

Finally, while partnering with Comité Cívico del Valle and the county health department may give the appearance of local collaboration, community organizations should demand more than pilot programs and temporary fixes. They should seek enforceable policy changes, long-term healthcare investment, and accountability from both state and federal governments. A glossy PRC designation and promises of “guides” do little to address that fundamental demand.

In short, while SDSU’s recognition as a Prevention Research Center may be good news for the university, Imperial Valley residents deserve more than studies, advisory boards, and pilot projects. They deserve permanent infrastructure, and long-term commitments—not short-term research grants disguised as transformative change.

Bill Collins

Indio