The Rite Aid name is for sale.

Financial company Hilco Global has announced that the former drugstore’s brand and related assets are available for acquisition. Hilco Global is managing the sale of the assets.

“This is a rare opportunity to acquire one of the most well-known retail healthcare brands in the U.S.,” David Peress, Hilco Global’s executive director of IP Services, said in a news release. “The Rite Aid brand can be immediately leveraged across multiple sectors—from ePharmacy and digital health, to health and beauty and consumer-packaged goods—to meaningfully engage with consumers across sales channels.”

Bids to acquire the assets are due by Oct. 31. Hilco Global said an auction, if necessary, will be held on Nov. 6.

Hilco Global is selling the following:

  • Rite Aid trademarks — The Rite Aid name, trademarks, and logos.
  • RiteAid.com and digital properties – The RiteAid.com domain name and rights to Rite Aid social media handles.
  • Owned private label brands — RYSHI, PawTown, Refreshery, Tugaboos, and more.
  • Customer loyalty data — 10.9 million contactable email opt-in (1.2 million “active”) and 4.8 million short message service opt-in (1.2 million “active”) loyalty profiles.

Rite Aid’s Chapter 11 bankruptcy proceeding is pending before the United States Bankruptcy Court for the District of New Jersey. Hilco Global’s retention is subject to approval by the Bankruptcy Court. The sale of assets will be made pursuant to an order of the Bankruptcy Court.

The sale doesn’t include prescription files, which were previously sold to CVS, Walgreens, Giant Eagle, Albertsons, Kroger, Weis Markets, and others.

Rite Aid was founded in 1962 with a single store in Scranton called the Thrift D Discount Center.

In 1995, there were around 3,000 Rite Aid stores. It was the number one drugstore chain in terms of store numbers and the number two in sales at the time. By 2015, the company had more than 4,600 stores operating in 31 states and Washington, D.C.

In 2017, Walgreens agreed to purchase 1,932 Rite Aid stores, three distribution centers, and related inventory from Rite Aid for $4.37 billion. That followed a failed merger attempt between the two companies.

Rite Aid closed more than 800 stores during its first bankruptcy, which began in October 2023

The company filed for Chapter 11 bankruptcy a second time back in May. At the time, the retailer had more than 1,200 stores, including more than 400 locations in Pennsylvania. Rite Aid has since closed all of its stores. The final pharmacies closed last month.

Rite Aid was based in East Pennsboro Township for decades before moving to Philadelphia a few years ago.

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