Generative UI is a powerful capability in which an AI model generates not only content but an entire user experience. Today we introduce a novel implementation of generative UI, which dynamically creates immersive visual experiences and interactive interfaces — such as web pages, games, tools, and applications — that are automatically designed and fully customized in response to any question, instruction, or prompt. These prompts can be as simple as a single word, or as long as needed for detailed instructions. These new types of interfaces are markedly different from the static, predefined interfaces in which AI models typically render content.

In our new paper, “Generative UI: LLMs are Effective UI Generators”, we describe the core principles that enabled our implementation of generative UI and demonstrate the effective viability of this new paradigm. Our evaluations indicate that, when ignoring generation speed, the interfaces from our generative UI implementations are strongly preferred by human raters compared to standard LLM outputs. This work represents a first step toward fully AI-generated user experiences, where users automatically get dynamic interfaces tailored to their needs, rather than having to select from an existing catalog of applications.

Our research on generative UI, also referred to as generative interfaces, comes to life today in the Gemini app through an experiment called dynamic view and in AI Mode in Google Search.