Team Rafi was out in full force at Glendale’s Hometown Christmas Parade.

Rafi Law Group

The following is sponsored content by Rafi Law Group.

It’s been a successful year for Rafi Law Group and Rafi’s Hope, and what better way to celebrate than with a parade? On December 13, more than 30,000 people packed the streets along Glendale Avenue for the 12th Annual Hometown Christmas Parade, and Team Rafi was an integral part of the festivities.

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Around 30 volunteers — employees, friends and family — walked the parade route passing out thousands of Rafi-branded goodies, including Frisbees, T-shirts, tote bags, keychains and fidget spinners. Among the most coveted items were custom “Call Rafi” hats, produced by local apparel company State Forty Eight.

The Team Rafi contingent paraded behind a truck towing a holiday-themed replica of everyone’s favorite billboard. Sounds of the catchy “Call Rafi Rafi” jingle floated through the air, and families sang along to the familiar tune.

This was Rafi Law Group’s third appearance in the Glendale Hometown Christmas Parade, which over the past decade has established itself as one of the area’s most beloved holiday traditions. All proceeds from the parade benefit Hope for Hunger, a Glendale-based food bank that brings help and hope to local families in need. Hope for Hunger Food Bank provides emergency food and more for roughly 130 families in Glendale and parts of Phoenix and Peoria, and parade spectators are encouraged to contribute non-perishable food items for the food drive.

The “Call Rafi” float from this year’s parade.

The festive parade features a lively marching band competition, dazzling floats, and awards for the Best Christmas Spirit. The procession was kicked off by the color guard from Luke Air Force Base, which marched in front of an enormous American flag. The Grand Marshal for this year’s parade was Mel Martin, founder of the Martin Auto Museum.

“This is my favorite thing that I do,” says City of Glendale Mayor Jerry Weiers. “A lot of people got involved with me years ago, and we have a tradition in Glendale. A lot of people come out here, and the byproduct of coming out here is starting traditions with your family, with your grandkids, and just having a good time. All of the money that we raise over the cost [of the parade] goes to the local food bank. So we have the chance to have a lot of fun, celebrate Christmas with our families, and just have a blast!”

The parade was a genuine moment of connection that showed how deeply Rafi Law Group is woven into the fabric of the community, and the firm is proud to be a part of the neighborhood celebration.