Throughout the week, Mamdani made note of the oft-changing forecast, sharing the latest news on the storm to his social-media accounts and during his public events. “NYC is forecasted to get 3–16 inches of snow this weekend. And we’re ready,” he wrote in one post.

On Friday, the mayor took to the airwaves, making appearances on the Weather Channel and NY1 as well as radio stations Hot 97 and 1010 WINS to talk about the snowstorm.

Mamdani then held a briefing at the headquarters of the city’s Emergency Management department, warning New Yorkers that the storm will likely be the most significant snowfall that the city has seen in years. The mayor said he is issuing a hazardous travel advisory for Sunday and Monday, urging residents to complete any errands or necessary trips by day’s end.

“Once the snow begins to fall, I want to encourage New Yorkers to do something that we don’t often have the luxury of doing, which is to take a breath and stay home. Stay indoors, stay off the roads, watch the snow come down, watch the worst possible reality-TV show you can find, and take some time away from the roads,” Mamdani advised.