For anyone planning a wedding in San Antonio right now, the conversation often circles back to one thing: cost. But help for Alamo City brides will soon be on its way. Luxe Redux Bridal, a boutique specializing in fabulously discounted designer gowns, will open its first local store in the bustling River North neighborhood this fall.
The small chain will unveil its San Antonio storefront at the Flats of River North at 1011 Broadway near downtown. The Columbus, Ohio-based company is making a significant investment in Texas, having debuted in Houston in early 2023. Luxe Redux is also opening a Dallas boutique in the Design District later this year, adding to a footprint of 10 locations in the South and Midwest.
According to a release, the brand aims to make show-stopping bridal gowns more accessible. Luxe says yes to bridal samples from posh boutiques, stocking top designers like Berta, Hayley Paige, Jenny Yoo, Watters, and Monique Lhuillier. Luxe redux also produces its own private label, Luxe Privée, that offers on-trend styles at accessible price points and inclusive size options.
The Luxe Privée private label comes in a variety of price points and inclusive sizes.Photo courtesy of Luxe Redux Bridal.
Keeping in mind the hurried pace of modern living, Luxe stores allow brides to snag the perfect dress off the rack for prices up to 90 percent off retail. Nearlyweds with a more leisurely pace can book an intimate appointment with one of the boutique’s stylists or peruse hundreds more options via the website. Finding a stunner is easy thanks to the brand’s extensive sorting options, which include price, dress style, length, and neckline.
“Expanding into Dallas and San Antonio allows us to deepen our commitment to brides across Texas, building on the incredible response we’ve seen in Houston,” says Luxe Redux Founder and CEO Lindsay Fork, via a release. “Luxe Redux is about making designer bridal accessible, and we’re thrilled to bring our curated experience to even more brides in the Lone Star State.”
Even before opening the San Antonio store, the brand is proving its commitment with its Veils for Camp Mystic Relief campaign. Through July, it is donating 100 percent of the proceeds from its three most classic veil lengths to the Kerr County Flood Relief Fund. Even if they are still hemming and hawing on the right dress for their wedding, brides might want to purchase their hair accessory now.
Luxe Redux will announce its grand opening at a later date, but wedding planners can follow Instagram or TikTok for updates. Those with a more immediate need can book a bridal appointment at the Houston store online.