CINCINNATI (WXIX) – After 30 years, the Cincinnati creative organization ArtWorks is rebranding as 1001 Colors.
The change comes as the organization says they plan to expand its reach, allowing it the ability to “grow, differentiate and fully claim its identity on a larger stage.
CEO and Artistic Director, Colleen Houston, shared the vision behind the new identity.
“We chose the name 1001 Colors because it gives us a name that is truly our own, distinct, memorable, and positions us to stand out both locally and nationally,” she says. “It’s a powerful expression of who we are today and a forward-looking decision that reflects the scale of our ambition and our belief that creativity opens pathways for every young person, every artist, and every community we serve.1001 Colors reflects a spectrum of ideas, voices, and possibilities of our creative community and our potential.”
The organization says that this summer, apprentices will work across a mix of projects, ranging from large-scale murals, design and film to community-based projects.
These include a new Cincinnati Public Radio mural on the building in Evanston and the statewide initiative, the America 250 Tuskegee Airmen mural series.
Former Cincinnati Mayor and founder of the ArtWorks mural program, Mark Mallory, reflected on that impact:
“The murals in Cincinnati are a visual representation of the creativity of this area… that visual impact is something that will never go away.”
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