When the BBC announced that it would be basing its World Cup coverage from a set in England instead of sending its studio hosts across the pond, the 103-year-old broadcasting company faced plenty of backlash for being penny-pinchers. To assuage those concerns, the BBC invited some journalists to come check out their studio before the tournament began.
The invitation-only tour worked with some reporters raving about the setup in Salford, a city in Greater Manchester, England, including a piece in The Athletic which called it “clever” that the studio featured a “giant wraparound LED screen” that “will show a picture of a downtown scene from whichever host city that evening’s/mornings game is being played in.”
And now, we can’t stop laughing. Perhaps word got back overseas about the lovely Colorado sign that hovers over the Southwest Freeway and thought we were talking about the Rocky Mountains.
We do have West Mount Houston, where the Brits clearly assume we go for our family hiking trips on the Northside.
Better luck next time, lads.