White Lodging, a family-owned leader in urban and lifestyle hospitality development, ownership, and operations, has acquired a 3.5-acre parcel in the historic Fort Worth Stockyards.

The parcel, located at 400 East Exchange Avenue, is under study for redevelopment into a hotel and restaurant, with the possibility of larger mixed-use destination amenities, according to a press release.

“The Stockyards represent a unique intersection of history and opportunity,” said Conner White, vice chair and chief investment officer at White Lodging. “We are thrilled to be part of shaping its next chapter with additional economic development and investment.

“While our plans are still taking shape, there is so much potential in the site. Our vision is to create a place that celebrates the character of the district while introducing new experiences for visitors and locals alike.”

This marks White Lodging’s first project in the Dallas-Fort Worth area since the late 1990s. Elsewhere in Texas, the company operates 16 premium hotels and more than 20 independently branded restaurants, bars, and rooftops in Austin and San Antonio. Its overall portfolio spans roughly 60 hotels, 50 restaurants and bars, 10 market-leading rooftops, and a collection of luxury ranches, including the award-winning Brush Creek Ranch.

Founded in 1985 by the late Bruce White, White Lodging has grown into one of the largest privately held hospitality companies in the U.S., still guided by family leadership. From Austin to Chicago and Denver to Nashville, the company has become known for curating destination-driven experiences and developing “Hospitalitarians” who deliver exceptional service.