An NYC LGBTQ+ nonprofit kicked off Pride Month on June 1 with a new collection of merchandise designed by local Queer artists.
NYC Pride, a nonprofit that hosts events to support the LGBTQIA+ community, launched its first-ever “capsule collection” of merchandise that features Pride-ready clothing, accessories and gifts that are available for purchase both online and in person at the W Hotel Times Square through June.
Fashion for sale includes a cool and practical canvas tote bag ($25), a colorful bandana ($15), and shirts, ($32-35), all imprinted with this year’s NYC Pride theme, “For All of Us.”
A “For All of Us” postcard set is also available for $14.
The organization said part of all proceeds will support its mission to create “safe spaces that serve and celebrate” the LGBTQIA+ community.
“Pride has always been rooted in community, so we’re thrilled to collaborate with artists in our local community for a new collection that captures our spirit – and our pride,” said NYC Pride Executive Director Im Lynde.
NYC Pride, which is part of the volunteer-directed Heritage of Pride, Inc., issued an open call inviting local queer artists, designers and makers to submit original work inspired by the 2026 NYC Pride theme, which the organization said references a quote widely attributed to activist Stonewall veteran Marsha P. Johnson: “There is no pride for some of us without liberation for all of us.”
Artists Gabrielle Meit-Sciara, Tori Smith and Kimm Topping designed the new merchandise.
Meit-Sciara created the tote bag design. She is a Brooklyn-based LGBTQ+ artist.
Meit-Sciara reflected on this year’s Pride theme.
“This work is both a celebration and a call to show up for one another more fully, because when we have community, we have strength,” she said.
Smith, whose designs are featured on two shirts and the bandana, is a multi-hyphenated artist dedicated to uplifting communities.
“Living a different lifestyle than the rest can sometimes feel lonely and disconnected,” they said in reference to their interpretation, “But in this design, I wanted to show how we’re all still the same, especially when you take a back.”
Topping, who designed the postcard set, is an artist and writer, author of “Generation Queer” (2025) and current Artist-in-Residence at the Stonewall National Monument Visitor Center.
“I’ve spent the past year illustrating queer spaces across NYC, from Stonewall to Marsha P. Johnson State Park,” they said. “This artwork is a love letter to the places where we find each other—to celebrate, fall in love, honor our history, and carry it forward.”
The Human Rights Campaign, which announced it reached a historic high of 4 million members and supporters, also launched a collection of apparel items—intertwined with classic favorites—to recognized Pride month.
Some highlights include a rainbow smiley T-shirt ($32), a Love is Love fanny pack ($28) and a rainbow seed beaded wristband ($18).
Pride Month runs through June. It is celebrated this month to commemorate the anniversary of the Stonewall uprising in Greenwich Village on June 28, 1969. According to Britannica, the Stonewall riots sparked gay Pride, but the awareness month has since grown to include events welcoming both LGBTQ communities and supporters.