{"id":1018961,"date":"2026-08-23T11:46:15","date_gmt":"2026-08-23T11:46:15","guid":{"rendered":"https:\/\/www.europesays.com\/us\/1018961\/"},"modified":"2026-08-23T11:46:15","modified_gmt":"2026-08-23T11:46:15","slug":"iphone-18-pro-latest-release-schedule-what-to-expect-when","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/1018961\/","title":{"rendered":"iPhone 18 Pro Latest Release Schedule: What To Expect When"},"content":{"rendered":"

Aug. 23 update. This post, first published on Aug. 21, was republished with more details of the release schedule and more commentary doubling down on the dates. <\/p>\n

September is almost here and, with it, a series of new iPhones. Apple is expected to release the iPhone 18 Pro, iPhone 18 Pro Max and the company\u2019s first foldable, not to mention a brace of new Apple Watch models. The base iPhone 18, by the way, is not expected to land until spring 2027. Details of what\u2019s happening when are changing all the time \u2014 this is the latest rundown of what to expect.<\/p>\n

\"Apple<\/p>\n

Apple iPhone 17 Pro<\/p>\n

Getty ImagesiPhone 18 Pro Release: Keynote Announcement On Aug. 25 Or Aug. 26<\/p>\n

The exact date when Apple will announce its special event could arrive as soon as next week.<\/p>\n

ForbesApple iPhone 18 Pro Design Is Identical In Size To iPhone 17 Pro, Case-Maker SaysBy David Phelan<\/a><\/p>\n

The keynote, as you\u2019ll see below, will surely take place in the second week of September. In recent years, Apple has announced the event exactly two weeks before. <\/p>\n

This year, that means Wednesday, Aug. 26. However, Apple really favors Tuesdays for its special events. The fact that this year\u2019s keynote is on a Wednesday does not prevent the company from making its announcement on its much-loved Tuesday, so it\u2019s possible that Tuesday, Aug. 25 will be the day of the announcement.<\/p>\n

\u201cApple has announced its annual iPhone event two weeks in advance for four consecutive years,\u201d Zac Hall at 9to5Mac<\/a> pointed out. <\/p>\n

\u201cThat makes Aug. 26 the strongest prediction for Apple\u2019s iPhone 18 event invitation. Tuesday, Aug. 25, remains another possibility, but it would create a 15-day gap rather than continuing Apple\u2019s recent 14-day pattern,\u201d he added.<\/p>\n

I think this is spot-on, but I have a feeling Apple may just surprise us and go for Tuesday, Aug. 25 \u2014 if the company is ready, there\u2019s no reason not to.<\/p>\n

iPhone 18 Pro Release: Special Event On Wednesday, Sept. 9<\/p>\n

This is the key date, and all other events flow from it. Thankfully, it looks like Apple has decided which date this will be. <\/p>\n

As mentioned above, Apple usually holds its keynote events for the iPhone on a Tuesday. This year, however, I believe it\u2019s going to be on a Wednesday \u2014 you can read the research I did to back this up here<\/a>.<\/p>\n

It\u2019s essentially because Apple has never held an iPhone event on the day after Labor Day, which this year falls on Monday, Sept. 7. In years when Labor Day has been on that day before (which it isn\u2019t always as it is specifically the first Monday in September, of course), the keynote has come later, making Wednesday, Sept. 9 the most likely. <\/p>\n

\u201cThe last time the holiday was on that day was in 2020, but the iPhone event that year was delayed until October due to the COVID-19 pandemic. The last time Labor Day was on Sept. 7 in a normal year was in 2015, and the iPhone event was held on Wednesday, Sept. 9 that year,\u201d as MacRumors pointed out, adding, \u201cAccordingly, the most likely date for the iPhone 18 Pro and iPhone Ultra event this year is Wednesday, Sept. 9 until proven otherwise.\u201d<\/p>\n

I agree with that, and I don\u2019t believe it will be proven otherwise. So, when the site added an extra line, I disagree. <\/p>\n

\u201cAnother possibility is that Apple waits until Tuesday, Sept. 15 to hold the event, in which case pre-orders would likely begin on Friday, September 18. Then, the devices would likely be released on Friday, September 25,\u201d it said. I\u2019m sure that won\u2019t be the case. <\/p>\n

iPhone 18 Pro Release: Pre-Orders Open Saturday, Sept. 12<\/p>\n

Get ready to snap up the phone or watch of your dreams on this day. <\/p>\n

This is an interesting one. Almost always, pre-orders open on the Friday following the keynote. This year, that\u2019s Friday, Sept. 11. Apple has been careful to avoid this meaningful date in the past and since it\u2019s the 25th anniversary of the day, it looks like it will move pre-orders to the following day, Saturday, Sept. 12.<\/p>\n

iPhone 18 Pro Release Date: Friday, Sept. 18<\/p>\n

Assuming all the other items in this list are correct, the on-sale date of the new hardware is a shoo-in. <\/p>\n

The new iPhone 18 Pro will go on sale on the Friday in the week after the keynote. This year, that\u2019s Friday, Sept. 18. <\/p>\n

ForbesiOS 26.6.1: Apple Gave iPhone Users 29 Reasons To Update NowBy David Phelan<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Aug. 23 update. This post, first published on Aug. 21, was republished with more details of the release…\n","protected":false},"author":3,"featured_media":1018962,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[7],"tags":[407806,407804,267334,2020,407805,352562,407807,407809,407808,407810,158,67,132,68],"class_list":["post-1018961","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-apple-park-keynote-cupertino","tag-apple-september-event-schedule","tag-ios-27-release-date","tag-iphone","tag-iphone-18-pro-max-pre-order-timing","tag-iphone-18-pro-release-date","tag-labor-day-apple-event-shift","tag-saturday-pre-orders-september-12","tag-september-9-apple-event","tag-steve-jobs-theater-presentation","tag-technology","tag-united-states","tag-unitedstates","tag-us"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/117144664178231218","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/1018961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=1018961"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/1018961\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/1018962"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=1018961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=1018961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=1018961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}