JACKSONVILLE, Fla. \u2014 Nike and the NFL revealed the 2026 Rivalries uniforms for teams in the AFC South and NFC North, including a new design for the Jacksonville Jaguars. The Jaguars will wear the new uniform on Nov. 1 during a home game against divisional rival the Indianapolis Colts.<\/p>\n
The Rivalries program launched in 2025 as a collaboration between Nike, the NFL and participating clubs to create uniform designs influenced by local team communities. The 2026 release expands the initiative into its second year with eight new team uniforms.<\/p>\n
The Jaguars uniform combination features a white jersey, black pants and white socks with prominent teal, gold and black accents. A teal-glossed helmet displays a gold face mask and a \u201c904\u201d mark representing Jacksonville\u2019s area code. The outer collar features a \u201cSince \u201d95\u201d inscription honoring the franchise\u2019s inaugural season and cursive script spelling out \u201cJaguars\u201d references the team\u2019s Southern roots.<\/p>\n
The black pants feature a teal stripe with gold trim over a subtle jaguar print pattern, with the names of Jacksonville neighborhoods hidden inside the spots on the pants. Following the game against Indianapolis, the Rivalries uniform will remain in the team\u2019s uniform rotation for three years alongside existing alternate uniforms.<\/p>\n
Fanatics will begin selling coinciding fan merchandise in stores and online on Sept. 1, including jerseys, helmets, shirts, jackets, footwear and hats. The Miller Electric Center Pro Shop will operate with special hours on Sept. 1 from 10 a.m. to 6 p.m., while maintaining standard hours from 10 a.m. to 3 p.m. Monday through Friday and opening 3 hours before kickoff on home game days.NFL executives highlighted the rollout of the new division designs across both conferences. Taryn Hutt, vice president of club marketing for the NFL, commented on the expansion of the program.<\/p>\n
\u201cRevealing eight new Rivalries uniforms marks the next chapter in a program that is beloved by fans across the NFL and Nike,\u201d Hutt said. \u201cBy spotlighting the launch of the AFC South and NFC North Clubs and the passionate communities behind them, we continue to capture the spirit and tradition of football\u2019s greatest divisional rivalries.\u201d<\/p>\n
Fanatics will launch the retail apparel collection on Sept. 1 ahead of the Jaguars wearing the Rivalries uniform on the field for the first time on Nov. 1.<\/p>\n
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