{"id":113185,"date":"2025-08-02T14:29:22","date_gmt":"2025-08-02T14:29:22","guid":{"rendered":"https:\/\/www.europesays.com\/us\/113185\/"},"modified":"2025-08-02T14:29:22","modified_gmt":"2025-08-02T14:29:22","slug":"blackpink-in-your-area-fanatics-and-complex-ny-hosts-first-of-its-kind-k-pop-collaborative-shop","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/113185\/","title":{"rendered":"BLACKPINK \u2018In Your Area:\u2019 Fanatics and Complex NY hosts first of its kind K-pop collaborative shop"},"content":{"rendered":"

\t\t\t\t\"A\t\t\t<\/p>\n

BLACKPINK fans celebrated the group at a sports-themed pop-up in Soho.<\/p>\n

Photo by Amanda Moses<\/p>\n

BLACKPINK fans celebrated the epic return of their favorite K-Pop group with the first-of-its-kind SoHo sports-themed pop-up last week, featuring exclusive merch in honor of the girl group\u2019s US DEADLINE tour.\u00a0\u00a0<\/p>\n

The \u2018BLACKPINK IN YOUR AREA\u2019 League Collection with Fanatics and Complex marked the triumphant comeback of global icons Jisoo, Jennie, Ros\u00e9, and Lisa <\/a>by underscoring the quartet\u2019s uniqueness alongside MLB and NBA teams. From July 25 to July 27, fans flocked to Complex NY, located at 620 Broadway, for an opportunity to purchase collaborative sports clothing featuring Mitchell & Ness jerseys, hoodies, tees, and hats. All of these items are indicative of the DEADLINE tour stops, spotlighting the cities\u2019 hometown teams with exclusive BLACKPINK design elements.<\/p>\n

\u201cAt Complex, we\u2019ve always been about creating cultural moments that bring fans closer to the artists and communities they love. The momentum behind our pop-ups underscores the growing demand for immersive experiences that go beyond traditional fan engagement, and collaborating with global icons like BLACKPINK marks an exciting new chapter for us. This partnership allows Complex to continue expanding into different music genres,\u201d Reya Benitez, Head of Music Partnerships, told amNewYork.\u00a0<\/p>\n

\"the<\/a>Photo by Amanda Moses \"BLACKPINK<\/a>BLACKPINK fans enjoyed the pop-up in Soho.Photo by Amanda Moses \"BLACKPINK<\/a>BLACKPINK fans enjoyed the pop-up in Soho.Photo by Amanda Moses<\/p>\n

Since their debut in 2016, BLACKPINK<\/a> has burst through the glass ceiling, kicking down doors with their Billboard Chart-topping music and paving the way for female K-pop artists. They were the first female K-Pop group to top Billboard 200 with their album \u201cBorn Pink\u201d and the first to headline and perform at Coachella.\u00a0\u00a0<\/p>\n

\u201cAs a native New Yorker, seeing one of my favorite K-Pop groups collaborate with the Knicks, especially with what a great season they just had, is amazing,\u201d Gabi Tran said. \u201cI think it\u2019s really cool to see K-Pop really delve into American culture with this collaboration.\u201d<\/p>\n

The 26-year-old Brooklyn resident has been a longtime fan of BLACKPINK and says that she feels these young women embody female empowerment.\u00a0\n<\/p>\n

\u201cI think they are Asian representation, especially in modern-day media. I also think they represent girl power. You know, seeing such strong, established, successful women is important,\u201d Tran said. \u201cI feel like they\u2019re definitely trailblazers, and they definitely pioneered a lot of what we know to be K-Pop in America today. So, I feel like they really broke that ceiling and that barrier to cross culture.\u201d<\/p>\n

\"BLACKPINK<\/a>BLACKPINK fans enjoyed the pop-up in Soho.Photo by Amanda Moses \"BLACKPINK<\/a>BLACKPINK fans enjoyed the pop-up in Soho.Photo by Amanda Moses<\/p>\n

After taking time to cultivate their solo careers, BLACKPINK triumphantly returned to New York City for their Deadline World Tour at Citi Field on July 26 and July 27. To pay tribute to their return, fans attended the Fanatics and Complex\u00a0 Pop since a portion of their concerts took place at sports venues. The collection features collaborative pieces with the Los Angeles Lakers and Dodgers, Chicago Bulls, Cubs, and White Sox, and the New York Knicks and Mets teams.<\/p>\n

Fanatics x Complex pop-up in New York answered the group\u2019s famed rallying call, \u201cBLACKPINK in your area,\u201d allowing fans, affectionately known as \u201cBlinks,\u201d to shop the collection before it sold out online.\u00a0<\/p>\n

Alexe Alvarado, 32, traveled from Austin, Texas, to see her favorite group perform at Citi Field. Before her concert, she wanted to showcase her support by stopping by the Fanatics and Complex NY pop-up.\u00a0<\/p>\n

\u201cI am such a sports girl, so this [collaboration] is so cool,\u201d Alvarado said. \u201c[BLACKPINK are] so inspirational. They give me a lot of power. I always channel them. But they\u2019re really cool, just really cool girls.\u201d\u00a0<\/p>\n

If you missed the pop-up, the exclusive items can be purchased online at Complex.com, Fanatics.com and the Fanatics App, MitchellandNess.com, MLBShop.com and Store.NBA.com.<\/p>\n

\"\"<\/a>Photo by Amanda Moses \"\"<\/a>Photo by Amanda Moses<\/p>\n","protected":false},"excerpt":{"rendered":"BLACKPINK fans celebrated the group at a sports-themed pop-up in Soho. Photo by Amanda Moses BLACKPINK fans celebrated…\n","protected":false},"author":3,"featured_media":113186,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5122],"tags":[5229,4862,1266,1260,405,403,5226,5225,5228,5227,23788,71433,62,67,586,132,5230,68,2969],"class_list":{"0":"post-113185","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-york","8":"tag-america","9":"tag-blackpink","10":"tag-mlb","11":"tag-nba","12":"tag-new-york","13":"tag-new-york-city","14":"tag-newyork","15":"tag-newyorkcity","16":"tag-ny","17":"tag-nyc","18":"tag-pop-up","19":"tag-soho-pop-up","20":"tag-sports","21":"tag-united-states","22":"tag-united-states-of-america","23":"tag-unitedstates","24":"tag-unitedstatesofamerica","25":"tag-us","26":"tag-usa"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/114959651055469212","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/113185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=113185"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/113185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/113186"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=113185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=113185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=113185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}