{"id":12600,"date":"2025-06-25T04:42:12","date_gmt":"2025-06-25T04:42:12","guid":{"rendered":"https:\/\/www.europesays.com\/us\/12600\/"},"modified":"2025-06-25T04:42:12","modified_gmt":"2025-06-25T04:42:12","slug":"brand-china-is-having-a-moment","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/12600\/","title":{"rendered":"Brand China is having a moment"},"content":{"rendered":"<p data-component=\"paragraph\" class=\"css-1l5amll e1y9q0ei0\">China recently got a boost in the popularity polls, courtesy of a popular livestreamer who hails from Ohio. IShowSpeed (whose real name is Darren Watkins Jr) made a whirlwind tour of the country, showcasing the best of its technology and history. His visit, which went viral, came at a time when <a href=\"https:\/\/www.economist.com\/china\/2025\/05\/20\/how-china-became-cool?utm_campaign=a.io&amp;utm_medium=audio.podcast.np&amp;utm_source=drumtower&amp;utm_content=discovery.content.anonymous.tr_shownotes_na-na_article&amp;utm_term=sa.listeners\" rel=\"nofollow noopener\" target=\"_blank\">Brand China<\/a> is on the ascendant. Chinese technology, blockbuster video games and popular <a href=\"https:\/\/www.economist.com\/business\/2025\/06\/23\/its-not-just-labubu-dolls-chinese-brands-are-booming?utm_campaign=a.io&amp;utm_medium=audio.podcast.np&amp;utm_source=drumtower&amp;utm_content=discovery.content.anonymous.tr_shownotes_na-na_article&amp;utm_term=sa.listeners\" rel=\"nofollow noopener\" target=\"_blank\">consumer brands<\/a> have boosted the country\u2019s image abroad\u2014helping to build soft power.<\/p>\n<p data-component=\"paragraph\" class=\"css-1l5amll e1y9q0ei0\">Jiehao Chen, The Economist\u2019s China researcher and Gabriel Crossley, our China correspondent, ask: is China becoming cool? And what does the Communist Party have to do with it?<\/p>\n","protected":false},"excerpt":{"rendered":"China recently got a boost in the popularity polls, courtesy of a popular livestreamer who hails from Ohio.&hellip;\n","protected":false},"author":3,"featured_media":12601,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[64,74,79,67,132,68],"class_list":{"0":"post-12600","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economy","8":"tag-business","9":"tag-china","10":"tag-economy","11":"tag-united-states","12":"tag-unitedstates","13":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/114742174943252366","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/12600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=12600"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/12600\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/12601"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=12600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=12600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=12600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}