{"id":136855,"date":"2025-08-11T11:54:12","date_gmt":"2025-08-11T11:54:12","guid":{"rendered":"https:\/\/www.europesays.com\/us\/136855\/"},"modified":"2025-08-11T11:54:12","modified_gmt":"2025-08-11T11:54:12","slug":"k-pop-label-modhaus-nets-15-million-investment-before-boy-band-idntt","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/136855\/","title":{"rendered":"K-Pop Label MODHAUS Nets $15 Million Investment Before Boy Band Idntt"},"content":{"rendered":"

\"[idntt]<\/a> <\/p>\n

The innovative structure of MODHAUS as a fan-participation music label and entertainment agency has secured it more than $15.1 million (\u20a921 billion) in investments after closing its Series B funding. Boasting girl groups ARTMS and tripleS, as well as the introduction of the first members of its new boy band, idntt, on August 11, the funding for MODHAUS marks the largest investment into a Korean entertainment company revealed in 2025 so far.<\/p>\n

ForbesHow 24-Member Girl Group tripleS Operate Logistically And FinanciallyBy Jeff Benjamin<\/a> <\/p>\n

South Korea\u2019s largest venture capital firm IMM Investment led this Series B funding round for MODHAUS. Three of Korea\u2019s other Top 10 VCs in Intervest<\/a>, Smilegate Investment<\/a> and LB Investment all joined too, with the former notable for being an early investor in HYBE<\/a>. Meanwhile, existing investors such as Hedge Fund company Laguna Investment<\/a>, the U.S.-based content venture capital firm Sfermion (who also recently backed U.S. K-pop company TITAN CONTENTS) and noted music NFT investor Cooper Turley followed up with additional backing.<\/p>\n

The funding is less about a traditional label model and more about a bet on a fan and platform-first strategy. Investors point to MODHAUS\u2019 Cosmo ecosystem \u2014 a direct-to-consumer fandom platform where fans vote on music releases, creative concepts and group units to influence the artists\u2019 content \u2014 as a scalable differentiator that turns fan armies into active partners in IP creation. To date, Cosmo reports accumulating roughly 350,000 users with about 150,000 monthly active users. Cosmo has also issued more than 10 million of its platform-exclusive digital photocards (what the company calls \u201cObjekts\u201d) representing its unique twist on K-pop fan behavior of buying multiple copies of album packages to collect more photocards.<\/p>\n

Since MODHAUS\u2019 launch in December 2021, the company has continuously made concrete traction with ultra-ambitious projects. tripleS\u2019 full, 24-member group album, ASSEMBLE25, was a commercial milestone for the company this spring with MODHAUS reporting 510,000 records sold in its first week for the group\u2019s fastest-selling release yet. Meanwhile, ARTMS has likewise broadened the label\u2019s global footprint since its 2024 debut with two world tours taking the quintet across Asia, North and South America, Europe and Australia.<\/p>\n

The timing of the capital raise comes just as MODHAUS is preparing to debut its first boy band idntt, a 24-member group operating on the same fan-participation principles of tripleS and ARTMS via Cosmo. The first \u201cunit\u201d of idntt, named unevermet, consisting of seven members, will enter the K-pop industry on Monday, August 11, with a seven-track EP containing three singles \u201cBOYtude,\u201d<\/a> \u201cStorm\u201d<\/a> or \u201cYou Never Met\u201d to be voted on by fans and supporters as the album\u2019s \u201csuper title song.\u201d (At press time, three hours before the group\u2019s official debut, \u201cYou Never Met\u201d was the group\u2019s most-viewed music video teaser among the three.)<\/p>\n

What Will MODHAUS Do With Its New Investments?<\/p>\n

Jaden Jeong, CEO of MODHAUS and a longtime respected K-pop producer, shared in a press release that the Cosmo platform will expand more aggressively into international markets to reach its artists\u2019 global fandoms. Jeong described the latest company\u2019s creative ecosystem as \u201ca breakthrough for the global \u2018fandustry,\u2019 or fan + industry beyond just K-pop,\u201d promising that its latest investments will \u201crefine that system further and take it to the next level.\u201d<\/p>\n

Expanding more into what global projects fans can look forward to, Jeong tells Forbes exclusively that \u201cMODHAUS will continue to grow as a label specializing in large-member groups.\u201d<\/p>\n

\u201cHaving started in Korea, we are also preparing large-member groups in Japan and have begun discussions with the greater China region as well,\u201d he adds. \u201cWhile our existing teams and new teams do not share a unified universe, launching new MODHAUS idols in various global markets allows us to introduce Cosmo in ways that match each region\u2019s unique color. This means that artists who share the DNA of MODHAUS can connect with fans around the world.\u201d<\/p>\n

When asked if these latest investments will include additional international activities and opportunities for its artists, MODHAUS co-founder and vice president Joseph Baek shared additional insight.<\/p>\n

\u201cWith this new investment, MODHAUS has secured a stronger financial foundation to pursue more aggressive global expansion,\u201d Baek tells Forbes. \u201cARTMS already has a large international fanbase and through the recent \u2018A Live 25\u2019 shows, the full 24-member lineup of tripleS met their Asian fans for the first time. Additionally, idntt is set to complete its 24-member lineup by the first half of next year and plans to launch large-scale promotions in partnership with a major global distributor. At such a crucial moment, we are pleased that this new investment will empower all our artists to push forward with greater momentum and scalability.\u201d<\/p>\n

Notably, ARTMS\u2019 releases are distributed in the U.S. by Sony Music\u2019s independent arm The Orchard, bringing both the group\u2019s 2024 full-length album DALL and 2025 Club Icarus EP to major U.S. retailers and helping them land on Billboard\u2019s World Albums chart.<\/p>\n

Before MODHAUS\u2019 Series B investment round, its initial seed round was led by blockchain-specialized investment firm Hashed, with major Korean-entertainment players like Naver D2SF, CJ Investment and SM Culture Partners also joining as major investors. In July earlier this year, Jaden Jeong told Forbes that the company was actively hiring<\/a> and \u201cneeds more staff\u201d beyond its 120 employees, hoping to find \u201cmany people who are crazy about K-pop.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"The innovative structure of MODHAUS as a fan-participation music label and entertainment agency has secured it more than…\n","protected":false},"author":3,"featured_media":136856,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[82251,82257,82254,171,82253,82255,82252,82258,82256,82249,975,82250,67,132,68],"class_list":{"0":"post-136855","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-artms","9":"tag-biggest-k-pop-companies","10":"tag-cosmo","11":"tag-entertainment","12":"tag-idntt","13":"tag-imm-investment","14":"tag-jaden-jeong","15":"tag-joseph-baek","16":"tag-kpop-companies","17":"tag-modhaus","18":"tag-music","19":"tag-triples","20":"tag-united-states","21":"tag-unitedstates","22":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115010002316053601","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/136855","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=136855"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/136855\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/136856"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=136855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=136855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=136855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}