{"id":143031,"date":"2025-08-13T18:18:12","date_gmt":"2025-08-13T18:18:12","guid":{"rendered":"https:\/\/www.europesays.com\/us\/143031\/"},"modified":"2025-08-13T18:18:12","modified_gmt":"2025-08-13T18:18:12","slug":"heres-why-revel-is-quitting-nyc-ride-hailing-business-but-charging-ahead","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/143031\/","title":{"rendered":"Here\u2019s Why Revel Is Quitting NYC Ride-Hailing Business\u2014But Charging Ahead"},"content":{"rendered":"<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">&#8220;Hearst Magazines and Yahoo may earn commission or revenue on some items through these links.&#8221;<\/p>\n<ul class=\"col-body mb-4\">\n<li class=\"ml-4 list-disc\">\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\"><strong>Revel quits its ride-hailing business and will focus entirely on EV charging in the NYC area.<\/strong><\/p>\n<\/li>\n<li class=\"ml-4 list-disc\">\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\"><strong>The company has already built some of the largest charging plazas in the eastern half of the US in the five NYC boroughs, with plans for more.<\/strong><\/p>\n<\/li>\n<li class=\"ml-4 list-disc\">\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\"><strong>The ride-hailing business is going through the early stages of a turn to robotaxis, but was never all that profitable to begin with even for the larger players, which Revel was not.<\/strong><\/p>\n<\/li>\n<\/ul>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\"><a href=\"https:\/\/www.autoweek.com\/news\/technology\/g30438575\/10-cool-car-things-from-ces-2020\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Revel may have gotten its start as a scooter company;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Revel may have gotten its start as a scooter company<\/a>, eventually finding its way into the ride-hailing business in the greater New York City area.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">But it is now done with ride-hailing, which it had offered via Tesla Model Y cars (driven by humans), with the cars painted in a noticeable neon blue color reminiscent of NYPD cars of the 1980s.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">And in a way, the last few years Revel was Tesla&#8217;s NYC ride-hailing service, but without any of the autonomous or automated tech.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">But from now on Revel will focus on something else entirely: EV charging.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">&#8220;Moving forward, Revel will continue to grow our Fast Charging business with more sites and cities opening soon,&#8221; the company said on its website.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">This won&#8217;t be shocking news for those who have followed the fast-moving Revel, which has already created the single largest charging plaza on the East Coast, betting on EVs finding popularity in big cities.<\/p>\n<p>267 Charging Stalls Coming to NYC<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">And it built more than just one station. Earlier this year Revel unveiled a $60 million plan for the NYC boroughs to build 267 charging stalls, spanning nine separate charging plazas across several boroughs.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">As part of the plan, 30 charging stalls are being added to Greenpoint, Brooklyn; 60 stalls to a plaza in Maspeth, Queens; and 20 stalls in the Port Morris section of the Bronx\u2014all in areas that had traditionally been ignored by many charging infrastructure builders.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">The single 60-stall complex in Maspeth will be the largest single charging station in the northeastern US.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">Other strangely underserved areas are also due to receive significant boosts in charging opportunities with 44 stalls to be built near La Guardia airport and an additional 24 near JFK.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">Through this blisteringly quick process Revel appears to have realized one important thing: EV charging in East Coast urban areas has been underserved for over a decade and has been woefully insufficient.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">That&#8217;s a customer base that can be catered to.<\/p>\n<p>Pivoting Toward Profitability?<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">Revel&#8217;s turn away from ride-sharing, as an Uber and Lyft competitor, also highlights one particular immutable characteristic about the ride-hailing and ride-sharing businesses in the US: They had been deeply unprofitable for years.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\"><a href=\"https:\/\/go.redirectingat.com?id=74968X1596630&amp;url=https%3A%2F%2Fwww.nytimes.com%2F2019%2F08%2F08%2Ftechnology%2Fuber-earnings.html&amp;sref=https%3A%2F%2Fwww.autoweek.com%2Fnews%2Fa65676666%2Frevel-exits-ride-hailing-business%2F\" data-i13n=\"elm:affiliate_link;elmt:premonetized\" rel=\"sponsored nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Uber recently turned to the black (after losing almost $1 billion a year for several years);elm:affiliate_link;elmt:premonetized;itc:0;sec:content-canvas\" class=\"link  rapid-with-clickid etailiffa-link\">Uber recently turned to the black (after losing almost $1 billion a year for several years)<\/a>, while the margins in the ride-hailing business remain exceedingly slim, even with driver-owners using their own cars.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">These ride-hailing giants are now in the process of another capital-intensive transformation as <a href=\"https:\/\/www.autoweek.com\/news\/a64955920\/uber-robotaxi-tech-europe-momenta\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:they begin using robotaxis instead of gig-economy human drivers.;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">they begin using robotaxis instead of gig-economy human drivers.<\/a><\/p>\n<p><img alt=\"state of charge sign up\" loading=\"lazy\" width=\"960\" height=\"257\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/08\/583c4e82accf0a306e3242a56f403e23.png\"\/><\/p>\n<p>Hearst Owned<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">This pivot poses even greater questions about short- and long-term profitability for ride-hailing companies.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">At the very least, EV charging offers less risk in the longer term, even as the EV adoption rate crawls along at a slower pace than in many countries in Europe.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0\">Will Revel succeed as a regional competitor to larger EV charging players like<strong> Electrify America, EVgo, and Tesla? <\/strong>Let us know in the comments below.<\/p>\n","protected":false},"excerpt":{"rendered":"&#8220;Hearst Magazines and Yahoo may earn commission or revenue on some items through these links.&#8221; Revel quits its&hellip;\n","protected":false},"author":3,"featured_media":143032,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5122],"tags":[5229,84949,405,403,5226,5225,5228,5227,84948,84950,67,586,132,5230,68,2969],"class_list":["post-143031","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york","tag-america","tag-ev-charging","tag-new-york","tag-new-york-city","tag-newyork","tag-newyorkcity","tag-ny","tag-nyc","tag-nyc-boroughs","tag-revel","tag-united-states","tag-united-states-of-america","tag-unitedstates","tag-unitedstatesofamerica","tag-us","tag-usa"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115022837077051342","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/143031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=143031"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/143031\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/143032"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=143031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=143031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=143031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}