Desperate for sleep? You\u2019re not alone.<\/p>\n
The sleep supplement market is booming, with an estimated $7.6 billion in revenue last year \u2014 and it\u2019s only growing larger.<\/p>\n
But even with countless options on the market \u2014 including a few by celebrity brands, include Kourtney Kardashian\u2019s Lemme Sleep<\/a> and Gwyneth Paltrow\u2019s Goop Knock Me Out chews<\/a> \u2014 a new supplement out today managed to generate a waitlist of over 28 people, many of whom have been hanging on for months for it to go on sale.<\/p>\n The sleep supplement market is booming, with the industry generating an estimated $7.6 billion in revenue last year \u2014 and it\u2019s only growing larger. StockPhotoPro \u2013 stock.adobe.com<\/p>\n The new supplement comes from AG1, the makers of the daily Athletic Greens health drink beloved by athletes and fitness fans.<\/p>\n While that powder mix is packed with nutrients and meant to be taken in the morning, their new release, AGZ<\/a>, is for winding down at night.<\/p>\n And for some, the biggest draw is that it helps you sleep without any melatonin.<\/p>\n What is melatonin?<\/p>\n We naturally produce the hormone melatonin in response to darkness, and it signals to our bodies that it\u2019s time to sleep. <\/p>\n Taking it in supplement form can be a huge help when your circadian rhythm is disrupted, like if you travel across across time zones and have jet lag. It can be a great tool in some people\u2019s arsenals \u2014 for short term use, and used in the right way.<\/p>\n But if you have ongoing issues relaxing and conking out \u2014 and insomnia in particular \u2014 melatonin isn\u2019t going to do the trick. Taking it for too long may impact your body\u2019s natural production, and the long-term effects haven\u2019t been well studied.<\/p>\n AGZ comes from the brand AG1. Their new sleep drink mix comes in three flavors. AG1<\/p>\n How does this new supplement help you sleep?<\/p>\n AGZ has five main ingredients to help you wind down:<\/p>\n Magnesium L-threonate: <\/strong>You may have heard of magnesium as a sleep supplement \u2014 and it comes in a few forms<\/a>. Magnesium-L-threonate, or MgT, is a favorite because it\u2019s been shown to cross the blood-brain barrier. <\/p>\n Studies<\/a> have found that it can boost sleep quality as well as daytime functioning. As an added bonus, some research has even shown it to improve cognitive function, constipation, anxiety and depression.<\/p>\n Ashwagandha: <\/strong>A staple of Ayurvedic medicine, ashwanganda can lower cortisol, the stress hormone, as well general stress and anxiety levels. That alone can be helpful when people need to unwind for bed.<\/p>\n But other studies<\/a> have shown it to improve sleep<\/a> \u2014 specifically sleep quality, sleep onset latency (how long it takes you to fall asleep) and mental alertness upon waking.<\/p>\n It\u2019s magnesium L-threonate, valerian, ashwaganda, saffron and L-theanine. AG1<\/p>\n Saffron: <\/strong>Saffron has also been found to improve sleep quality<\/a> and duration across multiple clinical trials.<\/p>\n L-theanine: <\/strong>An amino acid found in tea, some research has demonstrated that L-theanine can improve sleep<\/a> onset latency, daytime dysfunction, sleep quality and relaxation without drowsiness<\/a>. It may also help reverse some of the negative impact that caffeine<\/a> can have on sleep.<\/p>\n Valerian:<\/strong> The science on valerian root is more mixed, with some studies showing positive outcomes and others showing less evidence it works. But anecdotally, fans say it can help, especially by easing anxiety.<\/p>\n The brand says AGZ can be drunk nightly an hour or two before bed. It can be hot or cold, mixed with water, milk or non-dairy milk.<\/p>\n It currently comes in three flavors: chocolate, chocolate mint and mixed berry.<\/p>\n","protected":false},"excerpt":{"rendered":"Desperate for sleep? You\u2019re not alone. The sleep supplement market is booming, with an estimated $7.6 billion in…\n","protected":false},"author":3,"featured_media":164383,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[210,13161,1182,1079,300,94786,2796,67,132,68,3149],"class_list":{"0":"post-164382","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nutrition","8":"tag-health","9":"tag-health-and-wellness-products","10":"tag-nutrition","11":"tag-sleep","12":"tag-sleep-disorders","13":"tag-sleep-tips","14":"tag-supplements","15":"tag-united-states","16":"tag-unitedstates","17":"tag-us","18":"tag-wellness"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115068048780538684","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/164382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=164382"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/164382\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/164383"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=164382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=164382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=164382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}