{"id":165383,"date":"2025-08-22T02:51:09","date_gmt":"2025-08-22T02:51:09","guid":{"rendered":"https:\/\/www.europesays.com\/us\/165383\/"},"modified":"2025-08-22T02:51:09","modified_gmt":"2025-08-22T02:51:09","slug":"people-think-we-cant-be-a-billion-dollar-industry-when-dawn-staley-shared-her-frustration-over-missed-investment-in-womens-sports","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/165383\/","title":{"rendered":"\u201cPeople Think We Can\u2019t Be a Billion-Dollar Industry\u201d: When Dawn Staley Shared Her Frustration Over Missed Investment in Women\u2019s Sports"},"content":{"rendered":"

South Carolina Gamecocks coach Dawn Staley<\/a> once vented her frustrations at the missed opportunities in women\u2019s sports, especially basketball. In Aug. 2024, Staley appeared on the Forbes YouTube channel. She was asked how much potential money did women\u2019s basketball miss out on, since investments started coming in only recently.<\/p>\n

Staley shared that this is exactly what frustrates her the most. She asserted that there are many opportunities and a lot of money to be made in women\u2019s sports, especially basketball, as it has been proven with how it\u2019s been received globally in recent years.<\/p>\n

\n

\u201cI think that\u2019s been my frustration as the years have gone by, where we don\u2019t capitalize. I don\u2019t understand why people think we can\u2019t be a billion-dollar industry. We can be, and people are seeing it now. We\u2019re very popular. It\u2019s probably not too late, but a little late if you\u2019re really trying to get a return on your investment,\u201d Staley said (2:39).<\/p>\n<\/blockquote>\n

Last year, Staley and the Gamecocks<\/a> were coming off their third national title run. They defeated the Iowa Hawkeyes by 12 points, 87-75, in the 2024 national championship game. They were not able to go back-to-back in the 2024-25 campaign, losing to the UConn Huskies in this year\u2019s NCAA title game by 23 points, 82-59.<\/p>\n

Also Read: \u2018THANK YOU A\u2019JA WILSON\u2019 \u2018Sellouts\u2019: Fans React As Dawn Staley and Shame Beamer\u2019s South Carolina End $71M Under Armour Deal for Nike<\/a><\/p>\n

Dawn Staley answers why it has taken this long for more investments to be on women\u2019s basketball<\/p>\n

In the same interview with Forbes, coach Dawn Staley was asked why it has taken this long for women\u2019s basketball to be globally popular and for investments reel in.<\/p>\n

She mentioned former Iowa Hawkeyes superstar and now Indiana Fever guard Caitlin Clark<\/a> as the main driving force for the change in the women\u2019s hoops landscape, with other top talents following suit in the movement.<\/p>\n

\n

\u201cI think sometimes you need a unifier. I think Caitlin Clark has done a tremendous job at being that person that people want to see. It is the young, the old, she\u2019s brought the different set of eyeballs on our game. Now, we\u2019re being talked about on talk radio, all the talk shows, all the podcasts. And now we\u2019re seeing not only Caitlyn, but all the rest of the talented young ladies that we didn\u2019t dare to cover, for one reason or another,\u201d Staley said (3:12).<\/p>\n

\u201cNow it\u2019s popular thing to talk about women\u2019s basketball, and it\u2019s a great thing. I\u2019m so happy that I\u2019m alive and well to witness it, to see and to be a part of it,\u201d she concluded.<\/p>\n<\/blockquote>\n

Staley and her South Carolina Gamecocks are looking to win their third national title in the last five years, fourth overall, in the upcoming 2025-26 college basketball season, which commences in Nov. of this year.<\/p>\n

Also Read: \u201cGrew Up in a Neighborhood That Was 100% Black\u201d: When Dawn Staley Revealed Her Real Reason for Picking Virginia<\/a><\/p>\n

College Sports Network has you covered with the latest news, analysis, insights, and trending stories in\u00a0football<\/a>,\u00a0basketball<\/a>, and more!<\/p>\n","protected":false},"excerpt":{"rendered":"South Carolina Gamecocks coach Dawn Staley once vented her frustrations at the missed opportunities in women\u2019s sports, especially…\n","protected":false},"author":3,"featured_media":165384,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[1339,1317,1337,1338,62,67,132,68],"class_list":{"0":"post-165383","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ncaa-basketball","8":"tag-basketball","9":"tag-ncaa","10":"tag-ncaa-basketball","11":"tag-ncaabasketball","12":"tag-sports","13":"tag-united-states","14":"tag-unitedstates","15":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115070152652933093","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/165383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=165383"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/165383\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/165384"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=165383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=165383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=165383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}