{"id":17132,"date":"2025-06-26T19:54:12","date_gmt":"2025-06-26T19:54:12","guid":{"rendered":"https:\/\/www.europesays.com\/us\/17132\/"},"modified":"2025-06-26T19:54:12","modified_gmt":"2025-06-26T19:54:12","slug":"jpmorgan-plans-to-spruce-up-drab-tower-next-to-new-midtown-hq-and-heres-a-first-look","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/17132\/","title":{"rendered":"JPMorgan plans to spruce up drab tower next to new Midtown HQ \u2014 and here&#8217;s a first look"},"content":{"rendered":"<p>JPMorgan Chase\u2019s <a href=\"https:\/\/nypost.com\/2018\/03\/05\/jpmorgan-chases-tedious-search-for-new-hq-gains-hope\/\" target=\"_blank\" rel=\"noopener\">383 Madison Ave.<\/a>, the older and shorter brother to the bank\u2019s soaring new headquarters at <a href=\"https:\/\/nypost.com\/2022\/04\/14\/jp-morgan-chase-unveils-its-new-park-avenue-headquarters-tower\/\" target=\"_blank\" rel=\"noopener\">270 Park Ave.<\/a>, will wear a handsome new suit\u00a0to the super-tall skyscraper\u2019s coming-out party, Realty Check has learned.<\/p>\n<p>The <a href=\"https:\/\/nypost.com\/2022\/08\/25\/why-jamie-dimon-is-quietly-clamping-down-on-remote-work-at-jpmorgan\/\" target=\"_blank\" rel=\"noopener\">Jamie Dimon-led bank<\/a> is redeveloping 383 Madison inside and out to create a state-of-the-art workplace and a more public-friendly environment, sources said, to complement the Foster + Partners-designed 270 Park, which is expected to welcome employees later this year.<\/p>\n<p>The 383 Madison\u00a0project\u2019s most dramatic exterior change will be a sparkling, entirely new facade\u00a0on the 47-story, octagonal tower\u00a0to replace its\u00a0granite panels\u00a0with more glass\u00a0and much larger windows, according to a rendering exclusively obtained by Realty Check.<\/p>\n<p><img style=\"aspect-ratio:1.78086957;display:block\" loading=\"lazy\" decoding=\"async\" data-modal-image=\"36359399\" width=\"1024\" height=\"575\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/06\/270-park-avenue-107149227.jpg\" alt=\"Rendering of 270 Park Avenue.\" class=\"wp-image-36359399\"  \/>JPMorgan is redeveloping 383 Madison (right) to create a state-of-the-art workplace and to complement the Foster + Partners-designed 270 Park (left), which is expected to welcome employees later this year. JPMorgan<\/p>\n<p>It will be a striking\u00a0departure from the currently drab structure, which New York magazine in 2002 called \u201clugubrious,\u201d \u201cdressed nearly head to toe in dour granite\u201d and \u201cstiff to the point of pass-out boredom.\u201d<\/p>\n<p>The 1,388-foot-tall 270 Park Ave. dwarfs 383 Madison by more than 600 feet. The older tower, which has served as the nation largest bank\u2019s temporary headquarters, was opened in 2001 and acquired by JPMorgan when it bought defunct Bear Stearns in 2008.<\/p>\n<p>Other major improvements coming to 383 Madison are a remodeled lobby to generate better access and flow for pedestrians, especially for those using a new, enclosed MTA entrance to\u00a0Grand Central Terminal. <\/p>\n<p>Ground-floor walls will be removed to create open-air public passageways and to widen the Vanderbilt Avenue and East 47th Streets sidewalks from four feet to 19 feet.<\/p>\n<p>Additionally, a new entrance will be created on the Madison Avenue side where old storefronts will be upgraded. The multiple sidewalk-level improvements are designed to synergize with a 10,000 square-foot public plaza \u00a0at the entrance to 270 Park Avenue that will have\u00a0green space, seating, public art and a cafe open to all.<\/p>\n<p><img style=\"aspect-ratio:1.78086957;display:block\" loading=\"lazy\" decoding=\"async\" data-modal-image=\"36359397\" width=\"1024\" height=\"575\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/06\/383-madison-ave-107149191.jpg\" alt=\"Illustration of 383 Madison Ave entrance with people walking by.\" class=\"wp-image-36359397\"  \/>The base of 383 Madison Ave., above. Other major improvements are a remodeled lobby to generate better access and flow for pedestrians, especially for those using a new, enclosed MTA entrance to\u00a0Grand Central Terminal. JPMorgan<\/p>\n<p>Inside 383 Madison\u2019s 1.3 million square feet, bank employees will enjoy refurbished work floors with 360-degree skyline views, cutting-edge technology and furniture, and a modern food hall for tenants with a focus on\u00a0healthy menu choices.<\/p>\n<p>The project is expected to take two years.\u00a0 <\/p>\n<p>The two towers will eventually hold most of JPMorgan Chase\u2019s 16,000 employees in Midtown.<\/p>\n<p>Architectural firms working on the 383 Madison project include Foster + Partners, Gensler and SOM. The lobby changes require city approval because it includes a privately-owned public space (POPS).<\/p>\n","protected":false},"excerpt":{"rendered":"JPMorgan Chase\u2019s 383 Madison Ave., the older and shorter brother to the bank\u2019s soaring new headquarters at 270&hellip;\n","protected":false},"author":3,"featured_media":17133,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[648,1032,259,64,1033,2556,171,16671,16672,16673,4329,7747,67,132,68],"class_list":{"0":"post-17132","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arts-and-design","8":"tag-arts","9":"tag-arts-and-design","10":"tag-banks","11":"tag-business","12":"tag-design","13":"tag-development","14":"tag-entertainment","15":"tag-grand-central-terminal","16":"tag-jpmorgan-chase","17":"tag-madison-avenue","18":"tag-real-estate","19":"tag-realty-check","20":"tag-united-states","21":"tag-unitedstates","22":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/114751423653882524","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/17132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=17132"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/17132\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/17133"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=17132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=17132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=17132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}