Bobbi Brown\u2019s beauty brand will make its next stop in Dallas.<\/p>\n
Jones Road, started by the makeup artist and entrepreneur about five years ago, is set to open on Knox Street<\/a> on Friday, according to a statement. This is just the 10th retail site for the brand that has opened stores in New York, New Jersey, Florida and Chicago, along with Austin. <\/p>\n More up-and-coming brands are flocking to the Dallas-Fort Worth area as companies tap into spending buttressed by a growing population and a dynamic business environment. That\u2019s included Glossier at NorthPark Cente<\/a>r and Kith, which has a temporary store<\/a> also in the Knox-Henderson<\/a> area.<\/p>\n \u201cOur team follows a market demand strategy when it comes to opening new stores,\u201d Cody Plofker, CEO of Jones Road Beauty, said in an emailed statement. \u201cWe open in locations where we already have a strong online business, and we had that in Dallas, so it was an obvious target market for us. We are always on the lookout for potential retail expansion locations and when we found the perfect spot on Knox Street, we moved quickly to secure it.\u201d <\/p>\n D-FW Retail News<\/p>\n The new store will be at 3230 Knox St., Suite 100, and will cover about 1,300 square feet. The site will double as an experiential beauty boutique with six stations for makeup applications and skin-matching services, it said.<\/p>\n