{"id":220235,"date":"2025-09-12T06:59:17","date_gmt":"2025-09-12T06:59:17","guid":{"rendered":"https:\/\/www.europesays.com\/us\/220235\/"},"modified":"2025-09-12T06:59:17","modified_gmt":"2025-09-12T06:59:17","slug":"wear-by-erin-andrews-brand-inks-multi-year-deal-with-wnba-for-womens-sportswear","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/220235\/","title":{"rendered":"Wear by Erin Andrews Brand Inks Multi-year Deal with WNBA for Women&#8217;s Sportswear"},"content":{"rendered":"<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tErin Andrews continues to expand the reach of her Wear collection.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe sportscaster and entrepreneur has signed a multiyear agreement with the <a data-id=\"1237703064\" data-type=\"post\" href=\"https:\/\/wwd.com\/footwear-news\/shoe-trends\/most-stylish-wnba-players-2024-1237703064\/\" target=\"_blank\" rel=\"noopener\">WNBA <\/a>for women\u2019s <a href=\"https:\/\/wwd.com\/tag\/sportswear\/\" id=\"auto-tag_sportswear\" data-tag=\"sportswear\" target=\"_blank\" rel=\"noopener\">sportswear<\/a>.\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe collection will launch just ahead of the 2025 <a href=\"https:\/\/wwd.com\/tag\/wnba\/\" id=\"auto-tag_wnba\" data-tag=\"wnba\" target=\"_blank\" rel=\"noopener\">WNBA<\/a> playoffs on Sunday, and will include jackets, T-shirts, sweatshirts, crop tops, and other pieces sporting the logos of the 13 teams in the league.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\t\u201cPartnering with the <a href=\"https:\/\/wwd.com\/business-news\/business-features\/golden-state-valkyries-fashion-show-sephora-sponsorship-1238078958\/\" id=\"related_article_link_wnba\" data-tag=\"wnba\" target=\"_blank\" rel=\"noopener\">WNBA<\/a> is a natural extension of who we are as a brand,\u201d Andrews said. \u201cCelebrating women in sports, from\u00a0diehard fans to game-changing athletes, has always been at the heart of what we do. The WNBA isn\u2019t just making plays on the court \u2014 it\u2019s igniting a cultural shift, powered by a passionate and growing fan base. We\u2019re beyond excited to deliver a collection that lets fans rep their favorite WNBA teams, embodying the dynamic energy of the league, without compromising on style. This league is rewriting the rules of fandom, and we\u2019re proud to be part of a movement that\u2019s inspiring a whole new generation to show up for women\u2019s sports \u2014 loudly, proudly and in style.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tKey pieces will include a color-blocked windbreaker, a vintage raglan hoodie, a ribbed Henley tank top, a snap-front fleece jacket, a washed pullover and a hooded sweater.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe <a href=\"https:\/\/wwd.com\/fashion-news\/fashion-scoops\/erin-andrews-collection-expands-to-major-league-baseball-1235297919\/\" data-type=\"post\" data-id=\"1235297919\" target=\"_blank\" rel=\"noopener\">Wear by Erin Andrews<\/a> merchandise will be available for sale on the WNBA and Fanatics websites.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAndews, who launched her line in partnership with <a data-id=\"1236261331\" data-type=\"post\" href=\"https:\/\/wwd.com\/fashion-news\/fashion-scoops\/michael-strahan-ufl-league-football-1236261331\/\" target=\"_blank\" rel=\"noopener\">Constance Schwartz-Morini, cofounder and chief executive officer of SMAC Entertainment,<\/a> had worked previously with the WNBA on a limited-edition collaboration with the Golden State Valkyries, released in May 2024.\u00a0The company also has deals with the NFL, NHL, MLB, NBA, NCAA, NWSL, WWE and other leagues.<\/p>\n","protected":false},"excerpt":{"rendered":"Erin Andrews continues to expand the reach of her Wear collection. The sportscaster and entrepreneur has signed a&hellip;\n","protected":false},"author":3,"featured_media":220236,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[1137,62,120017,67,132,68,232],"class_list":{"0":"post-220235","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-wnba","8":"tag-licensing","9":"tag-sports","10":"tag-sportswear","11":"tag-united-states","12":"tag-unitedstates","13":"tag-us","14":"tag-wnba"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115190036454760031","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/220235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=220235"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/220235\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/220236"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=220235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=220235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=220235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}