{"id":224101,"date":"2025-09-13T17:29:10","date_gmt":"2025-09-13T17:29:10","guid":{"rendered":"https:\/\/www.europesays.com\/us\/224101\/"},"modified":"2025-09-13T17:29:10","modified_gmt":"2025-09-13T17:29:10","slug":"kevin-durant-effect-rockets-season-ticket-base-grows-by-25-percent","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/224101\/","title":{"rendered":"Kevin Durant effect? Rockets\u2019 season-ticket base grows by 25 percent"},"content":{"rendered":"<p>Entering the 2024-25 NBA season, the <a href=\"https:\/\/sportsdata.usatoday.com\/basketball\/nba\/teams\/houston-rockets\/10\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Houston Rockets;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Houston Rockets<\/a> hadn\u2019t had a winning season or an appearance in the Western Conference playoffs since 2019-20.<\/p>\n<p>Now, heading into 2025-26, the Rockets are coming off a playoff berth and a No. 2 placement in the West standings (52-30). They also added All-Star forward Kevin Durant, a future Hall of Famer, in the 2025 offseason.<\/p>\n<p>Advertisement<\/p>\n<p>To no surprise, that\u2019s good for the bottom line.<\/p>\n<p>Speaking Thursday at the team\u2019s <a href=\"https:\/\/sports.yahoo.com\/article\/patriot-day-rockets-honor-military-153532851.html\" data-ylk=\"slk:annual September 11 event;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\" class=\"link  yahoo-link\" target=\"_blank\" rel=\"noopener\">annual September 11 event<\/a> honoring veterans and first reponders, Gretchen Sheirr \u2014 president of business operations for the Rockets \u2014 said of the business effect:<\/p>\n<blockquote class=\"content-blockquote\">\n<p>We\u2019re pretty excited about the season. I never want to talk about huge numbers, but our season-ticket base is up 25 percent. We\u2019ve had more corporate sponsors that have joined in the past two years than we had previously, and we\u2019re expecting huge, big gains.<\/p>\n<p>Being back on national TV and opening the NBA season, it\u2019s just a testament to how much work we\u2019ve put in as an organization, and we\u2019re excited to share it with the fans in a couple of weeks.<\/p>\n<\/blockquote>\n<p>In total, the Rockets <a href=\"https:\/\/sports.yahoo.com\/article\/key-takeaways-rockets-learn-complete-191714885.html\" data-ylk=\"slk:will be on national television 28 times;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\" class=\"link  yahoo-link\" target=\"_blank\" rel=\"noopener\">will be on national television 28 times<\/a> \u2014 fifth-most of any of the NBA\u2019s 30 teams. That includes the opening game of the 2025-26 regular season at Oklahoma City, a game that will serve as championship ring night for the Thunder and the return of the NBA on NBC television package after a 23-year hiatus.<\/p>\n<p>This time a year ago, Houston <a href=\"https:\/\/rocketswire.usatoday.com\/story\/sports\/nba\/rockets\/2024\/08\/16\/2024-25-houston-rockets-complete-schedule-broadcast-information\/74826893007\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:had only three games;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">had only three games<\/a> scheduled for national television (excluding NBA TV).<\/p>\n<p>Advertisement<\/p>\n<p>It\u2019s been a year of rapid growth for the organization, and ticket sales at Toyota Center are simply the latest barometer to show the upward trajectory.<\/p>\n<p class=\"\"><strong>More: <\/strong><a href=\"https:\/\/sports.yahoo.com\/article\/key-takeaways-rockets-learn-complete-191714885.html\" data-ylk=\"slk:Key takeaways as Rockets learn complete 2025-26 season schedule;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;\" class=\"link  yahoo-link\" target=\"_blank\" rel=\"noopener\">Key takeaways as Rockets learn complete 2025-26 season schedule<\/a><\/p>\n<p>This article originally appeared on Rockets Wire: <a href=\"https:\/\/rocketswire.usatoday.com\/story\/sports\/nba\/rockets\/2025\/09\/13\/kevin-durant-effect-rockets-season-ticket-base-grows-by-25-percent\/86136226007\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Kevin Durant effect? Rockets\u2019 season-ticket base grows by 25 percent;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Kevin Durant effect? Rockets\u2019 season-ticket base grows by 25 percent<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Entering the 2024-25 NBA season, the Houston Rockets hadn\u2019t had a winning season or an appearance in the&hellip;\n","protected":false},"author":3,"featured_media":224102,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[121512,3136,3359,1260,6949,121513,62,67,132,68,121511,121510],"class_list":{"0":"post-224101","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nba","8":"tag-gretchen-sheirr","9":"tag-houston-rockets","10":"tag-kevin-durant","11":"tag-nba","12":"tag-oklahoma-city","13":"tag-playoff-berth","14":"tag-sports","15":"tag-united-states","16":"tag-unitedstates","17":"tag-us","18":"tag-western-conference-playoffs","19":"tag-winning-season"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115198175905007903","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/224101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=224101"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/224101\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/224102"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=224101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=224101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=224101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}