{"id":225739,"date":"2025-09-14T08:42:20","date_gmt":"2025-09-14T08:42:20","guid":{"rendered":"https:\/\/www.europesays.com\/us\/225739\/"},"modified":"2025-09-14T08:42:20","modified_gmt":"2025-09-14T08:42:20","slug":"targets-new-york-fashion-week-tailgate-style-event","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/225739\/","title":{"rendered":"Target&#8217;s New York Fashion Week tailgate-style event"},"content":{"rendered":"<p id=\"isPasted\">At Target, we\u2019re known for elevated, attainable and affordable style across every category we offer and every experience we create \u2014 from fashion and beauty to home and beyond. \u00a0We\u2019re also known for showing up where our guests look for style inspiration \u2014 like <strong>New York Fashion Week<\/strong>. This year we\u2019re back in a big way, with a New York Fashion Week event inspired by our latest campaign, \u201c<a href=\"https:\/\/corporate.target.com\/media\/video\/2025\/09\/forever-fall\" target=\"_blank\" rel=\"noopener\">Forever Fall<\/a>.\u201d<\/p>\n<p>The campaign takes a style-first approach to all the ways fall comes to life at Target \u2014 including getting game-day and tailgate ready \u2014 and on Saturday, Sept. 13, we brought that fall feeling to NYC with a one-of-a-kind, tailgate-inspired event. \u00a0The goal: to celebrate our latest launches, incredible history of democratizing design, and all the ways we\u2019re committed to quality style that\u2019s both inspiring and accessible.<\/p>\n<p>Tailgating in Target style<\/p>\n<p>We brought the energy, the style and the looks to New York Fashion Week with an unforgettable <strong>Target Style Tailgate<\/strong> event on<strong>\u00a0The High Line<\/strong>. Using our \u201cForever Fall\u201d campaign as inspo, the experience fused the excitement of game day with the glamour of Fashion Week.<\/p>\n<p>Guests were immersed in a celebration of fashion, beauty, sport and music, all rooted in Target\u2019s signature style. Here\u2019s how we made fall feel like fall \u2014 in a distinctly Target way:<\/p>\n<p>Stepping on stage<\/p>\n<p>The afternoon came alive with a halftime-style spectacle that was part pep rally, part fashion show, choreographed by the renowned <strong>Sarah O\u2019Gleby<\/strong>. The <strong>Brooklyn United Marching Band<\/strong> brought the crowd to its feet, while the moves of the <strong>Brooklynettes Dance Team<\/strong> set the tone for a stadium-style celebration. Performers were styled by <strong>Wayman Bannerman<\/strong> and <strong>Micah McDonald<\/strong>, and models wore items from a new fashion brand available at select Target stores, <strong>KBB by Kahlana<\/strong>.<\/p>\n<p>Star-powered music and fashion<\/p>\n<p>Headliner <strong>Suki Waterhouse\u00a0<\/strong>(featured above) lit up the stage with a live performance, and <strong>D-Nice<\/strong> and <strong>Kitty Ca$h<\/strong> kept the energy high with dance-ready DJ sets. Then the crowd was in for a special surprise: a cameo from style legend<strong>\u00a0Isaac Mizrahi<\/strong>, who previously partnered with Target on an iconic collaboration that set the standard for \u201cstyle for all.\u201d<\/p>\n<p>Next came curated fashion moments featuring dancers, performers and surprise appearances by special guests <strong>Natasha Lyonne<\/strong>,<strong>\u00a0Ciara Miller<\/strong>, <strong>Devin Booker<\/strong>, <strong>Kysre Gondrezick<\/strong>,<strong>\u00a0Sean Kaufman<\/strong>, <strong>Aja Naomi King<\/strong>, <strong>Julez Smith<\/strong> and more, all styled in Target\u2019s Fall 2025 looks. Target\u2019s social channels, including the debut of the new <a href=\"https:\/\/www.instagram.com\/targetstyle\" target=\"_blank\" rel=\"noopener noreferrer\">@TargetStyle<\/a>, shared live, behind-the-scenes event content, hosted by actress and comedian <strong>Christina Kirkman<\/strong>.<\/p>\n<p>Immersive guest experiences<\/p>\n<p>Beyond the stage, guests had the chance to play, sample and indulge.<\/p>\n<ul>\n<li><strong>The Beauty Clubhouse\u00a0<\/strong>offered quick touch-ups and product trials.<\/li>\n<li><strong>The Scent Bar<\/strong> guided attendees through personalized fragrance journeys, featuring brands like <strong>Dossier<\/strong>.<\/li>\n<li>An elevated food and beverage spread reimagined tailgating classics, crafted by chef<strong>\u00a0Rodney Scott\u00a0<\/strong>\u2014 who recently partnered with Target to create <strong>Good &amp; Gather Collabs + Rodney Scott<\/strong>.<\/li>\n<li><strong>Veuve Clicquot<\/strong> kept the champagne flowing while <strong>Tom Holland\u2019s\u00a0<\/strong>non-alcoholic beer brand <strong>BERO\u00a0<\/strong>mixed custom mocktails.<\/li>\n<\/ul>\n<p>All in, our New York Fashion Week takeover was fun, buzzy and an exclusive celebration of fashion, just the way we like it. Check out our <a href=\"https:\/\/corporate.target.com\/news-features\/article\/2025\/09\/fall-style\" target=\"_blank\" rel=\"noopener\">Fall Edit<\/a> for more of our fall picks.<\/p>\n<p>    <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"At Target, we\u2019re known for elevated, attainable and affordable style across every category we offer and every experience&hellip;\n","protected":false},"author":3,"featured_media":225740,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5122],"tags":[5229,122127,122123,2576,122119,122118,122120,122122,122124,122125,405,403,50918,5226,5225,5228,5227,121390,122121,92122,122128,122126,67,586,132,5230,68,2969],"class_list":{"0":"post-225739","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-york","8":"tag-america","9":"tag-bero","10":"tag-d-nice","11":"tag-event","12":"tag-fall-clothes","13":"tag-fall-experience","14":"tag-game-day","15":"tag-isaac-mizrahi","16":"tag-kitty-cah","17":"tag-kitty-cash","18":"tag-new-york","19":"tag-new-york-city","20":"tag-new-york-fashion-week","21":"tag-newyork","22":"tag-newyorkcity","23":"tag-ny","24":"tag-nyc","25":"tag-nyfw","26":"tag-suki-waterhouse","27":"tag-tailgating","28":"tag-target-nyfw-event","29":"tag-the-high-line","30":"tag-united-states","31":"tag-united-states-of-america","32":"tag-unitedstates","33":"tag-unitedstatesofamerica","34":"tag-us","35":"tag-usa"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115201765849703493","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/225739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=225739"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/225739\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/225740"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=225739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=225739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=225739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}