{"id":262971,"date":"2025-09-29T04:56:09","date_gmt":"2025-09-29T04:56:09","guid":{"rendered":"https:\/\/www.europesays.com\/us\/262971\/"},"modified":"2025-09-29T04:56:09","modified_gmt":"2025-09-29T04:56:09","slug":"bad-bunny-is-2026-super-bowl-halftime-show-headliner","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/262971\/","title":{"rendered":"Bad Bunny Is 2026 Super Bowl Halftime Show Headliner"},"content":{"rendered":"

\n\tIt\u2019s official: Bad Bunny<\/a> will headline the 2026 Apple Music<\/a> Super Bowl<\/a> LX Halftime Show on Feb. 8, 2026, at Levi\u2019s Stadium in Santa Clara, Calif.<\/p>\n

\n\t\u201cWhat I\u2019m feeling goes beyond myself,\u201d Bad Bunny said in a statement about the news. \u201cIt\u2019s for those who came before me and ran countless yards so I could come in and score a touchdown\u2026 this is for my people, my culture and our history. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.\u201d<\/p>\n

\n\tThis will be the second time that the Puerto Rican megastar has graced the Super Bowl halftime show<\/a> stage, having been a guest performer during Shakira<\/a> and Jennifer Lopez<\/a>\u2019s set back in 2020. And the artist born Benito Antonio Mart\u00ednez Ocasio has had another monster year: After releasing his sixth solo album, Deb\u00ed Tirar M\u00e1s Fotos, in January \u2014 which topped the Billboard 200<\/a>, becoming his fourth No. 1 on the chart, and saw each of its 17 songs reach the Billboard Hot 100<\/a>, giving him more than 100 Hot 100 hits in his career \u2014 he launched an ambitious and hugely successful 30-date residency<\/a> in Puerto Rico, which was so big that it boosted the island\u2019s economy<\/a>, and attracted numerous high-profile guests.<\/p>\n

\n\tBad Bunny\u2019s appearance will come a year after Kendrick Lamar headlined this past February<\/a>, at the height of the rapper\u2019s feud with Drake<\/a>. Prior to Lamar<\/a>, Usher<\/a> (2024), Rihanna<\/a> (2023), Dr. Dre<\/a> and friends (2022), The Weeknd<\/a> (2021) and Jennifer Lopez and Shakira (2020) headlined the show, since Jay-Z<\/a>\u2019s Roc Nation<\/a> took over booking the event in a deal with the NFL<\/a> in 2019. Lamar\u2019s halftime show performance set a record as the most-watched of all time<\/a>, at 133.5 million viewers, reportedly drawing an audience larger than the game itself.<\/p>\n

\n\t\u201cWhat Benito has done and continues to do for Puerto Rico is truly inspiring,\u201d Jay-Z said in a statement. \u201cWe are honored to have him on the world\u2019s biggest stage.\u201d<\/p>\n

\n\tBad Bunny\u2019s career bona fides are undeniable: four No. 1 albums, 113 Hot 100 hits (including 15 top 10s), three Grammys, one No. 1 single and a dizzying array of firsts and records, both with Spanish-language music and overall. He\u2019s collaborated with the likes of Cardi B<\/a>, The Weeknd, Travis Scott<\/a>, Dua Lipa<\/a>, Ricky Martin<\/a> and J Balvin<\/a>, among others, and has even had a number of acting cameos, including in Happy Gilmore 2 and Caught Stealing in the past few months alone. He\u2019s widely credited as one of the foremost forces that have given Spanish-language music such a prominent foothold in the United States on a mainstream level, and will be bringing that now to the biggest stage in the world.<\/p>\n

\n\t\u201cBad Bunny represents the global energy and cultural vibrancy that define today\u2019s music scene,\u201d said Jon Barker, senior vp of global event production for the NFL, in a statement. \u201cAs one of the most influential and streamed artists in the world, his unique ability to bridge genres, languages and audiences makes him an exciting and natural choice to take the Super Bowl halftime stage. We know his dynamic performances, creative vision and deep connection with fans will deliver the kind of unforgettable experience we\u2019ve come to expect from this iconic cultural moment.\u201d<\/p>\n

\n\tThe Super Bowl will be broadcast Feb. 8 live on NBC, and will be the seventh year that the halftime show will be programmed by Roc Nation, which is executive producing the show alongside Jesse Collins, produced by DPS and directed by Hamish Hamilton; Roc also serves as strategic entertainment advisor for the show. It\u2019s also the fourth year that Apple Music will be the presenting sponsor, having first taken over in 2023 for Rihanna\u2019s performance in Phoenix.<\/p>\n

\n\t\u201cThe halftime show is the ultimate celebration of music and culture, and few artists embody that intersection more perfectly and authentically than Bad Bunny,\u201d Apple vp of music, sports<\/a> and Beats Oliver Schusser said in a statement. \u201cAt Apple Music, we\u2019ve had the privilege of working closely with Bad Bunny over the years and watching his meteoric rise into one of the most influential artists of our time has been truly incredible. His music has not only broken records but has elevated Latin music to the center of pop culture and we are thrilled to once again partner with the NFL and Roc Nation to deliver this historic performance to millions of fans worldwide. We know this show will be unforgettable.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"It\u2019s official: Bad Bunny will headline the 2026 Apple Music Super Bowl LX Halftime Show on Feb. 8,…\n","protected":false},"author":3,"featured_media":262972,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[24649,171,24481,5499,1232,50293,62,21686,137501,67,132,68],"class_list":{"0":"post-262971","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-apple-music","9":"tag-entertainment","10":"tag-genre-latin","11":"tag-music-news","12":"tag-nfl","13":"tag-roc-nation","14":"tag-sports","15":"tag-super-bowl","16":"tag-super-bowl-halftime-show","17":"tag-united-states","18":"tag-unitedstates","19":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115285811889818696","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/262971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=262971"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/262971\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/262972"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=262971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=262971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=262971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}