{"id":324568,"date":"2025-10-22T19:10:22","date_gmt":"2025-10-22T19:10:22","guid":{"rendered":"https:\/\/www.europesays.com\/us\/324568\/"},"modified":"2025-10-22T19:10:22","modified_gmt":"2025-10-22T19:10:22","slug":"sneaker-brand-salomon-posts-up-in-l-a-with-first-west-coast-store","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/324568\/","title":{"rendered":"Sneaker Brand Salomon Posts Up in L.A. With First West Coast Store"},"content":{"rendered":"<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tSalomon lovers are kicking up their heels over the celebrity-loved sneaker brand\u2019s first West Coast store, which opened this week at 8620 Melrose Avenue in <a href=\"https:\/\/www.hollywoodreporter.com\/t\/west-hollywood\/\" id=\"auto-tag_west-hollywood_1\" data-tag=\"west-hollywood\" target=\"_blank\" rel=\"noopener\">West Hollywood<\/a>. <\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tThe outpost comes amid Salomon\u2019s North America expansion, which includes a total of four brick-and-mortar shops with another shop expected to open by year\u2019s end. Ahead of the Oct. 21 launch, Salomon hosted a public pop-up at Skylight ROW DTLA last week as a way to shine a light on the XT-6 silhouette, a signature Sportstyle design embodying the brand\u2019s alpine heritage to lifestyle influence. Designed as a gallery of sorts, the \u201cmulti-sensory\u201d installation was meant to showcase how the XT-6 has been reimagined by global audiences. As for the West Hollywood shop, the retail space is a hub for for Salomon\u2019s Sportstyle category.<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\t\u201cOpening our first California store in West Hollywood marks a significant moment for Salomon \u2014 not only as a milestone in our growth within the U.S., but as a deeper commitment to a city that thrives on culture, creativity and constant reinvention,\u201d offered Jenny Taylor, Salomon\u2019s vp, marketing, North America. \u201cLos Angeles has always been a global hub for movement and expression \u2014 values that are core to who we are. We envision this new space as more than a store; it\u2019s a gathering point for the L.A. community, and a place to connect, create and explore together.\u201d<\/p>\n<p class=\"paragraph larva \/\/  a-font-body-m     \">\n\tBelow are views inside the store, the brand\u2019s launch party and the ROW DTLA pop-up. <\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/BFA_51965_7492189.jpg\" alt=\"\" data-lazy- data-lazy- height=\"2000\" width=\"3000\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tA view of Salomon\u2019s new West Hollywood store.<\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/BFA_51965_7492281.jpg\" alt=\"\" data-lazy- data-lazy- height=\"2000\" width=\"3000\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/BFA_51965_7492186.jpg\" alt=\"\" data-lazy- data-lazy- height=\"2000\" width=\"3000\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/SALOMON-LA-STORE-OPENING-PRESS-3.jpg\" alt=\"\" data-lazy- data-lazy- height=\"3000\" width=\"2400\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tA view inside Salomon\u2019s new West Hollywood store.<\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/Justin-Boone.jpg\" alt=\"\" data-lazy- data-lazy- height=\"3000\" width=\"2000\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tJustin Boone attends Salomon\u2019s grand opening event in West Hollywood on Oct. 20, 2025.<\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/Dru-Macdonald.jpg\" alt=\"\" data-lazy- data-lazy- height=\"3000\" width=\"2000\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tDru Macdonald attends Salomon\u2019s grand opening event in West Hollywood on Oct. 20, 2025.<\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n<p>\t\t\t\t\t\t<img loading=\"lazy\" class=\"c-lazy-image__img lrv-u-background-color-grey-lightest lrv-u-width-100p lrv-u-display-block lrv-u-height-auto\" src=\"https:\/\/www.hollywoodreporter.com\/wp-content\/themes\/vip\/pmc-hollywoodreporter-2021\/assets\/public\/lazyload-fallback.gif\" data-lazy-src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/10\/SALOMON-ROW-DLTA_DAY-1_STEPT-STUDIOS-5.jpg\" alt=\"\" data-lazy- data-lazy- height=\"3000\" width=\"2400\" decoding=\"async\"\/><\/p>\n<p>\t\t\t\t\tA view of Salomon\u2019s pop-up at the Row DTLA in Los Angeles.<\/p>\n<p>\t\t\t\t\t\t\t\t\tPhoto Courtesy of Salomon \/ Brett Long<\/p>\n","protected":false},"excerpt":{"rendered":"Salomon lovers are kicking up their heels over the celebrity-loved sneaker brand\u2019s first West Coast store, which opened&hellip;\n","protected":false},"author":3,"featured_media":324569,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5123],"tags":[1582,276,2961,224,5337,22662],"class_list":{"0":"post-324568","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-los-angeles","8":"tag-ca","9":"tag-california","10":"tag-la","11":"tag-los-angeles","12":"tag-losangeles","13":"tag-west-hollywood"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115419403744741137","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/324568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=324568"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/324568\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/324569"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=324568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=324568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=324568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}