{"id":347043,"date":"2025-11-01T03:18:15","date_gmt":"2025-11-01T03:18:15","guid":{"rendered":"https:\/\/www.europesays.com\/us\/347043\/"},"modified":"2025-11-01T03:18:15","modified_gmt":"2025-11-01T03:18:15","slug":"pro-arena-pac-asks-former-san-antonio-resident-eva-longoria-to-get-folks-to-the-polls","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/347043\/","title":{"rendered":"Pro-arena PAC asks former San Antonio resident Eva Longoria to get folks to the polls"},"content":{"rendered":"

\"\"Eva Longoria no longer lives in San Antonio, and instead splits time between her homes in Spain and Mexico. Credit: Shutterstock \/ DFree<\/p>\n

The Spurs-aligned Win Together PAC\u2019s tapped Hollywood actress and one-time San Antonio resident Eva Longoria for a last-minute pro-arena social media message. <\/p>\n

Clever marketing or a desperate move? Depends on who you ask. <\/p>\n

On Thursday, the PAC\u2019s Instagram page posted a clip of Longoria, who\u2019s Spurs legend Tony Parker\u2019s ex-wife, promoting the merits of Prop. B, which, if passed by voters, would raise Bexar County\u2019s visitor tax to 2% to help publicly finance a new NBA arena at Hemisfair for the Spurs.\u00a0<\/p>\n

\u201cThe arena will be funded by visitor taxes,\u201d Longoria said in the video. \u201cNo property taxes, not sales taxes.\u201d<\/p>\n

In reality, the city plans to finance the $1.3 billion arena using a spider web of tools, including a Project Finance Zone (PFZ) and a Tax Increment Reinvestment Zone (TIRZ), which use sales and property taxes generated at and around Hemisfair to finance debt.<\/p>\n

What\u2019s more, Longoria doesn\u2019t live in San Antonio, or the United States, for that matter. She left the country in 2024 and now splits time between her home\u2019s in Spain and Mexico, according to The Hollywood Reporter<\/a>. <\/p>\n

While Longoria\u2019s Spurs connection is obvious, the Win Together PAC\u2019s aggressive social media marketing over the past two days could indicate troubled waters for the pro-arena campaign, UT-San Antonio political scientist Jon Taylor told the Current.\u00a0<\/p>\n

\u201cPerhaps they\u2019re just being prudent and trying to make a strong last-ditch minute push to win comfortably,\u201d Taylor said. \u201cOr perhaps it\u2019s emblematic of some underlying apprehension that\u2019s causing them to pull out all of the stops to try to eke out a win.\u201d<\/p>\n

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\n\t\t\t\t\t\t\t\t\t\t\t\t\"Project\t\t\t\t\t\t\t\t\t\t\t\t<\/a><\/p>\n

\n\t\t\t\t\tThe news comes as Bexar County residents head to the polls to decide whether to approve a new Spurs arena. \t\t\t\t<\/p>\n

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\n\t\t\t\t\t\t\t\t\t\t\t\t\"Spurs\t\t\t\t\t\t\t\t\t\t\t\t<\/a><\/p>\n

\n\t\t\t\t\tSpurs Jesus, whose real name is Cordero Maldonado, works for Centro San Antonio as a membership and sales coordinator.\t\t\t\t<\/p>\n

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\n\t\t\t\t\t\t\t\t\t\t\t\t\"Big\t\t\t\t\t\t\t\t\t\t\t\t<\/a><\/p>\n

\n\t\t\t\t\tWin Together PAC has spent $7 million to convince voters to support Prop B, but the race looks razor thin. \t\t\t\t<\/p>\n

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