\n\tV was joined by Madelaine Petsch, Charles Melton, Isabela Merced, and Emily Alyn Lind, among the many stars celebrating TIRTIR at a special preview event the night before the pop-up opened to the public. Though it was a private event, that didn\u2019t stop fans from lining up in the rain outside for a chance to catch a glimpse of V, who was dressed in a relaxed, double-breasted camel suit for the occasion. <\/p>\n
\n\tGuests at the event were welcomed into a fully immersive experience, complete with a specialty cocktail bar serving \u201cTIRTIR Kiss\u201d and \u201cStella Rosa Rosso\u201d drinks, a one-on-one foundation color-matching experience, a bespoke lip and skincare zone, and a matcha caf\u00e9, for a true Los Angeles touch. Per a release, the space marks a \u201cmeaningful milestone for the brand,\u201d serving to not only unveil V as global ambassador, but also helping to launch TIRTIR\u2019s new logo and bring its beloved line of beauty and skincare products to the U.S. market.<\/p>\n
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\t\t\t\t\t\t\t\t\tJojo Korsh\/BFA.com<\/p>\n
\n\tTIRTIR put the spotlight on its star product, the Mask Fit Red Cushion Foundation, by giving the pop-up space a dramatic transformation, with red carpet accents and rich, red velvet drapes. The Mask Fit Red Cushion is known to be the first Korean cushion foundation with an impressive 40-shade range that is long-lasting yet weightless. In fact, the brand says the foundation can provide full coverage for up to 72 hours. Not sure what shade to get? Fans at the TIRTIR pop-up have access to a color matching experience that can help them find their perfect shade; you can also consult TIRTIR\u2019s helpful guides online.<\/p>\n
\n\tCushion foundations are widely popular in Asia for their quick and easy application, as well as portability for light touch ups when needed, and have been staples in stars\u2019 stage prep routines for years.<\/p>\n
\t\t\t<\/p>\n \t\t\t\t\t\t \t\t\t<\/a><\/p>\n \t\t\t\t\tTIRTIR Mask Fit Red Cushion Foundation \t\t<\/p>\n \n\t\tThe TIRTIR Cushion Foundation is available now on Amazon in more than two dozen shades. It\u2019s not just for covering up blemishes and imperfections either: the brand says its foundation formula has skin nourishing ingredients to help enhance texture, elasticity and provide a healthy glow (many people also purchase this product as a tattoo cover-up).\t<\/p>\n \n\tV briefly chatted with Rolling Stone as he arrived to the L.A. pop-up, saying he was \u201cexcited to look around. I\u2019ve been frequently visiting LA recently, so it feels like home to me now,\u201d he added, with a smile. <\/p>\n \n\tTIRTIR says V will help bring to life its new campaign, dubbed \u201cYour Shade, Our Standard,\u201d through the experiential concept \u201cV&You, Let\u2019s Radiate.\u201d Adds a company spokesperson, \u201cLaunching our pop-up on Melrose represents an important milestone in expanding\u00a0TIRTIR\u2019s presence within the global beauty landscape. We are thrilled to introduce our signature cushion lineup and the unique sensibility of K-beauty directly to local consumers.\u201d<\/p>\n \n\tThe TIRTIR in LA pop-up experience will run through November 23rd at 8175 Melrose Avenue, from 10 a.m. to 6 p.m. on weekdays and 10 a.m. to 8 p.m. on weekends. <\/p>\n \t\t\t<\/p>\n \t\t\t\t\t\t \t\t\t<\/a><\/p>\n \n\t\t\t\t\t\t\t\t\t\tALSO CONSIDER\t\t\t\t\t\t<\/p>\n \t\t\t\t\tTIRTIR Waterism Glow Tint\t\t<\/p>\n \n\t\tCan\u2019t make it to the pop-up? You can also find the V-approved TIRTIR products online at Amazon. Shop their full line of offerings and see more from V\u2019s TIRTIR campaign here<\/a>.\t<\/p>\n \n\tIt\u2019s been a busy month for V, who was also recently spotted attending the \u201cVogue World: Hollywood<\/a>\u201d event. Fellow BTS member RM shared on X<\/a> earlier this month, meantime, that BTS\u2019 new music is coming soon as well.<\/p>\n","protected":false},"excerpt":{"rendered":"If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may…\n","protected":false},"author":3,"featured_media":385241,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[19534,2859,171,975,12979,15216,67,132,68],"class_list":{"0":"post-385240","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-music","8":"tag-beauty","9":"tag-bts","10":"tag-entertainment","11":"tag-music","12":"tag-noads","13":"tag-rs-recommends","14":"tag-united-states","15":"tag-unitedstates","16":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115565169085248689","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/385240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=385240"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/385240\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/385241"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=385240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=385240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=385240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/p>\n<\/p>\n