{"id":395434,"date":"2025-11-21T21:04:21","date_gmt":"2025-11-21T21:04:21","guid":{"rendered":"https:\/\/www.europesays.com\/us\/395434\/"},"modified":"2025-11-21T21:04:21","modified_gmt":"2025-11-21T21:04:21","slug":"glaces-viral-hot-chocolate-makes-its-return-to-nyc","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/395434\/","title":{"rendered":"Glace\u2019s viral hot chocolate makes its return to NYC"},"content":{"rendered":"<p>\t\t\t\t<img width=\"1200\" height=\"800\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/11\/A28A1112.jpg\" class=\"crop-center wp-post-image\" alt=\"Glace is back with new flavors for the holiday season.\" decoding=\"async\" fetchpriority=\"high\"   title=\"Glace\u2019s viral hot chocolate makes its return to NYC 1\"\/>\t\t\t<\/p>\n<p>Glace is back with new flavors for the holiday season.<\/p>\n<p>Photo courtesy of Glace<\/p>\n<p>The holidays are officially in full swing, as <a href=\"https:\/\/www.instagram.com\/glacenewyork\/?hl=en\" target=\"_blank\" rel=\"noopener nofollow\">Glace<\/a> welcomes back its viral hot chocolate for the season.\u00a0<\/p>\n<p>This tasty treat is officially available as of November 7th at the Upper East Side flagship store and the Rockefeller Center truck.\u00a0\n<\/p>\n<p>What started as a traditional neighborhood ice cream shop has developed into a dessert experience, says Sasha Zabar, the founder and visionary behind Glace. The store offers a seasonally rotating menu of innovative desserts created with artisanal ingredients and recipes developed in-house.\u00a0<\/p>\n<p>\u201cI think the single kind of through line is that everything we do needs to look really good, needs to taste really good, and needs to be a little bit different,\u201d said Zabar.\u00a0<\/p>\n<p><a href=\"https:\/\/www.amny.com\/?attachment_id=137812810\" rel=\"attachment wp-att-137812810 nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-137812810\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/11\/glace-hot-chocolate-truck.jpg\" alt=\"Glace's Hot Chocolate Truck at Rockefeller Center.\" width=\"1024\" height=\"576\" title=\"Glace\u2019s viral hot chocolate makes its return to NYC 2\"  \/><\/a>Glace\u2019s Hot Chocolate Truck at Rockefeller Center.Photos courtesy of Glace<\/p>\n<p>Glace is best known for its amplified hot chocolates, which have led to many lines wrapped around the block over the past two years and are becoming an integral part of the New York City holiday experience.\u00a0<\/p>\n<p>The idea for these hot chocolates originally stemmed from another Glace specialty\u2013 the baked Alaska sundae. Between this creation and the need for items that appeal to customers all year, the viral hot chocolates were born.\u00a0<\/p>\n<p>\u201cFor making the meringue for the Baked Alaska,\u201d said Zabar. \u201cI felt like, if I could make it thicker and a little chewier, I could get it to sit on top of the rim of the cup, and it could be like a piped marshmallow rim.\u201d<\/p>\n<p>This year, the starting trio of hot chocolate flavors is the Classic, the Ferrero, and the Brownie Batter.\u00a0<br \/>\n<a href=\"https:\/\/www.amny.com\/?attachment_id=137812817\" rel=\"attachment wp-att-137812817 nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-137812817\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/11\/glace-hot-chocolate-new-flavors.jpg\" alt=\"Glace's new Brownie Batter and Cookies and Cream hot chocolates.\" width=\"1024\" height=\"576\" title=\"Glace\u2019s viral hot chocolate makes its return to NYC 3\"  \/><\/a>Glace\u2019s new Brownie Batter and Cookies and Cream hot chocolates.Photos courtesy of Glace\n<\/p>\n<p>\u201cThe chocolate we use, which is a single origin chocolate from Ecuador, just for the brownie batter, it kind of also has a slight smokiness to it. So it\u2019s actually much, much more nuanced than the name implies,\u201d said Zabar.\u00a0\u00a0<\/p>\n<p>While many different flavors rotate in throughout the season, Zabar said the Classic remains the shop\u2019s bestseller and serves as a good entry point for sweets.\u00a0<\/p>\n<p>The Glace store is located at 1266 Madison Ave, between 90th and 91st, and is open daily from 12-8 p.m. The truck is located at 30 Rockefeller Plaza, on 49th Street between 5th and 6th avenues, and is open 12-7pm Sunday to Wednesday and 12-8 p.m. Thursday to Saturday.<\/p>\n<p>As the holiday season progresses, Zabar noted that customers should be on the lookout for new flavors and collaborations. Be sure to stop by one of their locations and pick up one of <a href=\"https:\/\/glaceny.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Glace<\/a>\u2019s famous hot chocolates!<\/p>\n<p>\t<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Glace is back with new flavors for the holiday season. Photo courtesy of Glace The holidays are officially&hellip;\n","protected":false},"author":3,"featured_media":395435,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5122],"tags":[5229,187596,128223,405,403,5226,5225,5228,5227,24672,67,586,132,5230,68,2969,187597,187598],"class_list":{"0":"post-395434","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-york","8":"tag-america","9":"tag-glace","10":"tag-hot-chocolate","11":"tag-new-york","12":"tag-new-york-city","13":"tag-newyork","14":"tag-newyorkcity","15":"tag-ny","16":"tag-nyc","17":"tag-pm-newsletter","18":"tag-united-states","19":"tag-united-states-of-america","20":"tag-unitedstates","21":"tag-unitedstatesofamerica","22":"tag-us","23":"tag-usa","24":"tag-viral-food","25":"tag-viral-hot-chocolate"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115589721567553548","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/395434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=395434"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/395434\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/395435"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=395434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=395434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=395434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}