The self-developed chip was started in 2022, Yang reportedly revealed on stage, noting the chip is now in mass production. The chip is said to overcome real-time processing bottlenecks in high-resolution, high-frame-rate mixed reality video, with it capable of reducing system latency to about 12 ms while maintaining high-precision image quality.<\/p>\n
It\u2019s also said to improve performance in SLAM, motion compensation, and inverse-distortion workloads, which demand high compute efficiency on low-power devices,\u00a0Science and Technology Innovation Board Daily\u00a0reports.<\/p>\n
Supposedly slated to launch in 2026, the headset will pair this chip with a custom microOLED display which is said to approach 4,000 PPI\u2014slightly higher than that of Apple Vision Pro\u2019s\u00a03,386 PPI.<\/p>\n According to the report, Pico\u2019s microOLED display reaches an average 40 PPD (over 45 at center), and addresses brightness limitations by incorporating microlens (MLA) technology and optical compensation for uniform color and luminance. Additionally, Pico is also developing its own data-capture systems to train advanced eye-tracking, gesture-tracking, and spatial-understanding models.<\/p>\n Yang emphasized that since 2023, ByteDance has shifted Pico\u2019s strategy away from aggressive content and marketing spending toward long-term technological investment, increasing XR R&D rather than retreating from the market.<\/p>\n \u201cIn 2023, we decided to reduce our investment in content and marketing, and instead focus more firmly on our technology strategy,\u201d Yang said (machine translated from Chinese). \u201cThis was because the hardware experience of our products was not yet mature enough to support large-scale market applications. This adjustment led to some misunderstandings at the time, with many people saying that ByteDance was no longer pursuing this direction. In fact, quite the opposite.\u201d<\/p>\n This follows an initial report from\u00a0The Information\u00a0<\/a>this summer, which alleged Pico was developing a pair of slim and light MR \u201cgoggles,\u201d reportedly codenamed \u2018Swan\u2019, which are said to weigh just 100 grams.<\/p>\n My Take<\/p>\n More competition is great, although US-based audiences hoping for a new Vision Pro competitor from Pico may be left waiting.<\/p>\n The company\u2019s headsets are typically only available in China, East and Southeast Asia and Europe\u2014but not in North America, and not for the lack of trying either<\/a>. An additional stumbling block: Pico headsets have typically been priced above Meta\u2019s equivalents, which has limited appeal in Meta-supported regions.<\/p>\n![\"\"](\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2025\/11\/PICO_4_UE_KV_1920x1080.jpg\")
<\/a>Image courtesy PICO<\/p>\n