{"id":500062,"date":"2026-01-07T23:55:08","date_gmt":"2026-01-07T23:55:08","guid":{"rendered":"https:\/\/www.europesays.com\/us\/500062\/"},"modified":"2026-01-07T23:55:08","modified_gmt":"2026-01-07T23:55:08","slug":"comcasts-tv-spin-hands-paramount-more-ammunition-in-its-warner-bros-campaign","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/500062\/","title":{"rendered":"Comcast&#8217;s TV spin hands Paramount more ammunition in its Warner Bros campaign"},"content":{"rendered":"<p>LOS ANGELES, Jan 7 (Reuters) &#8211; Paramount Skydance <a data-testid=\"Link\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/markets\/companies\/PSKY.O\" rel=\"noopener\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC link-module__with-icon__qlg76\">(PSKY.O), opens new tab<\/a> gained fresh ammunition in its campaign to convince Warner Bros Discovery <a data-testid=\"Link\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/markets\/companies\/WBD.O\" rel=\"noopener\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC link-module__with-icon__qlg76\">(WBD.O), opens new tab<\/a> shareholders that its $108.4 billion bid for the storied Hollywood studio, HBO, and Discovery Channel is the better offer: the market&#8217;s response to Comcast&#8217;s <a data-testid=\"Link\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/markets\/companies\/CMCSA.O\" rel=\"noopener\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC link-module__with-icon__qlg76\">(CMCSA.O), opens new tab<\/a> spin-off.The cable firm hived off some of its <a data-testid=\"Link\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/business\/media-telecom\/comcast-completes-spinoff-versant-media-group-2026-01-05\/\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC\" target=\"_blank\" rel=\"noopener\">digital assets and TV channels<\/a>, including CNBC, which started trading on Monday as a separate company, Versant Media <a data-testid=\"Link\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/markets\/companies\/VSNT.O\" rel=\"noopener\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC link-module__with-icon__qlg76\">(VSNT.O), opens new tab<\/a>.<\/p>\n<p data-testid=\"promo-box\" class=\"text-module__text__0GDob text-module__dark-grey__UFC18 text-module__regular__qJJtA text-module__small__sph8i body-module__base__o--Cl body-module__small_body__gOmDf article-body-module__promo-box__hVl8h\"> Sign up  <a data-testid=\"Link\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/legal\/transactional\/comcasts-tv-spin-hands-paramount-more-ammunition-its-warner-bros-campaign-2026-01-07\/undefined?location=article-paragraph&amp;redirectUrl=%2Flegal%2Ftransactional%2Fcomcasts-tv-spin-hands-paramount-more-ammunition-its-warner-bros-campaign-2026-01-07%2F\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC\" target=\"_blank\" rel=\"noopener\">here.<\/a><\/p>\n<p>Paramount has argued to investors that Versant provides a proxy for Warner Bros Discovery&#8217;s cable television networks, which is gearing up to spin off later this year as Discovery Global and could be worth less than $2 a share.<\/p>\n<p><a data-testid=\"Link\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/legal\/transactional\/warner-bros-rejects-revised-paramount-bid-risky-leveraged-buyout-2026-01-07\/\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC\" target=\"_blank\" rel=\"noopener\">The board unanimously turned down<\/a> Paramount Skydance&#8217;s latest attempt to acquire the studio, saying on Wednesday that the revised $108.4 billion hostile bid amounted to a risky leveraged buyout that investors should reject.<\/p>\n<p>Warner Bros has yet to disclose its valuation for Discovery Global, which includes news network CNN, TNT Sports and the Discovery+ streaming service. In December, Netflix agreed to acquire film and TV studios with entertainment franchises &#8220;Harry Potter&#8221; and &#8220;Friends,&#8221; and the streaming service HBO Max, in an $82.7 billion deal, after the Discovery Global separation.<\/p>\n<p>The board told investors Wednesday that <a data-testid=\"Link\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.reuters.com\/legal\/transactional\/warner-bros-rejects-paramount-bid-again-heres-whats-new-2026-01-07\/\" class=\"text-module__text__0GDob text-module__inherit-color__PhuPF text-module__inherit-font__1P1hv text-module__inherit-size__EyiQW link-module__link__INqxZ link-module__underline_default__-okuC\" target=\"_blank\" rel=\"noopener\">the Netflix merger<\/a> affords Warner Bros&#8217; investors more upside because of the potential options for the television group. Paramount has countered that Discovery Global is worth less.<\/p>\n<p>Versant&#8217;s debut buttresses Paramount&#8217;s argument.<\/p>\n<p>At $36.26 a share, Versant is trading at roughly 4-times its estimated pre-tax earnings this year, based on its regulatory filings.<\/p>\n<p>Applying that same ratio to Discovery Global&#8217;s estimated 2026 pre-tax earnings of $5.8 billion would result in a value of approximately less than $2 per share, according to Reuters calculations. That assumes the rest of Warner Bros&#8217; net debt of $20 billion is part of Discovery Global. Netflix agreed to take on $10.7 billion but could take on more of Warner Bros&#8217; leverage, according to a person familiar with the agreement.<\/p>\n<p>When combined with Netflix&#8217;s cash and stock offer of $27.75 per share for Warner Bros, the total return is less than Paramount&#8217;s $30 a share cash offer, based on this analysis.<\/p>\n<p>Warner Bros has rejected Paramount&#8217;s comparisons to Versant, arguing that Discovery Global has greater scale and profitability, is more geographically diverse, holds significant sports rights in the U.S. and internationally, and includes a streaming service, Discovery+, that generates hundreds of millions of dollars in revenue. Investors could be selling shares of Versant because unlike Comcast, it is no longer part of the S&amp;P 500 Index, artificially depressing the share price.<\/p>\n<p>Warner Bros&#8217; seventh largest shareholder, Penwater Capital Management, on Wednesday wrote a letter to the board calling Paramount&#8217;s $30 a share bid &#8220;superior&#8221; and estimating the value of Discovery Global is less than $1.50 per share based on Versant its &#8220;closet comparable&#8221; the letter said.<\/p>\n<p>LightShed Partners media analyst Richard Greenfield wrote that using Versant to value Discovery Global is &#8220;a false equivalence,&#8221; noting that Versant is looking to buy assets and grow, whereas Discovery Global appears to be positioned for sale.<\/p>\n<p>&#8220;We believe Discovery Global will be sold and\/or broken up after it spins out from WBD, unlocking significant value that far exceeds where the stock would trade as a standalone public company,&#8221; Greenfield wrote.<\/p>\n<p data-testid=\"SignOff\" class=\"text-module__text__0GDob text-module__dark-grey__UFC18 text-module__regular__qJJtA text-module__extra_small__8Buss body-module__full_width__kCIGb body-module__extra_small_body__Bfz20 sign-off-module__text__LQAMP\">Reporting by Dawn Chmielewski in Los Angeles; editing Jennifer Saba, Ken Li and Nick Zieminski<\/p>\n<p data-testid=\"Body\" dir=\"ltr\" class=\"text-module__text__0GDob text-module__dark-grey__UFC18 text-module__regular__qJJtA text-module__small__sph8i body-module__base__o--Cl body-module__small_body__gOmDf article-body-module__element__5eCce article-body-module__trust-badge__5mS3f\">Our Standards: <a data-testid=\"Link\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" href=\"https:\/\/www.thomsonreuters.com\/en\/about-us\/trust-principles.html\" rel=\"noopener\" class=\"text-module__text__0GDob text-module__dark-grey__UFC18 text-module__medium__2Rl30 text-module__small__sph8i link-module__link__INqxZ link-module__underline_default__-okuC link-module__with-icon__qlg76\">The Thomson Reuters Trust Principles., opens new tab<\/a><\/p>\n<p><a href=\"https:\/\/www.reutersagency.com\/en\/licensereuterscontent\/?utm_medium=rcom-article-media&amp;utm_campaign=rcom-rcp-lead\" target=\"_blank\" dir=\"ltr\" class=\"button-module__link__A3sD0 button-module__secondary__70gBu button-module__round__QDFgq button-module__w_auto__Sem-F\" data-testid=\"LicenceContentButton\" rel=\"noopener\">Purchase Licensing Rights<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"LOS ANGELES, Jan 7 (Reuters) &#8211; Paramount Skydance (PSKY.O), opens new tab gained fresh ammunition in its campaign&hellip;\n","protected":false},"author":3,"featured_media":500063,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[216147,217542,224443,216192,218816,100774,218818,216194,218819,217024,216409,216216,224402,224394,224450,216215,224444,218383,171,217540,224445,216197,165856,4630,218822,217027,216149,217028,224446,224392,224400,224442,3164,217029,216408,224447,4370,217031,219984,242,219985,18705,173,224448,67,132,68,224449],"class_list":{"0":"post-500062","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-amers","9":"tag-anlins","10":"tag-anv","11":"tag-bact","12":"tag-bcst","13":"tag-biz","14":"tag-ccos","15":"tag-cmpny","16":"tag-cycs","17":"tag-deal1","18":"tag-destlita","19":"tag-destocabsm","20":"tag-destocap","21":"tag-destocor","22":"tag-destoma","23":"tag-destousbsm","24":"tag-dvst","25":"tag-ent","26":"tag-entertainment","27":"tag-erep","28":"tag-filmtv","29":"tag-fine1","30":"tag-gen","31":"tag-legal","32":"tag-mdia","33":"tag-mrg","34":"tag-namer","35":"tag-netsv","36":"tag-netsv1","37":"tag-nrlinocor","38":"tag-nrlpaocap","39":"tag-nrlpaoma","40":"tag-pub","41":"tag-publ","42":"tag-reuters-legal","43":"tag-satser","44":"tag-show","45":"tag-swit","46":"tag-tcom","47":"tag-tech","48":"tag-tel","49":"tag-tmt","50":"tag-tv","51":"tag-tvbcst","52":"tag-united-states","53":"tag-unitedstates","54":"tag-us","55":"tag-wles"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/115856521622992744","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/500062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=500062"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/500062\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/500063"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=500062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=500062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=500062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}