{"id":716572,"date":"2026-04-09T21:09:20","date_gmt":"2026-04-09T21:09:20","guid":{"rendered":"https:\/\/www.europesays.com\/us\/716572\/"},"modified":"2026-04-09T21:09:20","modified_gmt":"2026-04-09T21:09:20","slug":"bestow-appoints-new-cmo-as-it-expands-its-platform-and-deepens-partnerships-dallas-innovates","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/716572\/","title":{"rendered":"Bestow Appoints New CMO as\u00a0It Expands Its Platform and Deepens Partnerships \u00bb Dallas Innovates"},"content":{"rendered":"

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Bestow CMO Meagan Ward [Composite image: Photo, Bestow; Background DI Studio]<\/p>\n

Dallas-based Bestow, a leading insurance technology platform, has appointed Meagan Ward as its new chief marketing officer. Ward will spearhead building Bestow\u2019s brand and elevating its advanced innovation capabilities as life insurers work to modernize and scale, the company said.<\/strong><\/p>\n

Bestow said Ward strengthens its senior leadership team as the company expands its \u201cproduct offerings, platform capabilities, and strategic partnerships\u201d following the 2025 close of its $120 million Series D round<\/a> led by Goldman Sachs and Smith Point Capital.<\/p>\n

Ward is an accomplished marketing and communications executive with more than 15 years of experience building category-defining brands at the intersection of AI and SaaS, Bestow said. She joins the company after more than seven years at Addepar, an NYC-based wealth and asset management platform valued at more than $3 billion, where she most recently served as CMO and scaled the marketing and communications functions across every stage of the company\u2019s growth, Bestow said.<\/p>\n

Earlier in her career, she led communications at Qventus, an AI-powered hospital operations platform, and The Hatch Agency, where she supported high-growth technology companies through their most critical growth and reputational moments.<\/p>\n

\u201cAs Bestow expands its platform and deepens partnerships with carriers, building a strong, recognizable brand is as important as the technology itself,\u201d Melbourne O\u2019Banion, CEO and co-founder of Bestow, said in a statement. \u201cMeagan has a proven track record of doing exactly that\u2014establishing platforms like ours as clear leaders in their markets\u2014and we\u2019re excited to have her drive that work at Bestow.\u201d<\/p>\n

Bestow said that Ward will oversee all marketing and communications, with a focus on establishing the company as the definitive platform powering the future of life insurance and annuities.<\/p>\n

\u201cWhat drew me to Bestow was simple: an exceptional team, a category-defining platform, and one of the biggest untapped opportunities in financial services.\u201d Ward said. \u201cI\u2019m thrilled to join and can\u2019t wait to see what we build together.\u201d<\/p>\n

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