{"id":793034,"date":"2026-05-13T08:39:25","date_gmt":"2026-05-13T08:39:25","guid":{"rendered":"https:\/\/www.europesays.com\/us\/793034\/"},"modified":"2026-05-13T08:39:25","modified_gmt":"2026-05-13T08:39:25","slug":"etihad-park-to-debut-marcus-samuelssons-inaugural-burger-concept-in-nyc-as-first-signature-food-beverage-offering","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/793034\/","title":{"rendered":"Etihad Park to Debut Marcus Samuelsson\u2019s Inaugural Burger Concept in NYC as First Signature Food &#038; Beverage Offering"},"content":{"rendered":"<p>New York City FC today announced Etihad\u00a0Park\u2019s\u00a0first\u00a0signature food and beverage concept: a new burger offering from\u00a0the\u00a0chef and restaurateur\u00a0behind\u00a0Hav\u00a0&amp; Mar, Metropolis, and\u00a0Red Rooster Harlem, Marcus Samuelsson. It\u00a0will\u00a0be\u00a0the\u00a0first\u00a0in a series of\u00a0renowned\u00a0chef-led culinary concepts that will help define the matchday and event-day experience at New York City\u2019s\u00a0first-ever soccer-specific stadium. \u00a0<\/p>\n<p>Known for his bold approach to comfort food, global flavors, and deep connection to New York City\u2019s culinary culture, Samuelsson will bring a distinctive point of view to one of stadium dining\u2019s most iconic categories. His new burger concept will be designed specifically for Etihad Park, giving fans a first taste of the stadium\u2019s broader food and beverage vision and setting the tone for a dining experience rooted in flavor,\u00a0diversity, and the energy of New York City.\u00a0<\/p>\n<p>\u201cFrom the beginning,\u00a0we\u2019ve\u00a0said Etihad Park should feel like New York City. That means it should taste like it too,\u201d said Brad Sims, CEO of New York City FC. \u201cAnnouncing Marcus Samuelsson\u2019s first dedicated burger concept\u00a0in New York City\u00a0as our first signature food and beverage offering says exactly what we want this stadium to be: a place where world-class soccer\u00a0and\u00a0culture\u00a0come together in a\u00a0brand-new\u00a0way that feels authentic to this city.\u201d\u00a0<\/p>\n<p>The burger concept will be part of Etihad Park\u2019s wider culinary program, which is being created to bring a fresh, New York City-inspired approach to stadium dining. As the first acclaimed chef-led concept announced for the stadium, Samuelsson\u2019s offering will introduce fans to the type of original, craveable food experiences that will be featured throughout Etihad Park on matchdays and across the venue\u2019s year-round event calendar.\u00a0<\/p>\n<p>\u201cAs a lifelong soccer fan\u00a0and former player,\u00a0it\u00a0is very exciting for me\u00a0to launch\u00a0a\u00a0brand-new\u00a0burger in New York City\u2019s\u00a0first soccer stadium,\u201d said Marcus Samuelsson. \u201cNew York City is passionate about its teams, traditions, and the many cultures that make it like no other place in the world.\u00a0It\u00a0is a dream to be a part of this new chapter for\u00a0the Club that I have supported for years, for the fans who love the sport\u00a0like\u00a0i\u00a0do, in the city that has been my home for decades.\u201d\u00a0<\/p>\n<p>The announcement builds on New York City FC\u2019s previously announced food and beverage vision for Etihad Park, which will celebrate the culture, creativity, and diversity of New York City through a mix of acclaimed chef-led concepts, local restaurants, and community-focused culinary programming. Etihad Park will also feature\u00a0the Five Boroughs Food Hall\u00a0inside\u00a0Paze\u00a0City Square, a curated collection of ten local small businesses\u00a0representing\u00a0cuisines from across the five\u00a0boroughs.\u00a0<\/p>\n<p>&#8220;Marcus Samuelsson&#8217;s debut burger concept\u00a0in New York City\u00a0is a great reflection of the culinary program we\u2019re building with New York City FC,&#8221; said Legends Global President of Hospitality Tom Funk. &#8220;Each matchday and event will offer fans something new to taste and discover, and we\u2019re excited for them to see what comes next.&#8221;\u00a0<\/p>\n<p>Located in Willets Point, Queens, Etihad Park will be the future home of New York City FC and is scheduled to open in 2027. The privately financed, 25,000-seat stadium will be New York City\u2019s first-ever soccer-specific stadium and the first fully electric outdoor sports stadium in the country. Designed as a year-round destination for sports, entertainment, food, and community programming, Etihad Park will anchor a broader redevelopment of Willets Point and create a new gathering place for New Yorkers and visitors alike.\u00a0<\/p>\n<p>To learn more about Etihad Park, visit EtihadPark.com.<\/p>\n","protected":false},"excerpt":{"rendered":"New York City FC today announced Etihad\u00a0Park\u2019s\u00a0first\u00a0signature food and beverage concept: a new burger offering from\u00a0the\u00a0chef and restaurateur\u00a0behind\u00a0Hav\u00a0&amp;&hellip;\n","protected":false},"author":3,"featured_media":793035,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5122],"tags":[5229,9820,405,403,50,5226,5225,5228,5227,67,586,132,5230,68,2969],"class_list":["post-793034","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york","tag-america","tag-announcements","tag-new-york","tag-new-york-city","tag-news","tag-newyork","tag-newyorkcity","tag-ny","tag-nyc","tag-united-states","tag-united-states-of-america","tag-unitedstates","tag-unitedstatesofamerica","tag-us","tag-usa"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/116566371422081041","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/793034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=793034"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/793034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/793035"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=793034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=793034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=793034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}