{"id":826997,"date":"2026-05-28T04:11:32","date_gmt":"2026-05-28T04:11:32","guid":{"rendered":"https:\/\/www.europesays.com\/us\/826997\/"},"modified":"2026-05-28T04:11:32","modified_gmt":"2026-05-28T04:11:32","slug":"angry-ferrari-fans-say-the-italian-companys-new-ev-is-too-californian","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/826997\/","title":{"rendered":"Angry Ferrari fans say the Italian company&#8217;s new EV is too Californian"},"content":{"rendered":"\n<p>Ferrari\u2019s <a class=\"link\" href=\"https:\/\/www.ferrari.com\/en-EN\/auto\/ferrari-luce\" target=\"_blank\" rel=\"nofollow noopener\">first-ever fully electric vehicle<\/a> triggered  some fans who said it looks more like an iPhone than an Italian supercar. <\/p>\n<p>The $640,000 Ferrari Luce, which was unveiled on Wednesday, looks like a distant relative of many Apple products. It was built with the help of Jony Ive, the person who designed the look and feel of the Cupertino company\u2019s iPhone, iPod and Macintosh through 2019. <\/p>\n<p>\u201cLegend has it that if you pull the Ferrari badge off the side of the new Luce you see an Apple logo underneath,\u201d one user <a class=\"link\" href=\"https:\/\/x.com\/DC_F1\/status\/2059173064487604571?s=20\" target=\"_blank\" rel=\"nofollow\">wrote on X.<\/a> <\/p>\n<p>A meme circulated portraying the Luce with <a class=\"link\" href=\"https:\/\/x.com\/Jigsaw_Trading\/status\/2059132111785968006\/photo\/1\" target=\"_blank\" rel=\"nofollow\">iPhone applications<\/a> photo-shopped onto the top, and another showing the car upside down and plugged into an <a class=\"link\" href=\"https:\/\/x.com\/TheAppleDesign\/status\/2059031686785188317?s=20\" target=\"_blank\" rel=\"nofollow\">iPhone charger.<\/a> <\/p>\n<p>To accommodate more batteries and seats, the new EV is bigger and boxier than most classic Ferraris. Ive\u2019s design firm, LoveFrom, which he started in San-Francisco after leaving Apple, was brought in to try to meld the traditions of Ferrari with the new functionality and form allowed by a battery-powered motor. <\/p>\n<p>In a marketing video, Ferrari\u2019s chief design officer, Flavio Manzoni, said he sees the Luce \u201cacting as a bridge between San Francisco and Maranello,\u201d the northern Italian city where Ferrari is headquartered. <\/p>\n<p>The four-door, five-seat car comes onto the scene at a difficult moment for electric vehicles, an industry that has been battered by President Trump\u2019s policies. <\/p>\n<p>Trump has cut EV incentives for manufacturers and customers, prompting several major automakers to move away from EV efforts and focus on gas-powered options. <\/p>\n<p>A luxury EV effort from Sony and Honda, a high-tech vehicle dubbed Afeela, was <a class=\"link\" href=\"https:\/\/www.latimes.com\/business\/story\/2026-03-26\/sony-honda-pull-plug-on-100-000-ev-they-were-going-to-launch-in-california\" rel=\"nofollow noopener\" target=\"_blank\">shut down<\/a> before it ever hit the road due to Honda paring back its EV offerings. <\/p>\n<p>Legacy automakers such as Ferrari face a particularly difficult landscape for launching an EV, as die-hard fans are attached to traditional, gas-powered models. <\/p>\n<p>Ferraris are known for roaring engines and bold, angular designs, a far cry from the smooth, rounded exterior of the Luce. <\/p>\n<p>To be sure, aggressive redesigns often attract ridicule. The early electric Mustang models were shunned by some but have become popular. <\/p>\n<p>One X user <a class=\"link\" href=\"https:\/\/x.com\/litcapital\/status\/2059084352043028574?s=20\" target=\"_blank\" rel=\"nofollow\">posted a meme<\/a> with a photo of fictional Italian gangster Tony Soprano saying, \u201cI don\u2019t want any California  bulls\u2014.\u201d<\/p>\n<p>The online launch page for the car emphasizes that the Luce is \u201c100% Ferrari.\u201d<\/p>\n<p>Still, Luca di Montezemolo, Ferrari\u2019s former chairman, told reporters on Tuesday that the automaker is \u201crisking the destruction of a legend.\u201d<\/p>\n<p>Ferrari shares have fallen about 8% since the launch of the Luce, signaling investors\u2019 concerns that the car won\u2019t resonate with customers. <\/p>\n","protected":false},"excerpt":{"rendered":"Ferrari\u2019s first-ever fully electric vehicle triggered some fans who said it looks more like an iPhone than an&hellip;\n","protected":false},"author":3,"featured_media":826998,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[6],"tags":[339625,64,2332,8468,284,339623,339622,20320,13775,2020,339626,339624,26896,339621,339620,1807,67,132,68],"class_list":["post-826997","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-battery-powered-engine","tag-business","tag-car","tag-customer","tag-electric-vehicle","tag-ev-effort","tag-ev-incentive","tag-ferrari","tag-honda","tag-iphone","tag-italian-company","tag-legacy-automaker","tag-meme","tag-new-ev","tag-new-luce","tag-president-trump","tag-united-states","tag-unitedstates","tag-us"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/116650251934518182","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/826997","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=826997"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/826997\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/826998"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=826997"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=826997"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=826997"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}