{"id":84203,"date":"2025-07-22T21:28:07","date_gmt":"2025-07-22T21:28:07","guid":{"rendered":"https:\/\/www.europesays.com\/us\/84203\/"},"modified":"2025-07-22T21:28:07","modified_gmt":"2025-07-22T21:28:07","slug":"amazon-acquires-bee-the-ai-wearable-that-records-everything-you-say","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/84203\/","title":{"rendered":"Amazon acquires Bee, the AI wearable that records everything you say"},"content":{"rendered":"<p id=\"speakable-summary\" class=\"wp-block-paragraph\">Amazon has acquired the AI wearables startup Bee, according to a LinkedIn <a rel=\"nofollow noopener\" href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7353453923795378176\/\" target=\"_blank\">post<\/a> by Bee co-founder Maria de Loudres Zollo. Amazon confirmed the acquisition to TechCrunch, but noted that the deal has not yet closed.<\/p>\n<p class=\"wp-block-paragraph\">Bee, which raised $7 million <a href=\"https:\/\/techcrunch.com\/2024\/07\/29\/former-squad-and-twitter-execs-raise-7m-to-build-a-hardware-ai-assistant\/\" rel=\"nofollow noopener\" target=\"_blank\">last year<\/a>, makes both a standalone Fitbit-like bracelet (which retails for $49.99, plus a $19-per-month subscription) and an Apple Watch app. The product records everything it hears \u2014 unless the user manually mutes it \u2014 with the goal of listening to conversations to create reminders and to-do lists for the user.<\/p>\n<p class=\"wp-block-paragraph\">Zollo <a href=\"https:\/\/techcrunch.com\/2024\/07\/29\/former-squad-and-twitter-execs-raise-7m-to-build-a-hardware-ai-assistant\/\" rel=\"nofollow noopener\" target=\"_blank\">told TechCrunch<\/a> last year that the company hopes to create a \u201ccloud phone,\u201d or a mirror of your phone that gives the personal Bee device access to the user\u2019s accounts and notifications, making it possible to get reminders about events or send messages.<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe believe everyone should have access to a personal, ambient intelligence that feels less like a tool and more like a trusted companion. One that helps you reflect, remember, and move through the world more freely,\u201d Bee <a rel=\"nofollow noopener\" href=\"https:\/\/www.bee.computer\/about-us\" target=\"_blank\">claims<\/a> on its website.<\/p>\n<p class=\"wp-block-paragraph\">Other companies like <a href=\"https:\/\/techcrunch.com\/2024\/05\/05\/the-rabbit-r1-shipped-half-baked-but-thats-kind-of-the-point\/\" rel=\"nofollow noopener\" target=\"_blank\">Rabbit<\/a> and <a href=\"https:\/\/techcrunch.com\/2025\/02\/18\/humanes-ai-pin-is-dead-as-hp-buys-startups-assets-for-116m\/\" rel=\"nofollow noopener\" target=\"_blank\">Humane AI<\/a> have tried to make AI-enabled wearables like this, but have not found much success thus far. But at a $50 price point, Bee\u2019s devices are more cost-accessible to a curious consumer who doesn\u2019t want to make a big financial commitment. (The <a href=\"https:\/\/techcrunch.com\/2025\/02\/18\/humanes-ai-pin-is-dead-as-hp-buys-startups-assets-for-116m\/\" rel=\"nofollow noopener\" target=\"_blank\">ill-fated<\/a> Humane AI Pin was $499.)<\/p>\n<p class=\"wp-block-paragraph\">An Amazon spokesperson told TechCrunch that Bee employees received offers to join Amazon.<\/p>\n<p class=\"wp-block-paragraph\">This acquisition signals Amazon\u2019s interest in developing wearable AI devices, a different avenue from its voice-controlled home assistant products like its line of Echo speakers. ChatGPT maker OpenAI is working on its own <a href=\"https:\/\/techcrunch.com\/2025\/06\/23\/court-filings-reveal-openai-and-ios-early-work-on-an-ai-device\/\" rel=\"nofollow noopener\" target=\"_blank\">AI hardware<\/a>, while Meta is integrating its AI into its <a href=\"https:\/\/techcrunch.com\/2025\/06\/20\/meta-unveils-its-oakley-smart-glasses\/\" rel=\"nofollow noopener\" target=\"_blank\">smart glasses<\/a>. Apple is <a href=\"https:\/\/techcrunch.com\/2025\/05\/23\/apple-could-launch-ai-powered-smart-glasses-in-2026\/\" rel=\"nofollow noopener\" target=\"_blank\">rumored<\/a> to be working on AI-powered smart glasses as well.<\/p>\n<p class=\"wp-block-paragraph\">These products come with a number of security and privacy risks, given that they record everything around them; different companies\u2019 policies will vary in terms of how voice recordings are processed, stored, and used for AI training.<\/p>\n<p class=\"wp-block-paragraph\">In its <a rel=\"nofollow noopener\" href=\"https:\/\/bee-computer.notion.site\/privacy-security\" target=\"_blank\">current privacy policies<\/a>, Bee says that users can delete their data at any time, and that audio recordings are not saved, stored, or used for AI training. The app does store data that the AI learns about the user, however, which is how it can function as an assistant.<\/p>\n<p class=\"wp-block-paragraph\">Bee previously <a href=\"https:\/\/techcrunch.com\/2024\/07\/29\/former-squad-and-twitter-execs-raise-7m-to-build-a-hardware-ai-assistant\/\" rel=\"nofollow noopener\" target=\"_blank\">indicated<\/a> that it planned to only record the voices of people who have verbally consented. Bee also says it\u2019s <a rel=\"nofollow noopener\" href=\"https:\/\/bee-computer.notion.site\/privacy-security\" target=\"_blank\">working on<\/a> a feature to allow users to define boundaries \u2014 both based on topic and location \u2014 that will automatically pause the device\u2019s learning. The company also noted that it plans to build on-device AI processing, which generally poses less of a privacy risk than processing data in the cloud.<\/p>\n<p class=\"wp-block-paragraph\">It\u2019s not clear if these policies will change as Bee is integrated into Amazon, however \u2014 and Amazon has a mixed record on the handling of user data from its customers\u2019 devices. <\/p>\n<p class=\"wp-block-paragraph\">In the past, Amazon <a rel=\"nofollow noopener\" href=\"https:\/\/www.eff.org\/deeplinks\/2022\/07\/ring-reveals-they-give-videos-police-without-user-consent-or-warrant\" target=\"_blank\">shared footage<\/a> with law enforcement from people\u2019s personal Ring security cameras, with neither the owner\u2019s consent, nor a warrant. Ring also settled <a href=\"https:\/\/techcrunch.com\/2023\/05\/31\/amazon-ring-ftc-settlement-lax-security\/\" rel=\"nofollow noopener\" target=\"_blank\">claims in 2023<\/a> brought by the Federal Trade Commission that employees and contractors had <a href=\"https:\/\/techcrunch.com\/2023\/05\/31\/amazon-ring-ftc-settlement-lax-security\/\" rel=\"nofollow noopener\" target=\"_blank\">broad and unrestricted access to customers\u2019 videos<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Amazon has acquired the AI wearables startup Bee, according to a LinkedIn post by Bee co-founder Maria de&hellip;\n","protected":false},"author":3,"featured_media":84204,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[691,2431,738,8775,158,67,132,68],"class_list":{"0":"post-84203","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artificial-intelligence","8":"tag-ai","9":"tag-amazon","10":"tag-artificial-intelligence","11":"tag-bee","12":"tag-technology","13":"tag-united-states","14":"tag-unitedstates","15":"tag-us"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/114899012952156396","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/84203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=84203"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/84203\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/84204"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=84203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=84203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=84203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}