{"id":929130,"date":"2026-07-12T04:10:15","date_gmt":"2026-07-12T04:10:15","guid":{"rendered":"https:\/\/www.europesays.com\/us\/929130\/"},"modified":"2026-07-12T04:10:15","modified_gmt":"2026-07-12T04:10:15","slug":"informal-bass-advisor-now-working-for-lineage-whose-cold-storage-warehouse-caught-fire","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/929130\/","title":{"rendered":"Informal Bass advisor now working for Lineage, whose cold storage warehouse caught fire"},"content":{"rendered":"\n<p>A top informal advisor to Los Angeles Mayor Karen Bass is working as a crisis communications consultant for Lineage Logistics, the company whose cold storage warehouse in Boyle Heights erupted in flames last month, inundating the surrounding neighborhood with toxic smoke and the odor of rotting food. <\/p>\n<p>Yusef Robb, who runs the firm <a class=\"link\" href=\"https:\/\/www.tkcommunicationsllc.com\/about\" target=\"_blank\" rel=\"nofollow noopener\">tk\/ Communications<\/a>, was a familiar presence at City Hall for the first half of the year, accompanying Bass at news conferences and <a class=\"link\" href=\"https:\/\/www.latimes.com\/california\/story\/2026-02-13\/mayor-karen-bass-directed-palisades-fire-damage-control-emails-show\" rel=\"nofollow noopener\" target=\"_blank\">delivering comments on her behalf<\/a> on issues such as the city\u2019s response to the Palisades fire. <\/p>\n<p>Two days after the blaze at  Lineage Logistics\u2019 cold storage facility ignited on June 17, Robb began working for the company, aiding with communications consulting, he confirmed to The Times. <\/p>\n<p>Robb said he served as an unpaid advisor and spokesperson for Bass through the June 2 mayoral primary. <\/p>\n<p>Robb declined to comment beyond confirming his scope and dates of work for the mayor and Lineage. <\/p>\n<p>Bass spokesman Kolby Lee said that Robb provided \u201cextra help\u201d to the administration during the first half of the year, but \u201chas never been a city employee for the Bass administration.\u201d <\/p>\n<p>Lee said that Robb continues to advise Bass on an informal basis, but he hasn\u2019t communicated with Bass or her office \u201con behalf of Lineage.\u201d <\/p>\n<p>Lineage Logistics\u2019 500,000-square-foot cold storage facility in Boyle Heights <a class=\"link\" href=\"https:\/\/www.latimes.com\/0000019e-f71b-d889-a79f-ffdf52a50000-123\" data-autoplayable-video=\"true\" rel=\"nofollow noopener\" target=\"_blank\">burned for more than a week<\/a> after a rooftop fire ignited June 17, while the mayor was in Chicago for the opening of the Barack Obama Presidential Center in Chicago.<\/p>\n<p>The fire sent plumes of black smoke over Boyle Heights and other parts of Los Angeles, leaving the air heavy with soot.<\/p>\n<p>The Boyle Heights community has turned much of its ire toward Lineage Logistics after the fire, with some calling <a class=\"link\" href=\"https:\/\/www.latimes.com\/california\/story\/2026-07-02\/boyle-heights-residents-want-lineage-warehouse-shut-down-after-fire\" rel=\"nofollow noopener\" target=\"_blank\">for the company to leave the neighborhood<\/a> where  it has had a warehouse for more than 20 years. <\/p>\n<p>Residents have also criticized elected officials including Bass for their response to the blaze, and the mayor was booed during a community meeting Thursday night.<\/p>\n<p>At that meeting, Bass pledged to \u201chold Lineage and any other corporation accountable, holding their feet to the fire to make sure that any potential harm is prevented in warehouses that are surrounding the area and most especially from what has happened here with Lineage.\u201d <\/p>\n<p>Even as the mayor has demanded accountability from Lineage, Robb made a call to a reporter for The Times on behalf of the company.<\/p>\n<p>\u201cThe public is demanding accountability, but to what extent can the mayor hold this company accountable when it\u2019s being represented by her advisor and friend?\u201d asked Sara Sadhwani, a politics professor at Pomona College. <\/p>\n<p>Robb\u2019s time helping the mayor\u2019s office came at a time of heavy turnover in the mayor\u2019s communications team. Her deputy mayor of communications, Zach Seidl, left in October 2025 and his replacement, Amanda Crumley, left after about two months on the job. <\/p>\n<p>Robb is a longtime fixture  at City Hall. He was a press aide in Mayor Jim Hahn\u2019s administration, then worked for Eric Garcetti both when Garcetti was a council member and then mayor. He left Garcetti\u2019s office in 2015.<\/p>\n<p>Robb also <a class=\"link\" href=\"https:\/\/www.latimes.com\/california\/newsletter\/2022-07-23\/la-on-the-record-wesson-city-council-bass-caruso-l-a-on-the-record\" rel=\"nofollow noopener\" target=\"_blank\">worked on Bass\u2019 2022 mayoral campaign<\/a>.<\/p>\n<p>When Bass took office, Robb was paid to help her nascent administration, according to city contracts. The city paid $75,000 total in 2022 and 2023 to Robb\u2019s firm to provide \u201cvarious communications services related to the start-up of the administration,\u201d according to a contract. <\/p>\n<p>But Robb\u2019s work for Bass  this year was unpaid, the mayor\u2019s office said.<\/p>\n<p>Times staff writer David Zahniser contributed to this report.<\/p>\n","protected":false},"excerpt":{"rendered":"A top informal advisor to Los Angeles Mayor Karen Bass is working as a crisis communications consultant for&hellip;\n","protected":false},"author":3,"featured_media":929131,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5123],"tags":[5672,6297,115775,8624,1582,276,365355,638,254140,5025,374702,4155,2961,365354,224,5337,12176,1812,1628,254064],"class_list":["post-929130","post","type-post","status-publish","format-standard","has-post-thumbnail","category-los-angeles","tag-administration","tag-bass","tag-behalf","tag-boyle-heights","tag-ca","tag-california","tag-cold-storage-warehouse","tag-company","tag-eric-garcetti","tag-fire","tag-informal-bass-advisor","tag-june","tag-la","tag-lineage","tag-los-angeles","tag-losangeles","tag-mayor","tag-office","tag-year","tag-yusef-robb"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/116905051734305489","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/929130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=929130"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/929130\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/929131"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=929130"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=929130"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=929130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}