{"id":946875,"date":"2026-07-20T06:06:26","date_gmt":"2026-07-20T06:06:26","guid":{"rendered":"https:\/\/www.europesays.com\/us\/946875\/"},"modified":"2026-07-20T06:06:26","modified_gmt":"2026-07-20T06:06:26","slug":"netflix-paid-587m-for-ben-afflecks-ai-filmmaking-startup","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/946875\/","title":{"rendered":"Netflix paid $587M for Ben Affleck\u2019s AI filmmaking startup"},"content":{"rendered":"<p id=\"speakable-summary\" class=\"wp-block-paragraph\">In <a rel=\"nofollow noopener\" href=\"https:\/\/www.sec.gov\/ix?doc=\/Archives\/edgar\/data\/0001065280\/000106528026000212\/nflx-20260630.htm\" target=\"_blank\">a new regulatory filing<\/a>, Netflix revealed that it <a rel=\"nofollow noopener\" href=\"https:\/\/variety.com\/2026\/film\/news\/netflix-paid-587-million-ben-affleck-ai-interpositive-1236815111\/\" target=\"_blank\">paid $587 million in cash<\/a> for InterPositive, a startup co-founded by actor and director Ben Affleck.<\/p>\n<p class=\"wp-block-paragraph\">The streaming company <a href=\"https:\/\/techcrunch.com\/2026\/03\/05\/netflix-buys-ben-afflecks-ai-filmmaking-company-interpositive\/\" rel=\"nofollow noopener\" target=\"_blank\">announced the acquisition in March<\/a>, with a statement from Affleck saying he wanted to \u201cprotect the power of human creativity.\u201d According to Affleck, InterPublic\u2019s AI tools help filmmakers improve their footage in post-production, particularly when it comes to making up for \u201creal-world production challenges such as missing shots, background replacements or incorrect lighting.\u201d<\/p>\n<p class=\"wp-block-paragraph\">At the time, Netflix announced that the entire InterPositive team would be joining the company, with Affleck joining as a senior advisor, but it didn\u2019t disclose the financial terms of the deal. A subsequent report in Bloomberg suggested that the deal could be <a href=\"https:\/\/techcrunch.com\/2026\/03\/11\/netflix-may-have-paid-600-million-for-ben-afflecks-ai-startup\/\" rel=\"nofollow noopener\" target=\"_blank\">worth up to $600 million<\/a>.<\/p>\n<p class=\"wp-block-paragraph\">In its most recent earnings report, Netflix said that <a rel=\"nofollow noopener\" href=\"https:\/\/variety.com\/2026\/biz\/news\/about-300-netflix-programs-used-ai-this-year-q2-earnings-1236812914\/\" target=\"_blank\">around 300 of its titles have already used generative AI<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"In a new regulatory filing, Netflix revealed that it paid $587 million in cash for InterPositive, a startup&hellip;\n","protected":false},"author":3,"featured_media":946876,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[9],"tags":[171,270733,4659,67,132,68],"class_list":["post-946875","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-entertainment","tag-interpositive","tag-netflix","tag-united-states","tag-unitedstates","tag-us"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/116950806323647168","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/946875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=946875"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/946875\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/946876"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=946875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=946875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=946875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}